
Cassandra Wilson
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
6,733
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
Updated 2025-10-03 21:10:23 UTC
Genres
Scores
Biography
Born in Jackson, Mississippi, in 1955, Wilson's musical journey began at a young age, nurtured by her education-focused family. After honing her skills on the piano and guitar, she delved into folk songwriting and jazz vocals, eventually catching the attention of jazz elders in New Orleans. Relocating to New York City, Wilson became a prominent figure in the jazz scene, releasing albums like Blue Light 'Til Dawn and Belly of the Sun that showcased her eclectic musical tastes. With each project, she pushed creative boundaries, from exploring hip-hop elements on Thunderbird to paying tribute to jazz legends like Miles Davis. Wilson's ever-evolving sound continues to captivate audiences, cementing her legacy as a versatile and influential jazz artist.
Cassandra Wilson converts attention from 45-64 & 35-44 audiences across UNITED STATES, ITALY, JAPAN. Audience shape is heavily male (61%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Instagram at 350 avg likes per post, with supportive conversation on Instagram. Shared audience with MOOG, Live Nation, Akai underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 6,733 · Engagements 350 · Rate 5.2% Posts 72 · Views 0 · Avg Likes 350 · Avg Comments 29 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
45-64: 37% 35-44: 33% 25-34: 23% 18-24: 6% |
Largest: 45-64 (37%); next: 35-44 (33%) |
Gender Split |
Female: 39% Male: 61% Non-binary/Other: 0% |
Skews male (61%) |
Top Countries |
UNITED STATES (50%) ITALY (6%) JAPAN (3%) UNITED KINGDOM (3%) BRAZIL (3%) |
Top regions: UNITED STATES (50%), ITALY (6%), JAPAN (3%) |
Platform Engagement | Instagram: 350 avg likes/post | best engagement: Instagram 350 avg likes |
Top Brand Affinities
MOOG
Live Nation
Akai
Sennheiser
Amazon Music
NBC
Pro Tools
Delta
Paul Smith
Schwartz's
Ableton
Air France
Brand | Category | Score |
---|---|---|
MOOG | 26.60 | |
Live Nation | 20.20 | |
Akai | 14.93 | |
Sennheiser | 14.45 | |
Amazon Music | 14.44 | |
NBC | 11.58 | |
Pro Tools | 10.74 | |
Delta | 10.54 | |
Paul Smith | 9.89 | |
Schwartz's | 9.72 | |
Ableton | 9.31 | |
Air France | 8.89 | |
The Ritz-Carlton | 8.85 | |
Quaker Foods and Snacks | 7.81 | |
Leica | 6.77 | |
Spotify Music | 6.77 | |
Paramount Pictures | 6.54 | |
Barbie | 6.43 | |
Bethesda Softworks | 6.40 | |
iHeartRadio Music Awards | 6.28 | |
Oculus | 6.07 | |
Four Seasons | 5.94 | |
CNN | 5.55 | |
Wilton | 5.45 | |
Patek Philippe | 5.35 | |
Pioneer | 5.33 | |
Marriott | 5.31 | |
Dyson | 5.09 | |
Macy's | 4.90 | |
Abercrombie & Fitch | 4.58 | |
Kodak | 4.51 | |
Pixar | 4.48 | |
MTV | 4.47 | |
Loewe | 4.33 | |
Omega | 4.21 | |
Hurley | 4.19 | |
Uber | 4.13 | |
Nixon | 3.98 | |
Beats Electronics | 3.95 | |
Kickstarter | 3.74 | |
Nespresso | 3.49 | |
TOM FORD | 3.46 | |
ESPN | 3.42 | |
Pfizer | 3.42 | |
Heinz | 3.30 | |
Summit Entertainment | 3.10 | |
Philips | 3.09 | |
Lollapalooza | 3.03 | |
Emporium | 3.00 | |
Hennessy | 2.99 |
Official Profiles
Login to view Contact
LoginArtist: Cassandra Wilson
The map shows every radio station that aired Cassandra Wilson today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
---|---|---|---|---|
2025-08-21 08:37:33 | Darkness on the Delta | WKZE | Winchester Center, US | 223 |
2025-08-21 05:47:51 | Lay Lady Lay | Raadio Tallinn | Tallinn, EE | 298 |
2025-08-21 04:53:07 | Fragile | Radio Active 100FM | Toulon, FR | 270 |
Popularity (2025-10-02)
Platform | % |
---|---|
No data. |