Chinmayi Brand Affinity ranks highest Infosys at 21.19% . Very Strong. Score DMDB 63.60% | Fanbase 53.89%

Chinmayi — pop artist from IN.

Chinmayi Sripada is a singer, voice actor, and certified esthetician. She is the founder and CEO of Skin Route India, Deep Skin Dialogues, and Isle of Skin…

Chinmayi

Recognizable

Country: IN | Gender: female | Artist ID: 11e81bce-4f8a-4ce2-a1f7-a0369fe50396

Find Artist

Genres

poptamil popmarathi popsoundtrack, stage & screensoundtrackasianfilmitamil

Influential: 63.60% Fanbase: 53.89% Trending: 68.46%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Infosys • 21.19% • Very Strong

As of 2025-09-09

1,914,259

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 63.60% | Fanbase 53.89% | Trending 68.46% | CAREER STAGE: MAINSTREAM

Biography

Chinmayi Sripada is a singer, voice actor, and certified esthetician. She is the founder and CEO of Skin Route India, Deep Skin Dialogues, and Isle of Skin Blue Elephant Language Services. You can find her on social media at @chinmayi.sripada.

Report Date: 2025-09-09

Chinmayi draws 18-24 & 25-34 audiences and holds attention in INDIA, UNITED STATES, MALAYSIA. The skew is female-leaning (54%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 45,871 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Infosys, Cognizant, Mahindra makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Chinmayi score 1.21% — Moderate bucket.

Brand: InfosysBrand: CognizantBrand: Mahindra

Followers:1,914,259

Engagements:23,257

Rate:1.2%

Posts:4,433

Avg Likes:23,244

Avg Comments:102

Avg Views:45,871

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,914,259 · Engagements 23,257 · Rate 1.2% Posts 4,433 · Views 45,871 · Avg Likes 23,244 · Avg Comments 102 · Avg Views 45,871	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 48% 25-34: 39% 35-44: 6% 13-17: 5%	Largest: 18-24 (48%); next: 25-34 (39%)
Gender Split	Female: 54% Male: 46% Non-binary/Other: 0%	Skews female (54%)
Top Countries	INDIA (85%) UNITED STATES (5%) MALAYSIA (2%) SRI LANKA (1%) UNITED KINGDOM (1%)	Top regions: INDIA (85%), UNITED STATES (5%), MALAYSIA (2%)
Platform Engagement	Instagram: 22,757 avg likes/post · Youtube: 45,871 avg views/post	Best reach: Youtube 45,871 avg views; best engagement: Instagram 22,757 avg likes

Top Brand Affinities

Infosys

Score: 21.19

Cognizant

Score: 20.47

Mahindra

Score: 10.02

Bajaj

Score: 5.36

Selfiegram

Score: 4.91

KTM

Score: 3.38

Petronas

Score: 3.30

Snapseed

Score: 3.19

KFC

Score: 3.04

musical.ly

Score: 3.02

National Geographic

Score: 2.88

Travelgram

Score: 2.58

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Top Brand Affinities

Brand	Category	Score
Infosys		21.19
Cognizant		20.47
Mahindra		10.02
Bajaj		5.36
Selfiegram		4.91
KTM		3.38
Petronas		3.30
Snapseed		3.19
KFC		3.04
musical.ly		3.02
National Geographic		2.88
Travelgram		2.58
Maserati		2.46
Nokia		2.26
Canon		2.21
Geocaching		2.16
Ducati		2.10
Skoda		1.91
Adobe		1.78
Rolex		1.76
Sony		1.73
Transformers		1.66
Yamaha		1.64
KitKat		1.63
Harley-Davidson		1.45
Nikon		1.44
Ray-Ban		1.44
Warner Bros		1.31
Hyundai		1.26
McDonald's		1.24
Huda Beauty		1.22
The Olympic Games		1.19
Beats Electronics		1.18
Huawei		1.12
Marvel Entertainment		1.12
Apple		1.08
Tommy Hilfiger		1.04
Samsung Group		1.00
Amazon		0.99
FashionNova		0.99
Puma		0.97
Xiaomi		0.96
WWE		0.95
Suzuki		0.91
FIFA		0.89
Maybelline		0.87
BMW		0.86
PlayStation		0.86
Ford		0.84
Honda		0.81