Chilli Beans.
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-14
497,896
Social Media Followers
As of 2025-09-14
00:00:00
Hours Airplay
Updated 2025-10-03 21:25:42 UTC
Genres
Scores
Biography
Chilli Beans. is a clear fit for 18-24 & 25-34 audiences with strength across JAPAN, INDIA, INDONESIA. The audience is heavily male (64%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (12,105 avg views per post); Instagram builds the community layer. Affinity data highlights ChilliBeans, Maison Kitsuné, Maison Margiela, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 497,896 · Engagements 3,946 · Rate 0.8% Posts 815 · Views 18,406 · Avg Likes 3,915 · Avg Comments 16 · Avg Views 18,406 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 30% 13-17: 9% 35-44: 6% |
Largest: 18-24 (54%); next: 25-34 (30%) |
| Gender Split |
Female: 36% Male: 64% Non-binary/Other: 0% |
Skews male (64%) |
| Top Countries |
JAPAN (34%) INDIA (14%) INDONESIA (9%) TAIWAN (8%) UNITED STATES (6%) |
Top regions: JAPAN (34%), INDIA (14%), INDONESIA (9%) |
| Platform Engagement | Instagram: 2,976 avg likes/post · Tiktok: 6,301 avg views/post · Youtube: 12,105 avg views/post | Best reach: Youtube 12,105 avg views; best engagement: Instagram 2,976 avg likes |
Top Brand Affinities
ChilliBeans
Maison Kitsuné
Maison Margiela
Paul Smith
Dr. Martens
A.P.C.
Vivienne Westwood
UNIQLO
Stüssy
Shake Shack
Snoopy And The Peanuts Gang
Bandai Namco
| Brand | Category | Score |
|---|---|---|
| ChilliBeans | 24.11 | |
| Maison Kitsuné | 23.86 | |
| Maison Margiela | 16.13 | |
| Paul Smith | 15.18 | |
| Dr. Martens | 11.38 | |
| A.P.C. | 10.72 | |
| Vivienne Westwood | 8.16 | |
| UNIQLO | 7.19 | |
| Stüssy | 7.04 | |
| Shake Shack | 6.09 | |
| Snoopy And The Peanuts Gang | 6.07 | |
| Bandai Namco | 5.34 | |
| Fujifilm | 5.02 | |
| Olympus | 4.89 | |
| Summit Entertainment | 4.66 | |
| Carhartt | 4.61 | |
| Gundam | 4.46 | |
| Converse | 4.41 | |
| The North Face | 4.18 | |
| New Balance | 3.85 | |
| Lush | 3.62 | |
| Supreme | 3.49 | |
| Leica | 3.48 | |
| Daniel Wellington | 3.22 | |
| Costco | 3.14 | |
| Reebok | 3.07 | |
| Vans | 3.01 | |
| Polo Ralph Lauren | 2.92 | |
| Panasonic | 2.89 | |
| Kodak | 2.86 | |
| IKEA | 2.74 | |
| Levi's | 2.53 | |
| Pokemon | 2.40 | |
| Fila | 2.37 | |
| Hermès | 2.26 | |
| GAP | 2.20 | |
| Walt Disney | 2.15 | |
| Sony | 2.12 | |
| Christian Dior | 1.93 | |
| GoPro | 1.84 | |
| ASICS | 1.80 | |
| Nike | 1.69 | |
| Starbucks | 1.68 | |
| Lacoste | 1.61 | |
| Star Wars | 1.56 | |
| Yves Saint Laurent | 1.53 | |
| Pokemon Go | 1.47 | |
| Mazda | 1.46 | |
| MAC Cosmetics | 1.45 | |
| Suzuki | 1.44 |
Official Profiles
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LoginArtist: Chilli Beans.
The map shows every radio station that aired Chilli Beans. today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 04:46:47 | pineapple! | FM 802 | Osaka, JP | 3 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |