Charlotte Wessels
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
159,926
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
2025-10-07 18:40:23 UTC
Genres
Biography
Collaborating with former Delain bandmates and other artists, Wessels creates a heavier sound in The Obsession. Her music, characterized by lush arrangements and deep-cutting lyrics, has left a mark in her work with bands like Phantasma and collaborations with various artists.
Charlotte Wessels draws 25-34 & 18-24 audiences and holds attention in UNITED STATES, BRAZIL, UNITED KINGDOM. The skew is heavily male (76%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 3,407 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Ampeg, Efteling, Sennheiser makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 159,926 · Engagements 3,015 · Rate 1.9% Posts 3,800 · Views 4,769 · Avg Likes 2,992 · Avg Comments 48 · Avg Views 4,769 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 42% 18-24: 27% 35-44: 19% 45-64: 10% |
Largest: 25-34 (42%); next: 18-24 (27%) |
| Gender Split |
Female: 24% Male: 76% Non-binary/Other: 0% |
Skews male (76%) |
| Top Countries |
UNITED STATES (13%) BRAZIL (11%) UNITED KINGDOM (7%) GERMANY (7%) FRANCE (6%) |
Top regions: UNITED STATES (13%), BRAZIL (11%), UNITED KINGDOM (7%) |
| Platform Engagement | Instagram: 2,482 avg likes/post · Tiktok: 1,362 avg views/post · Youtube: 3,407 avg views/post | Best reach: Youtube 3,407 avg views; best engagement: Instagram 2,482 avg likes |
Top Brand Affinities
Ampeg
Efteling
Sennheiser
Pro Tools
The Witcher
Square Enix
World of Warcraft
God of War
Capcom
Tomb Raider
Resident Evil
Final Fantasy
| Brand | Category | Score |
|---|---|---|
| Ampeg | 21.99 | |
| Efteling | 14.24 | |
| Sennheiser | 14.08 | |
| Pro Tools | 10.57 | |
| The Witcher | 9.77 | |
| Square Enix | 9.20 | |
| World of Warcraft | 8.97 | |
| God of War | 8.61 | |
| Capcom | 8.38 | |
| Tomb Raider | 8.03 | |
| Resident Evil | 7.82 | |
| Final Fantasy | 6.90 | |
| The Last of Us | 6.80 | |
| Bandai Namco | 6.12 | |
| Diablo | 5.78 | |
| Mortal Kombat | 5.76 | |
| Jagermeister | 5.50 | |
| DeviantArt | 5.39 | |
| Movistar | 4.97 | |
| RAZER | 4.68 | |
| Fallout | 4.62 | |
| Sega | 4.62 | |
| Power Rangers | 4.52 | |
| Jack Daniels | 4.47 | |
| Columbia Pictures | 4.45 | |
| AMC | 4.38 | |
| Spotify Music | 4.24 | |
| Kickstarter | 4.12 | |
| Star Wars | 3.97 | |
| HBO | 3.76 | |
| Bethesda Softworks | 3.72 | |
| League of Legends | 3.56 | |
| Ubisoft | 3.29 | |
| Monster Beverage | 3.15 | |
| ASUS | 3.11 | |
| Omega | 3.11 | |
| Nintendo | 2.99 | |
| Activision Blizzard | 2.85 | |
| Pokemon Go | 2.85 | |
| Matrix | 2.81 | |
| Dr. Martens | 2.79 | |
| PlayStation | 2.69 | |
| Lollapalooza | 2.69 | |
| Warner Bros | 2.67 | |
| BBC | 2.58 | |
| Transformers | 2.57 | |
| Prismacolor | 2.53 | |
| NHL | 2.48 | |
| DC Entertainment | 2.47 | |
| Marvel Entertainment | 2.46 |
Official Profiles
Login to view Contact
LoginArtist: Charlotte Wessels
The map shows every radio station that aired Charlotte Wessels today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-10-07)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| No radio spins found. | ||||
Popularity (2025-10-06)
| Platform | % |
|---|---|
| No data. | |
