Chitra
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
332
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
Updated 2025-10-04 10:51:40 UTC
Genres
Scores
Biography
Recognized for her poignant and insightful songwriting, Chitra has garnered praise from industry figures like Triple J's Declan Byrne and earned acclaim from Triple R, Pilerats, and Fbi Radio. Sharing stages with notable acts including Lisa Mitchell and Jaguar Jonze, Chitra's captivating performances and candid lyricism have solidified her status as an artist to watch in the indie music landscape.
Chitra speaks to 25-34 & 18-24 audiences with measurable traction in AUSTRALIA, NIGERIA, UNITED STATES. Composition is heavily female (60%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (291 avg views per post), and Tiktok supplies credible back-and-forth with core fans. Affinity clusters near leading lifestyle names, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 332 · Engagements 23 · Rate 6.9% Posts 57 · Views 291 · Avg Likes 21 · Avg Comments 0 · Avg Views 291 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 48% 18-24: 31% 35-44: 14% 45-64: 7% |
Largest: 25-34 (48%); next: 18-24 (31%) |
| Gender Split |
Female: 60% Male: 40% Non-binary/Other: 0% |
Skews female (60%) |
| Top Countries |
AUSTRALIA (81%) NIGERIA (4%) UNITED STATES (3%) UNITED KINGDOM (2%) BANGLADESH (1%) |
Top regions: AUSTRALIA (81%), NIGERIA (4%), UNITED STATES (3%) |
| Platform Engagement | Tiktok: 291 avg views/post | Best reach: Tiktok 291 avg views; best engagement: Tiktok 21 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: Chitra
The map shows every radio station that aired Chitra today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-19)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-19 13:54:02 | Shollathaan Innaikkiren | Radio suno 91.7 | Doha, QA | 297 |
Popularity (2025-10-03)
| Platform | % |
|---|---|
| No data. | |