
Cats on Trees
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-16
91,289
Social Media Followers
As of 2025-08-16
00:00:00
Hours Airplay
Updated 2025-10-03 21:10:27 UTC
Genres
Scores
Biography
Following the success of their previous albums, Cats on Trees navigated the uncertainties of the pandemic by diving into introspection and remote collaboration, which ultimately led to the creation of their latest record. The separation that initially felt like a setback became a source of liberation as the duo worked tirelessly from their respective homes, engaging in a deeply connected dialogue through virtual means. Reuniting in their Toulouse studio after the health restrictions eased, Nina and Yohan found joy in the creative process once again, culminating in a harmonious recording experience fueled by camaraderie and shared musical moments.
Cats on Trees performs best with fans in the 18-24 range, concentrated in FRANCE, BELGIUM, UNITED STATES. Audience composition is heavily female (58%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 174,600 avg views per post, with Tiktok providing steady community replies and saves. Brand adjacency trends toward Fnac, Accor Hotels, Monoprix, signaling clear alignment with Exclusive merchandise (t-shirts, hoodies), Vinyl records of latest album, Digital downloads of discography. If the brief is to seed a message that travels organically, Cats on Trees is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 91,289 · Engagements 12,157 · Rate 13.3% Posts 204 · Views 339,910 · Avg Likes 11,367 · Avg Comments 68 · Avg Views 339,910 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 48% 25-34: 27% 35-44: 11% 45-64: 7% |
Largest: 18-24 (48%); next: 25-34 (27%) |
Gender Split |
Female: 58% Male: 42% Non-binary/Other: 0% |
Skews female (58%) |
Top Countries |
FRANCE (69%) BELGIUM (6%) UNITED STATES (3%) UNITED KINGDOM (1%) SPAIN (1%) |
Top regions: FRANCE (69%), BELGIUM (6%), UNITED STATES (3%) |
Platform Engagement | Instagram: 430 avg likes/post · Tiktok: 174,600 avg views/post · Youtube: 165,310 avg views/post | Best reach: Tiktok 174,600 avg views; best engagement: Tiktok 10,284 avg likes |
Top Brand Affinities
Fnac
Accor Hotels
Monoprix
Galeries Lafayette
Air France
Kiabi
Ricard
Rossignol
ESPRIT
Garnier
Evian
PLAYMOBIL
Recommendations
Products & Services
- Exclusive merchandise (t-shirts, hoodies)
- Vinyl records of latest album
- Digital downloads of discography
- Concert tickets and VIP packages
- Music streaming subscriptions
- Collaborative playlists with fans
- Online music lessons or workshops
- Fan club memberships with perks
Marketing Angles
- Highlight the duo's 18-year friendship and creative journey
- Emphasize the impact of the pandemic on their music creation
- Leverage their French pop identity to attract local audiences
- Create engaging content around their studio sessions
- Utilize nostalgia marketing for long-time fans
- Promote their music as a source of comfort and connection
Content Themes
- Behind-the-scenes studio footage
- Fan stories and testimonials
- Live Q&A sessions with the artists
- Music challenges or contests for fans
- Collaborations with other artists
- Thematic playlists based on their music
Partnership Brands
- Fnac
- Accor Hotels
- Monoprix
- Galeries Lafayette
- Air France
- Kiabi
- Garnier
- Evian
- Amazon Music
- Sephora
- Lollapalooza
- Easyjet
- Décathlon
- Jean Paul Gaultier
- Longchamp
- Pro Tools
- Tarte Cosmetics
- Hublot
- Kiko
- Primark
Brand | Category | Score |
---|---|---|
Fnac | Entertainment & Media | 73.55 |
Accor Hotels | Travel & Hospitality | 72.31 |
Monoprix | Grocery & Pantry | 35.94 |
Galeries Lafayette | Apparel & Fashion | 32.89 |
Air France | Travel & Hospitality | 23.99 |
Kiabi | Apparel & Fashion | 16.43 |
Ricard | Alcoholic Beverages | 15.70 |
Rossignol | Sports & Outdoors | 15.08 |
ESPRIT | Apparel & Fashion | 13.49 |
Garnier | Beauty & Personal Care | 13.31 |
Evian | Beverages | 13.27 |
PLAYMOBIL | Toys & Games | 13.09 |
Auchan | Grocery & Pantry | 13.00 |
Perrier | Beverages | 13.00 |
Décathlon | Sports & Outdoors | 12.87 |
NBC | Entertainment & Media | 12.44 |
Jean Paul Gaultier | Apparel & Fashion | 11.85 |
Longchamp | Accessories (Bags, Eyewear, Etc.) | 11.82 |
Montblanc | Luxury & Designer | 11.37 |
Easyjet | Travel & Hospitality | 10.17 |
Vichy | Beauty & Personal Care | 9.70 |
Pro Tools | Tools, DIY & Garden | 8.81 |
Amazon Music | Entertainment & Media | 8.51 |
KARL LAGERFELD | Apparel & Fashion | 7.57 |
Elle Magazine | Entertainment & Media | 7.56 |
Ableton | Audio & Music Gear | 7.27 |
Thermomix | Home & Living | 7.15 |
Tarte Cosmetics | Beauty & Personal Care | 6.14 |
Guerlain | Beauty & Personal Care | 6.03 |
Carrefour | Grocery & Pantry | 5.76 |
Haribo | Snacks & Confectionery | 5.57 |
Calzedonia | Apparel & Fashion | 5.51 |
Citroen | Automotive | 4.45 |
Peugeot | Automotive | 4.40 |
Hublot | Jewelry & Watches | 3.99 |
Kiko | Beauty & Personal Care | 3.95 |
Rover | Automotive | 3.90 |
Renault | Automotive | 3.87 |
Lollapalooza | Entertainment | 3.77 |
Summit Entertainment | Entertainment | 3.54 |
Primark | Apparel & Fashion | 3.51 |
Babybump | Baby, Kids & Maternity | 3.33 |
ASOS | Apparel & Fashion | 3.16 |
Polaroid | Cameras & Photography | 3.14 |
Pull&Bear | Apparel & Fashion | 3.04 |
Leica | Cameras & Photography | 2.97 |
Lindt | Snacks & Confectionery | 2.93 |
Lush | Beauty & Personal Care | 2.85 |
Sephora | Beauty & Personal Care | 2.80 |
Bershka | Apparel & Fashion | 2.74 |
Official Profiles
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LoginArtist: Cats on Trees
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
---|---|---|---|---|
2025-08-21 08:17:36 | Keep On Dancing | Radio Intensité | Châteaudun, FR | 193 |
2025-08-21 05:24:15 | Sirens Call | Fréquence 3 | Paris, FR | 216 |
2025-08-21 04:58:30 | Jimmy | Radio Mélodie | Sarreguemines, FR | 163 |
2025-08-21 02:16:46 | Sirens Call | Canal FM | Aulnoye-Aymeries, FR | 205 |
2025-08-21 00:38:24 | Jimmy | Maximum FM | Liège, BE | 163 |
Popularity (2025-10-02)
Platform | % |
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No data. |