Cali y El Dandee Brand Affinity ranks highest Movistar at 9.61% . Very Strong. Score DMDB 60.26% | Fanbase 58.32%

Cali y El Dandee — pop artist from CO.

Cali y El Dandee, a Colombian sibling Latin pop duo consisting of Alejandro (Cali) and Mauricio Rengifo (El Dandee), blend hip-hop, pop, dance, and reggaeton…

Cali y El Dandee

Recognizable

Country: CO | Artist ID: 11e81bc1-9af9-a96e-89bd-a0369fe50396

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Genres

poppoplatin popcolombian popasian pophip-hop & raptrap latinoelectronicelectro latinolatinlatinreggaetonreggaeton colombianochampeta

Influential: 60.26% Fanbase: 58.32% Trending: 61.23%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Movistar • 9.61% • Very Strong

As of 2025-09-09

6,760,949

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 60.26% | Fanbase 58.32% | Trending 61.23% | CAREER STAGE: MAINSTREAM

Biography

Cali y El Dandee, a Colombian sibling Latin pop duo consisting of Alejandro (Cali) and Mauricio Rengifo (El Dandee), blend hip-hop, pop, dance, and reggaeton in their music, which they refer to as "flybot." Since their debut in 2009, they have consistently released multiple singles each year, with notable hits like "Yo Te Esperaré" and "Por Fin Te Encontré" achieving platinum status in Spain and the U.S. Latin Pop charts.

The duo has found success in markets such as Spain, Mexico, and the U.S., collaborating with artists like David Bisbal, Luis Fonsi, and Shaggy. Their discography includes albums like "3 A.M." and "Colegio," featuring popular singles such as "Tequila Sunrise" and "Locura." In 2021, Cali y El Dandee continued their musical journey with releases like "Primera Carta," "Pasado," and "Despiértate," showcasing their versatile sound and ongoing presence in the Latin music scene.

Report Date: 2025-09-09

Cali y El Dandee indexes high with fans in the 18-24 range in COLOMBIA, ARGENTINA, ECUADOR. The skew is female-leaning (54%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 42,100 avg views per post; Tiktok rounds out day-to-day engagement. The brand graph leans toward Movistar, VidaSana, Suavecito, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Cali y El Dandee when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Cali y El Dandee score 0.11% — Low bucket.

Brand: MovistarBrand: VidaSanaBrand: Suavecito

Followers:6,760,949

Engagements:7,512

Rate:0.1%

Posts:2,606

Avg Likes:7,273

Avg Comments:88

Avg Views:45,007

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 6,760,949 · Engagements 7,512 · Rate 0.1% Posts 2,606 · Views 45,007 · Avg Likes 7,273 · Avg Comments 88 · Avg Views 45,007	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 61% 25-34: 25% 13-17: 8% 35-44: 5%	Largest: 18-24 (61%); next: 25-34 (25%)
Gender Split	Female: 54% Male: 46% Non-binary/Other: 0%	Skews female (54%)
Top Countries	COLOMBIA (16%) ARGENTINA (11%) ECUADOR (10%) PERU (9%) SPAIN (8%)	Top regions: COLOMBIA (16%), ARGENTINA (11%), ECUADOR (10%)
Platform Engagement	Instagram: 3,290 avg likes/post · Tiktok: 42,100 avg views/post · Youtube: 2,907 avg views/post	Best reach: Tiktok 42,100 avg views; best engagement: Tiktok 3,812 avg likes

Top Brand Affinities

Movistar

Score: 9.61

VidaSana

Score: 5.41

Suavecito

Score: 5.39

Cafecito

Score: 4.36

Stradivarius

Score: 3.88

MTV

Score: 3.83

Iberostar Hotels & Resorts

Score: 3.70

Pull&Bear

Score: 3.60

Tomorrowland

Score: 3.25

Carrefour

Score: 2.37

Spotify Music

Score: 2.21

Pic Collage

Score: 1.82

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Top Brand Affinities

Brand	Category	Score
Movistar		9.61
VidaSana		5.41
Suavecito		5.39
Cafecito		4.36
Stradivarius		3.88
MTV		3.83
Iberostar Hotels & Resorts		3.70
Pull&Bear		3.60
Tomorrowland		3.25
Carrefour		2.37
Spotify Music		2.21
Pic Collage		1.82
Primark		1.81
Bershka		1.63
musical.ly		1.58
Sony		1.54
shein		1.47
Guess		1.23
L'Oréal Paris		1.23
Coca-Cola		1.22
SheInside		1.15
Ray-Ban		1.13
Beats Electronics		1.13
FIFA		1.11
OREO		1.09
H&M		1.09
Los Angeles Lakers		1.07
Calvin Klein		1.02
Netflix		0.99
Puma		0.95
Pandora		0.94
Lamborghini		0.88
SoundCloud		0.88
Nutella		0.82
Zara		0.78
Walt Disney		0.75
Universal		0.71
Gucci		0.70
Vogue		0.70
Adidas		0.69
Converse		0.67
Nike		0.66
Prada		0.66
Travelgram		0.66
HBO		0.65
Tiffany & Co		0.63
NBA		0.61
MAC Cosmetics		0.58
DC Entertainment		0.57
Starbucks		0.57