Cas Haley

Cas Haley — reggae artist from US.

Cas has embarked on a global musical odyssey, fusing Southern soul with reggae influences across seven original albums. His most recent release, "BOOTS ROCK…

Influence: 63.18% Fanbase: 62.09% Trending: 63.72% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-08-15

144,400

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

2025-10-07 18:50:16 UTC

Genres

reggaereggaereggae rockamericanjawaiian

Biography

Cas has embarked on a global musical odyssey, fusing Southern soul with reggae influences across seven original albums. His most recent release, "BOOTS ROCK REGGAE, VOL. 1," offers a fresh take on beloved American country and rock classics, showcasing Cas's distinctive blend of genres. Through this innovative fusion of his country origins and reggae passion, Cas is crafting a one-of-a-kind and lasting musical experience.

Top Brand Affinities

Report Date: 2025-08-15

Cas Haley stands out with 25-34 & 18-24 audiences across UNITED STATES, BRAZIL, NEW ZEALAND. The profile is heavily male (77%), and content lands hardest on Tiktok, where posts average 2,050 avg views per post. Tiktok sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with leading lifestyle names, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Cas Haley a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Cas Haley score 0.16% — Low bucket.

Followers:144,400

Engagements:235

Rate:0.2%

Posts:659

Avg Likes:213

Avg Comments:17

Avg Views:3,769

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 144,400 · Engagements 235 · Rate 0.2% Posts 659 · Views 3,769 · Avg Likes 213 · Avg Comments 17 · Avg Views 3,769	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 40% 18-24: 36% 35-44: 15% 45-64: 7%	Largest: 25-34 (40%); next: 18-24 (36%)
Gender Split	Female: 23% Male: 77% Non-binary/Other: 0%	Skews male (77%)
Top Countries	UNITED STATES (46%) BRAZIL (8%) NEW ZEALAND (7%) AUSTRALIA (6%) CANADA (4%)	Top regions: UNITED STATES (46%), BRAZIL (8%), NEW ZEALAND (7%)
Platform Engagement	Tiktok: 2,050 avg views/post · Youtube: 1,719 avg views/post	Best reach: Tiktok 2,050 avg views; best engagement: Tiktok 135 avg likes