Charlie Wilson
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
2,811,591
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:39:48 UTC
Genres
Biography
In recent years, Charlie Wilson has continued to release music, collaborating with artists like Bruno Mars on chart-topping hits. His album "In It To Win It" produced successful singles such as "Chills" and "I'm Blessed," showcasing his versatility across different music genres. With a reputation for his soulful voice and engaging performances, Wilson remains a highly respected figure in the music industry.
Charlie Wilson stands out with 25-34 & 18-24 audiences across UNITED STATES, BRAZIL, UNITED KINGDOM. The profile is heavily female (58%), and content lands hardest on Tiktok, where posts average 29,700 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Live Nation, WNBA, Benihana, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Charlie Wilson a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,811,591 · Engagements 6,834 · Rate 0.2% Posts 3,866 · Views 39,137 · Avg Likes 7,160 · Avg Comments 374 · Avg Views 39,137 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 36% 18-24: 29% 35-44: 21% 45-64: 11% |
Largest: 25-34 (36%); next: 18-24 (29%) |
| Gender Split |
Female: 58% Male: 42% Non-binary/Other: 0% |
Skews female (58%) |
| Top Countries |
UNITED STATES (71%) BRAZIL (5%) UNITED KINGDOM (4%) CANADA (2%) NIGERIA (2%) |
Top regions: UNITED STATES (71%), BRAZIL (5%), UNITED KINGDOM (4%) |
| Platform Engagement | Instagram: 4,519 avg likes/post · Tiktok: 29,700 avg views/post · Youtube: 9,437 avg views/post | Best reach: Tiktok 29,700 avg views; best engagement: Instagram 4,519 avg likes |
Top Brand Affinities
Live Nation
WNBA
Benihana
Macy's
Houston Livestock Show and Rodeo
Delta
Amazon Music
iHeartRadio Music Awards
NBC
Pioneer
Steve Madden
Hennessy
| Brand | Category | Score |
|---|---|---|
| Live Nation | 25.33 | |
| WNBA | 15.14 | |
| Benihana | 13.04 | |
| Macy's | 10.75 | |
| Houston Livestock Show and Rodeo | 9.97 | |
| Delta | 9.91 | |
| Amazon Music | 8.87 | |
| iHeartRadio Music Awards | 7.85 | |
| NBC | 7.75 | |
| Pioneer | 7.51 | |
| Steve Madden | 7.38 | |
| Hennessy | 6.99 | |
| Chick-fil-A | 6.89 | |
| NORDSTROM | 6.32 | |
| Philips | 6.08 | |
| CNN | 6.05 | |
| American Airlines | 5.64 | |
| ULTA Beauty | 5.55 | |
| Publix | 5.55 | |
| Verizon | 5.50 | |
| Marriott | 5.41 | |
| Coach | 5.38 | |
| ESPN | 5.30 | |
| OLD NAVY | 5.25 | |
| Los Angeles Lakers | 5.05 | |
| Alexander McQueen | 5.05 | |
| Kroger | 4.93 | |
| shein | 4.68 | |
| boohoo | 4.50 | |
| MTV | 4.47 | |
| Margaritaville | 4.47 | |
| NBA | 4.10 | |
| FashionNova | 4.04 | |
| NFL | 4.03 | |
| SoundCloud | 4.03 | |
| SheInside | 3.93 | |
| Walmart | 3.78 | |
| Forever 21 | 3.77 | |
| Marc Jacobs | 3.75 | |
| Beats Electronics | 3.72 | |
| Christian Louboutin | 3.65 | |
| Uber | 3.13 | |
| BALMAIN | 3.10 | |
| GAP | 3.02 | |
| Spotify Music | 2.85 | |
| Dolce & Gabbana | 2.69 | |
| ASOS | 2.67 | |
| Sneakerhead | 2.64 | |
| Michael Kors | 2.63 | |
| Sephora | 2.54 |
Official Profiles
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LoginArtist: Charlie Wilson
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Top 10 Songs Played Today
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Total Streams (2025-09-17)
Total: 2,381,813
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
|
1,791,224 | 75.20% |
| [+] |
|
357,044 | 14.99% |
| [+] |
|
231,503 | 9.72% |
| [+] |
|
2,042 | 0.09% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
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0 | 0.00% |
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|
0 | 0.00% |
| [+] |
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0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-17 03:00 UTC | Charlie Wilson | Yaamava' Theater | Highland, United States | |
| 2026-01-17 04:00 UTC | Charlie Wilson | Yaamava’ Theater | Highland, United States |















