Carl Schilde

Carl Schilde — pop artist from CA.

EUROPOP, Carl Schilde's debut solo album, was inspired by a disillusioning experience in Los Angeles. Embracing his own limitations and subverting traditional…

Influence: 36.09% Fanbase: 0.07% Trending: 54.10% Career Level: Independent

Top Brand Affinity

Highest overlapping lifestyle brand

Teva • 218.16% • Very Strong

As of 2025-09-25

450

Social Media Followers

As of 2025-09-25

00:00:00

Hours Airplay

2025-12-07 09:45:11 UTC

Genres

poppopalternativealternative

Biography

EUROPOP, Carl Schilde's debut solo album, was inspired by a disillusioning experience in Los Angeles. Embracing his own limitations and subverting traditional music industry tropes, Schilde crafted a collection of ten songs in his Toronto basement, drawing from his love of outdated pop sounds. Mastered by Dave Cooley, the album transports listeners to a sonic universe where forgotten soft rock styles reign supreme, influenced by artists like The Beach Boys and Italian pop.

Hailing from 80s West Berlin, Carl Schilde has navigated various musical endeavors, from experimental vinyl releases to co-writing for established artists. Shifting focus from conceptual work to immediate music creation since moving to Canada, Schilde values imperfections and live performance. Alongside his solo work, Schilde is a member of Playdate, whose album "Manitoulin Tapes" received critical acclaim for its lo-fi ambient charm.

Top Brand Affinities

Report Date: 2025-09-25

Carl Schilde maintains consistent pull among 25-34 & 35-44 audiences across CANADA, GERMANY, UNITED STATES. The audience leans heavily male (62%), so brand cues around style and status perform well. The clearest reach is on Instagram with 56 avg likes per post; Instagram functions as the community touchpoint. Affinity with Teva, MOOG, RadioShack makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Carl Schilde score 12.44% — Very Strong bucket.

Brand: TevaBrand: MOOGBrand: RadioShack

Followers:450

Engagements:56

Rate:12.4%

Posts:81

Avg Likes:56

Avg Comments:2

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 450 · Engagements 56 · Rate 12.4% Posts 81 · Views 0 · Avg Likes 56 · Avg Comments 2 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 41% 35-44: 36% 45-64: 12% 18-24: 8%	Largest: 25-34 (41%); next: 35-44 (36%)
Gender Split	Female: 38% Male: 62% Non-binary/Other: 0%	Skews male (62%)
Top Countries	CANADA (31%) GERMANY (26%) UNITED STATES (15%) UNITED KINGDOM (13%) BRAZIL (2%)	Top regions: CANADA (31%), GERMANY (26%), UNITED STATES (15%)
Platform Engagement	Instagram: 56 avg likes/post	best engagement: Instagram 56 avg likes

Top Brand Affinities

Teva

Score: 218.16

MOOG

Score: 133.18

RadioShack

Score: 102.44

U. S. Bank

Score: 96.58

WeTransfer

Score: 78.46

Classpass

Score: 70.69

SimCity

Score: 70.58

Bridgestone

Score: 63.85

KaDeWe

Score: 58.14

MR PORTER

Score: 52.63

Elinchrom

Score: 51.18

Geox

Score: 48.77

Brand	Category	Score
Teva		218.16
MOOG		133.18
RadioShack		102.44
U. S. Bank		96.58
WeTransfer		78.46
Classpass		70.69
SimCity		70.58
Bridgestone		63.85
KaDeWe		58.14
MR PORTER		52.63
Elinchrom		51.18
Geox		48.77
Ampeg		46.47
Akg		45.18
Joyetech		44.86
Sennheiser		44.66
IndieGoGo		39.13
Marshall		39.00
Pro Tools		38.00
Mixcloud		36.88
Tencent		36.85
Ableton		35.96
Cognizant		35.86
American Crew		30.10
Alessi		30.07
Zimmermann		29.75
Toffifee		28.93
VisitBritain		27.57
Launchpad		26.85
StarCraft		25.29
Amazon Music		23.41
Akai		22.19
Acroyoga		19.25
Schwartz's		18.05
Edeka		17.92
Evian		17.92
Chivas Regal		17.91
Chantelle		16.74
Peloton		15.61
Grindr		14.59
Atmos		14.24
Arri		13.78
Officine Panerai		13.22
Lipton		13.14
Beefeater		12.96
Aeropress		12.82
Hasselblad		12.01
Air Canada		11.94
TUI		11.35
TUI Group		11.25