Cardellino

Cardellino

Country: AR | Gender: male

Influential: 50.34% Fanbase: 26.37% Trending: 62.32%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Lollapalooza • 17.12% • Very Strong

As of 2025-09-08

446,633

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

Updated 2025-10-03 18:56:25 UTC

Genres

popargentine indiepopr&b, funk & soulr&b argentinohip-hop & raphip-hop/raplatinlatin

Scores

Score: DMDB 50.30% | Fanbase 26.40% | Trending 62.30% | CAREER STAGE: MID_LEVEL

Biography

Cardellino es uno de los artistas más destacados en la música en español actual. Después de una exitosa carrera como productor, compositor y baterista en Nueva York, regresó a Uruguay para lanzarse como solista, acumulando más de 300 millones de reproducciones en plataformas digitales y siendo uno de los diez artistas uruguayos más escuchados a nivel global desde 2021. Con cinco álbumes de estudio lanzados, ha agotado localidades en más de 200 shows en 15 países y más de 60 ciudades alrededor del mundo, incluyendo lugares emblemáticos como el Estadio Luna Park, Sala Razzmatazz, y el Auditorio Nacional.

Cardellino ha logrado un impacto significativo en la escena musical con su enfoque atemporal y su último proyecto, SUKHA, un álbum conceptual acompañado de una película. Este trabajo lo consolida como un referente en la nueva generación de artistas uruguayos que trascienden fronteras, demostrando su versatilidad y talento en cada presentación en vivo y en cada nueva producción.
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Cardellino Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Cardellino is already in the conversation with 18-24 & 25-34 audiences in ARGENTINA, MEXICO, COLOMBIA. The audience is heavily male (64%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (11,842 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Lollapalooza, Movistar, Cafecito points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Cardellino score 2.16%Strong bucket.
Brand: LollapaloozaBrand: MovistarBrand: Cafecito
Followers:446,633
Engagements:9,651
Rate:2.2%
Posts:511
Views:11,842
Avg Likes:9,635
Avg Comments:124
Avg Views:11,842

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 446,633 · Engagements 9,651 · Rate 2.2%
Posts 511 · Views 11,842 · Avg Likes 9,635 · Avg Comments 124 · Avg Views 11,842
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 59%
25-34: 29%
13-17: 8%
35-44: 3%
Largest: 18-24 (59%); next: 25-34 (29%)
Gender Split Female: 37%
Male: 64%
Non-binary/Other: 0%
Skews male (64%)
Top Countries ARGENTINA (41%)
MEXICO (11%)
COLOMBIA (9%)
PERU (6%)
URUGUAY (5%)
Top regions: ARGENTINA (41%), MEXICO (11%), COLOMBIA (9%)
Platform Engagement Instagram: 9,257 avg likes/post · Youtube: 11,842 avg views/post Best reach: Youtube 11,842 avg views; best engagement: Instagram 9,257 avg likes

Top Brand Affinities

Lollapalooza
Score: 17.12
Movistar
Score: 14.59
Cafecito
Score: 10.77
Ableton
Score: 9.53
LATAM
Score: 7.76
La Roche-Posay
Score: 6.98
Campari
Score: 5.30
Suavecito
Score: 5.03
Spotify Music
Score: 4.91
Pringles
Score: 3.73
Kodak
Score: 2.95
VidaSana
Score: 2.94
Brand Category Score
Lollapalooza 17.12
Movistar 14.59
Cafecito 10.77
Ableton 9.53
LATAM 7.76
La Roche-Posay 6.98
Campari 5.30
Suavecito 5.03
Spotify Music 4.91
Pringles 3.73
Kodak 2.95
VidaSana 2.94
musical.ly 2.50
Beats Electronics 2.11
Peugeot 1.84
SoundCloud 1.81
Pepsi 1.52
GoPro 1.52
Heineken 1.52
Nikon 1.50
Sony 1.46
Fujifilm 1.38
Canon 1.28
Levi's 1.23
FIFA 1.19
Red Bull 1.17
Polaroid 1.15
Adobe 1.14
Vans 1.10
Guess 1.07
New Balance 1.07
L'Oréal Paris 1.05
shein 1.03
H&M 0.97
Lamborghini 0.97
Maybelline 0.96
Netflix 0.95
Coca-Cola 0.90
Marvel 0.89
Pandora 0.88
Yamaha 0.84
Converse 0.84
Adidas 0.81
SheInside 0.81
NBA 0.80
Walt Disney 0.78
Ray-Ban 0.75
Vogue 0.74
Puma 0.74
Christian Dior 0.72

Official Profiles

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Artist: Cardellino

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Cardellino today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-21 07:54:47 No Llores XHMA-FM Guadalajara, JA, MX 223
2025-08-21 06:32:58 Falling NRJ at work Paris, FR 221

Popularity (2025-10-02)

Platform%
No data.