Chris Lane Brand Affinity ranks highest Live Nation at 20.47% . Very Strong. Score DMDB 62.52% | Fanbase 50.52%

Chris Lane — country artist from US.

Chris Lane, a country artist from Kernersville, N.C., has been steadily expanding his catalog with hits like “Dancin’ In The Moonlight” and “Howdy.” With a…

Chris Lane

Recognizable

Country: US | Gender: male | Artist ID: 11e81bc7-a8cc-75ca-bec1-a0369fe50396

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Genres

countrycountrycontemporary countrycountry road

Influential: 62.52% Fanbase: 50.52% Trending: 68.52%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 20.47% • Very Strong

As of 2025-09-09

1,309,999

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 62.52% | Fanbase 50.52% | Trending 68.52% | CAREER STAGE: MAINSTREAM

Biography

Chris Lane, a country artist from Kernersville, N.C., has been steadily expanding his catalog with hits like “Dancin’ In The Moonlight” and “Howdy.” With a current chart-rising single “Find Another Bar” on his EP From Where I’m Sippin’, Lane has accumulated over 2.2 billion career streams and three #1 hits, including “Big, Big Plans” and “I Don’t Know About You.” He has made appearances on various television shows and received nominations at iHeartRadio Music Awards, ACM Awards, and Radio Disney Music Awards. Lane has shared the stage with notable acts such as Florida Georgia Line and Brad Paisley and is set to embark on a tour in 2024.

Report Date: 2025-09-09

Chris Lane is already in the conversation with 18-24 & 25-34 audiences in UNITED STATES, CANADA, NIGERIA. The audience is heavily female (65%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (345,872 avg views per post); Youtube confirms credibility in-thread. Affinity proximity to Live Nation, Ariat, Dancing with the Stars points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Chris Lane score 0.51% — Low bucket.

Brand: Live NationBrand: AriatBrand: Dancing with the Stars

Followers:1,309,999

Engagements:6,635

Rate:0.5%

Posts:1,631

Avg Likes:6,475

Avg Comments:167

Avg Views:354,870

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,309,999 · Engagements 6,635 · Rate 0.5% Posts 1,631 · Views 354,870 · Avg Likes 6,475 · Avg Comments 167 · Avg Views 354,870	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 50% 25-34: 30% 35-44: 9% 13-17: 7%	Largest: 18-24 (50%); next: 25-34 (30%)
Gender Split	Female: 65% Male: 35% Non-binary/Other: 0%	Skews female (65%)
Top Countries	UNITED STATES (66%) CANADA (7%) NIGERIA (4%) INDIA (3%) UNITED KINGDOM (3%)	Top regions: UNITED STATES (66%), CANADA (7%), NIGERIA (4%)
Platform Engagement	Instagram: 1,989 avg likes/post · Tiktok: 8,998 avg views/post · Youtube: 345,872 avg views/post	Best reach: Youtube 345,872 avg views; best engagement: Youtube 4,202 avg likes

Top Brand Affinities

Live Nation

Score: 20.47

Ariat

Score: 19.08

Dancing with the Stars

Score: 14.61

Miller Lite

Score: 13.88

Kohl's

Score: 13.37

Margaritaville

Score: 12.50

REVOLVE

Score: 12.21

Pottery Barn

Score: 11.91

Barstool Sports

Score: 11.65

Free People

Score: 11.44

Fabletics

Score: 11.29

Gillette

Score: 11.27

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Top Brand Affinities

Brand	Category	Score
Live Nation		20.47
Ariat		19.08
Dancing with the Stars		14.61
Miller Lite		13.88
Kohl's		13.37
Margaritaville		12.50
REVOLVE		12.21
Pottery Barn		11.91
Barstool Sports		11.65
Free People		11.44
Fabletics		11.29
Gillette		11.27
Houston Livestock Show and Rodeo		11.03
Bud Light		10.45
Chop-Chop		10.38
T.J. Maxx		9.86
Madewell		9.50
Arbonne		9.35
Amazon Music		8.59
Marshalls		8.48
Target		8.03
J.Crew		7.60
OLD NAVY		7.58
Coors		7.58
Busch		7.55
Verizon		7.41
iHeartRadio Music Awards		7.16
Lululemon Athletica		6.94
MamaBear		6.93
American Eagle		6.62
Carhartt		6.57
Influenster		6.25
Amway		6.11
Kroger		5.89
NORDSTROM		5.83
Anthropologie		5.78
Taco Bell		5.52
Macy's		5.52
Tim Hortons		5.40
The Home Depot		5.16
HomeGoods		5.06
Kate Spade		5.04
Redken		4.95
Chick-fil-A		4.76
FedEx		4.73
Pacific Northwest Wonderland		4.70
NHL		4.65
Holden		4.46
Bentley		4.38
Steve Madden		4.26