Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
412,341
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
2025-10-08 18:46:17 UTC
Genres
Biography
Cam's debut album "Untamed" achieved critical acclaim, reaching the Top 15 of the Billboard 200 and featuring the triple-platinum hit "Burning House." Her sophomore release, "The Otherside," included collaborations with notable artists like Avicii, Harry Styles, Jack Antonoff, and Sam Smith, in addition to her songwriting contributions to various projects including Beyoncé's "COWBOY CARTER" and works by Miley Cyrus, Diplo, and Sam Smith.
Cam keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, NIGERIA, CANADA. The composition is heavily female (75%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 2,655 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Live Nation, Ariat, FabFitFun supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 412,341 · Engagements 1,342 · Rate 0.3% Posts 268 · Views 4,605 · Avg Likes 1,320 · Avg Comments 54 · Avg Views 4,605 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 46% 25-34: 30% 35-44: 12% 45-64: 6% |
Largest: 18-24 (46%); next: 25-34 (30%) |
| Gender Split |
Female: 75% Male: 25% Non-binary/Other: 0% |
Skews female (75%) |
| Top Countries |
UNITED STATES (69%) NIGERIA (6%) CANADA (5%) UNITED KINGDOM (3%) BRAZIL (2%) |
Top regions: UNITED STATES (69%), NIGERIA (6%), CANADA (5%) |
| Platform Engagement | Instagram: 1,077 avg likes/post · Tiktok: 2,655 avg views/post · Youtube: 1,950 avg views/post | Best reach: Tiktok 2,655 avg views; best engagement: Instagram 1,077 avg likes |
Top Brand Affinities
Live Nation
Ariat
FabFitFun
Houston Livestock Show and Rodeo
HBO Max
Margaritaville
Arbonne
Bud Light
Amazon Music
Barbie
Kroger
J.Crew
| Brand | Category | Score |
|---|---|---|
| Live Nation | Entertainment | 26.42 |
| Ariat | Apparel & Fashion | 24.69 |
| FabFitFun | Beauty & Personal Care | 15.14 |
| Houston Livestock Show and Rodeo | Entertainment | 10.85 |
| HBO Max | Entertainment & Media | 10.55 |
| Margaritaville | Apparel & Fashion | 10.46 |
| Arbonne | Beauty & Personal Care | 9.47 |
| Bud Light | Alcoholic Beverages | 9.29 |
| Amazon Music | Entertainment & Media | 9.14 |
| Barbie | Toys & Games | 8.92 |
| Kroger | Grocery & Pantry | 8.63 |
| J.Crew | Apparel & Fashion | 7.88 |
| Coors | Alcoholic Beverages | 7.84 |
| Anthropologie | Apparel & Fashion | 7.71 |
| Influenster | Beauty & Personal Care | 7.61 |
| MamaBear | Baby, Kids & Maternity | 7.57 |
| Busch | Beverages | 7.37 |
| Younique | Beauty & Personal Care | 7.36 |
| NBC | Entertainment & Media | 7.30 |
| Delta | Automotive | 7.24 |
| Verizon | Telecom & Internet Services | 7.11 |
| Bath & Body Works | Beauty & Personal Care | 7.01 |
| Target | Apparel | 6.70 |
| Steve Madden | Apparel & Fashion | 6.49 |
| ASOS | Apparel & Fashion | 6.32 |
| Chick-fil-A | Restaurants & Food Service | 6.08 |
| iHeartRadio Music Awards | Entertainment | 5.73 |
| Coach | Accessories (Bags, Eyewear, Etc.) | 5.44 |
| Free People | Apparel & Fashion | 5.44 |
| OLD NAVY | Apparel & Fashion | 5.19 |
| NHL | Sports & Outdoors | 5.17 |
| Publix | Grocery & Pantry | 5.13 |
| Gillette | Beauty & Personal Care | 5.03 |
| Walgreens | Health & Wellness | 4.95 |
| NORDSTROM | Apparel & Fashion | 4.93 |
| Redken | Beauty & Personal Care | 4.66 |
| Walmart | E-commerce & Marketplaces | 4.65 |
| Urban Outfitters | Apparel & Fashion | 4.56 |
| BarkBox | Pet Supplies | 4.55 |
| Carhartt | Apparel & Fashion | 4.52 |
| MTV | Entertainment | 4.51 |
| Fenty beauty | Beauty & Personal Care | 4.45 |
| Taco Bell | Restaurants & Food Service | 4.38 |
| The Home Depot | Home & Living | 4.32 |
| Holden | Automotive | 4.16 |
| Lollapalooza | Entertainment | 4.00 |
| CNN | Entertainment & Media | 3.92 |
| Oculus | Technology | 3.71 |
| Bentley | Automotive | 3.67 |
| Dunkin' Donuts | Food & Snacks | 3.59 |
Official Profiles
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LoginArtist: Cam
The map shows every radio station that aired Cam today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-17)
Total: 1,500,355
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
894,695 | 59.63% |
| [+] |
Pandora |
384,801 | 25.65% |
| [+] |
Last.fm |
220,859 | 14.72% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 09:17:25 | Alchemy | WXRV-FM | Needham, MA, US | 156 |
| 2025-08-21 08:58:53 | Alchemy | KROK | Leesville, US | 158 |
| 2025-08-21 08:20:38 | Alchemy | KUNM | Albuquerque, NM, US | 158 |
| 2025-08-21 07:52:10 | Alchemy | WRLT Lightning 100.1 FM | Nashville, US | 155 |
| 2025-08-21 05:52:07 | Alchemy | WRSI | Northampton, US | 157 |
| 2025-08-21 05:37:39 | Alchemy | WCLZ-FM | Portland, US | 153 |
| 2025-08-21 05:10:34 | Alchemy | WOXL HD2 | Asheville, US | 158 |
| 2025-08-21 04:39:52 | Alchemy | WNCS | Montpelier, US | 158 |
| 2025-08-21 02:51:36 | Alchemy | WRLT Lightning 100.1 FM | Nashville, US | 156 |
| 2025-08-21 01:55:10 | Burning House | WRLT Lightning 100.1 FM | Nashville, US | 2 |
Popularity (2025-10-07)
| Platform | % |
|---|---|
| No data. | |
