Chiara Castelli
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
485,549
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
Updated 2025-10-03 18:51:22 UTC
Genres
Scores
Biography
Chiara Castelli reliably reaches 18-24 & 13-17 audiences in UNITED STATES, GERMANY, BRAZIL. The base is heavily female (83%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (1,573 avg views per post); Instagram layers on depth and replies. The audience sits near Nakd, Zalando, Commerzbank, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 485,549 · Engagements 1,015 · Rate 0.2% Posts 600 · Views 1,573 · Avg Likes 1,015 · Avg Comments 24 · Avg Views 1,573 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 72% 13-17: 16% 25-34: 11% 35-44: 1% |
Largest: 18-24 (72%); next: 13-17 (16%) |
| Gender Split |
Female: 83% Male: 17% Non-binary/Other: 0% |
Skews female (83%) |
| Top Countries |
UNITED STATES (21%) GERMANY (19%) BRAZIL (9%) UNITED KINGDOM (5%) FRANCE (5%) |
Top regions: UNITED STATES (21%), GERMANY (19%), BRAZIL (9%) |
| Platform Engagement | Instagram: 955 avg likes/post · Youtube: 1,573 avg views/post | Best reach: Youtube 1,573 avg views; best engagement: Instagram 955 avg likes |
Top Brand Affinities
Nakd
Zalando
Commerzbank
Braun
OOTD Magazine
Brandy Melville
Amazon Music
Calzedonia
Pull&Bear
Schwarzkopf
ASOS
Dyson
| Brand | Category | Score |
|---|---|---|
| Nakd | 31.71 | |
| Zalando | 30.91 | |
| Commerzbank | 23.63 | |
| Braun | 10.77 | |
| OOTD Magazine | 10.47 | |
| Brandy Melville | 8.64 | |
| Amazon Music | 8.62 | |
| Calzedonia | 8.41 | |
| Pull&Bear | 7.22 | |
| Schwarzkopf | 6.13 | |
| ASOS | 5.77 | |
| Dyson | 5.36 | |
| BH Cosmetics | 4.95 | |
| Stradivarius | 4.86 | |
| Lindt | 4.78 | |
| American Eagle | 4.18 | |
| Kiko | 4.11 | |
| Daniel Wellington | 3.68 | |
| Tomorrowland | 3.46 | |
| Aperol | 3.34 | |
| Topshop | 3.08 | |
| shein | 2.91 | |
| Benefit Cosmetics | 2.88 | |
| Chrysler | 2.88 | |
| Busch | 2.76 | |
| Urban Outfitters | 2.63 | |
| Lollapalooza | 2.63 | |
| NBC | 2.56 | |
| Michael Kors | 2.56 | |
| SheInside | 2.47 | |
| Victoria's Secret | 2.41 | |
| Dr. Martens | 2.38 | |
| Garnier | 2.34 | |
| H&M | 2.26 | |
| Lancôme | 2.21 | |
| SWAROVSKI | 2.19 | |
| Hollister Co | 2.17 | |
| FashionNova | 2.15 | |
| Calvin Klein | 2.13 | |
| Bershka | 2.10 | |
| NYX Cosmetics | 2.10 | |
| Primark | 2.09 | |
| Timberland | 1.96 | |
| Urban Decay Cosmetics | 1.94 | |
| Dolce & Gabbana | 1.94 | |
| Walmart | 1.93 | |
| Lacoste | 1.91 | |
| Polo Ralph Lauren | 1.80 | |
| Too Faced Cosmetics | 1.78 | |
| Armani | 1.70 |
Official Profiles
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LoginArtist: Chiara Castelli
The map shows every radio station that aired Chiara Castelli today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 06:19:20 | No One Knows (feat. Chiara Castelli) | Tipik [ex Pure FM] | Liège, BE | 141 |
| 2025-08-21 06:02:05 | No One Knows (feat. Chiara Castelli) | Tipik [ex Pure FM] | Liège, BE | 6 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |