Caiiro

Caiiro

Country: ZA

Influence: 54.08% Fanbase: 29.35% Trending: 66.45% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 61.29% • Very Strong

As of 2025-09-09

293,252

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 14:42:46 UTC

Genres

popsouth african popelectronicdancesouth african houseafro houseelectronicafricanafro soul

Biography

Renowned South African DJ and producer, Caiiro, draws inspiration from diverse cultures, notably Egyptian history, to create his globally successful house music. His third album, "Pyramids," released in 2022, solidified his rising star status in electronic music. Caiiro's extensive touring in over 30 countries across five continents, along with viral hits like "The Akan," has cemented his influence in the industry.

In 2022, Caiiro's collaboration with Adam Port on the remix of "Your Voice" became a major house music hit, further establishing his impact. Recognized as one of the most influential producers by 1001 Tracklists, Caiiro's eponymous album released in July 2024 garnered acclaim from industry leaders and fans, reaching over 1 million streams on Spotify in its debut month.

Caiiro Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Caiiro indexes high with fans in the 25-34 range in SOUTH AFRICA, PORTUGAL, UNITED STATES. The skew is heavily male (80%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 1,362 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Mixcloud, Pioneer, Ballantine's, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Caiiro when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Caiiro score 1.25%Moderate bucket.
Brand: MixcloudBrand: PioneerBrand: Ballantine's
Followers:293,252
Engagements:3,666
Rate:1.3%
Posts:272
Views:1,648
Avg Likes:3,662
Avg Comments:93
Avg Views:1,648

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 293,252 · Engagements 3,666 · Rate 1.3%
Posts 272 · Views 1,648 · Avg Likes 3,662 · Avg Comments 93 · Avg Views 1,648
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 46%
18-24: 43%
35-44: 6%
13-17: 4%
Largest: 25-34 (46%); next: 18-24 (43%)
Gender Split Female: 20%
Male: 80%
Non-binary/Other: 0%
Skews male (80%)
Top Countries SOUTH AFRICA (50%)
PORTUGAL (7%)
UNITED STATES (6%)
VENEZUELA (5%)
ANGOLA (4%)
Top regions: SOUTH AFRICA (50%), PORTUGAL (7%), UNITED STATES (6%)
Platform Engagement Instagram: 3,549 avg likes/post · Tiktok: 286 avg views/post · Youtube: 1,362 avg views/post Best reach: Youtube 1,362 avg views; best engagement: Instagram 3,549 avg likes

Top Brand Affinities

Mixcloud
Score: 61.29
Pioneer
Score: 52.42
Ballantine's
Score: 20.56
Woolworths
Score: 19.25
Palm Angels
Score: 13.60
Ellesse
Score: 13.06
Akai
Score: 12.44
SoundCloud
Score: 12.18
Hennessy
Score: 11.98
Jagermeister
Score: 10.74
Dom Pérignon
Score: 9.51
Amazon Music
Score: 8.80
Brand Category Score
Mixcloud 61.29
Pioneer 52.42
Ballantine's 20.56
Woolworths 19.25
Palm Angels 13.60
Ellesse 13.06
Akai 12.44
SoundCloud 12.18
Hennessy 11.98
Jagermeister 10.74
Dom Pérignon 9.51
Amazon Music 8.80
Dsquared 8.55
Kappa 7.86
Atmos 7.63
Grey Goose 7.61
Moët & Chandon 7.48
Ableton 7.12
JACQUEMUS 6.69
Emporio Armani 5.99
Champion 5.92
Tomorrowland 5.45
Alexander McQueen 5.08
Spotify Music 4.78
Moncler 4.74
ASOS 4.64
Lacoste 4.64
boohoo 4.58
Beats Electronics 4.26
BALMAIN 3.98
Heineken 3.76
Colgate 3.64
Bacardi 3.54
FOREX 3.46
TOM FORD 3.24
Coachella 3.23
Budweiser 3.01
Christian Louboutin 3.00
Puma 2.91
shein 2.81
Dolce & Gabbana 2.54
Moschino 2.49
Fendi 2.44
Yves Saint Laurent 2.26
SheInside 2.20
Vans 2.10
Huawei 2.04
Dr. Martens 2.02
musical.ly 2.01
Supreme 1.98

Official Profiles

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Artist: Caiiro

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Total Streams

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Concerts

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