Chet Faker
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
601,777
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
2025-12-29 05:12:56 UTC
Genres
Biography
In 2016, Murphy embraced a more experimental sound with "Fear Less" and has since released two albums and an EP. Recently, Murphy reintroduced his Chet Faker persona with the single "Low," signaling a harmonious coexistence between his two musical identities and hinting at an exciting new chapter in his career.
Chet Faker is a clear fit for 18-24 & 25-34 audiences with strength across BRAZIL, UNITED STATES, MEXICO. The audience is heavily male (55%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (17,032 avg views per post); Youtube builds the community layer. Affinity data highlights leading lifestyle names, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 601,777 · Engagements 573 · Rate 0.1% Posts 70 · Views 19,354 · Avg Likes 535 · Avg Comments 27 · Avg Views 19,354 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 47% 25-34: 38% 35-44: 8% 13-17: 5% |
Largest: 18-24 (47%); next: 25-34 (38%) |
| Gender Split |
Female: 45% Male: 55% Non-binary/Other: 0% |
Skews male (55%) |
| Top Countries |
BRAZIL (15%) UNITED STATES (15%) MEXICO (5%) ARGENTINA (4%) FRANCE (4%) |
Top regions: BRAZIL (15%), UNITED STATES (15%), MEXICO (5%) |
| Platform Engagement | Tiktok: 2,322 avg views/post · Youtube: 17,032 avg views/post | Best reach: Youtube 17,032 avg views; best engagement: Youtube 491 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
|
Affinity data is not available yet for this artist.
Use the “View Social Media Report” button above to see current social stats.
|
||
Official Profiles
Login to view Contact
LoginArtist: Chet Faker
The map shows every radio station that aired Chet Faker today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
