Cassandra Jenkins

Cassandra Jenkins

Country: US | Gender: female

Influential: 52.83% Fanbase: 23.36% Trending: 67.56%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-08-16

7,356

Social Media Followers

As of 2025-08-16

00:00:00

Hours Airplay

Updated 2025-10-03 21:08:52 UTC

Genres

popindie popart popchamber popchamber psychpopalternativeindie rockalternativeelectronicelectronicfolk & traditionalindie folkfreak folksinger/songwriter

Scores

Score: DMDB 52.80% | Fanbase 23.40% | Trending 67.60% | CAREER STAGE: MID_LEVEL

Biography

Cassandra Jenkins' latest album, My Light, My Destroyer, showcases an expansive sonic landscape blending indie rock, new age, sophistipop, and jazz. With a mix of field recordings and poetic lyricism, Jenkins delves into the complexities of her universe, creating a rich and immersive musical experience. Collaborating with a diverse cast of indie rock talents, including El Kempner, Meg Duffy, and Katie Von Schleicher, Jenkins further enriches the album's depth and texture.

Drawing inspiration from the world around her, Jenkins skillfully incorporates field recordings and found sounds to capture the essence of everyday moments. Through her unique blend of audio elements, she invites listeners to join her in exploring the intriguing intricacies of life, resulting in a mesmerizing and thought-provoking musical journey.
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Cassandra Jenkins Marketing Affinity & Brand Fit Data

Report Date: 2025-08-16

Cassandra Jenkins resonates with 25-34 & 18-24 audiences and sustains presence in UNITED STATES, UNITED KINGDOM, CANADA. The demographic is heavily male (74%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 560 avg views per post; Tiktok amplifies the conversation around drops and moments. Affinity adjacency with Urban Outfitters, Spotify, Apple Music maps cleanly into Vinyl records of latest album, Merchandise featuring album artwork, Exclusive behind-the-scenes content. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Cassandra Jenkins score 0.46%Low bucket.
Product: Vinyl records of latest albumProduct: Merchandise featuring album artworkProduct: Exclusive behind-the-scenes content
Followers:7,356
Engagements:34
Rate:0.5%
Posts:71
Views:1,076
Avg Likes:33
Avg Comments:0
Avg Views:1,076

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 7,356 · Engagements 34 · Rate 0.5%
Posts 71 · Views 1,076 · Avg Likes 33 · Avg Comments 0 · Avg Views 1,076
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 39%
18-24: 27%
35-44: 19%
45-64: 13%
Largest: 25-34 (39%); next: 18-24 (27%)
Gender Split Female: 26%
Male: 74%
Non-binary/Other: 0%
Skews male (74%)
Top Countries UNITED STATES (33%)
UNITED KINGDOM (11%)
CANADA (7%)
FRANCE (5%)
ITALY (5%)
Top regions: UNITED STATES (33%), UNITED KINGDOM (11%), CANADA (7%)
Platform Engagement Tiktok: 516 avg views/post · Youtube: 560 avg views/post Best reach: Youtube 560 avg views; best engagement: Tiktok 18 avg likes

Top Brand Affinities

Affinity data isn’t available for this report date yet. Try refreshing the artist or check back soon.

Recommendations

Products & Services
  • Vinyl records of latest album
  • Merchandise featuring album artwork
  • Exclusive behind-the-scenes content
  • Virtual meet-and-greet tickets
  • Music-themed apparel
  • Collaborative playlists with fans
  • Limited edition signed posters
  • Music production workshops
Marketing Angles
  • Highlight the unique blend of genres in her music
  • Leverage storytelling in social media posts
  • Engage fans with interactive Q&A sessions
  • Promote collaborations with other indie artists
  • Emphasize the immersive experience of her live shows
  • Create content around the themes of her lyrics
Content Themes
  • Field recordings from her creative process
  • Personal stories behind each song
  • Visual art inspired by her music
  • Fan covers and remixes of her songs
  • Behind-the-scenes footage from music videos
  • Exploration of everyday moments through music
Partnership Brands
  • Urban Outfitters
  • Spotify
  • Apple Music
  • Bose
  • Fender
  • Indie bookstores
  • Art supply stores
  • Local coffee shops
  • Eco-friendly merchandise brands
  • Music festivals
Brand Category Score
Affinity data is not available yet for this artist. Use the “Open Full Social Media Report” button above to view current social stats.

Official Profiles

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Artist: Cassandra Jenkins

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Cassandra Jenkins today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-21 06:07:18 Omakase WEXT Albany, US 248
2025-08-21 06:06:19 Omakase KNBA Anchorage, US 246
2025-08-21 04:07:28 Omakase WEXT Albany, US 246
2025-08-21 04:07:12 Omakase WXPN-FM Coplay, PA, US 247
2025-08-21 02:06:22 Omakase WCBE Columbus, US 247
2025-08-21 02:06:19 Omakase KMSU Mankato, US 255

Popularity (2025-10-02)

Platform%
No data.