Bunny Wailer

Bunny Wailer — rock artist from JM.

Bunny Wailer, a founding member of the Wailers alongside Bob Marley, made significant contributions to reggae music and Jamaican culture. After leaving the…

Influence: 58.01% Fanbase: 39.47% Trending: 67.28% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

The House of Marley • 166.38% • Very Strong

As of 2025-09-08

76,890

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-10-07 18:52:35 UTC

Genres

rocklovers rockreggaereggaedubroots reggaeska

Biography

Bunny Wailer, a founding member of the Wailers alongside Bob Marley, made significant contributions to reggae music and Jamaican culture. After leaving the band in 1973, Wailer embarked on a successful solo career, producing acclaimed roots reggae albums like Blackheart Man and winning multiple Grammy awards. His music evolved to reflect his strong political and activist beliefs, and he continued to record and tour until the 2010s, leaving a lasting impact on the reggae scene.

Born Neville O'Riley Livingston in Kingston, Jamaica, Bunny Wailer's early years were intertwined with Bob Marley, leading to the formation of the Wailers. Despite leaving the group, Wailer's solo career thrived with albums like Protest and Struggle and Liberation. His political involvement, including forming a political party, showcased his dedication to social causes. Wailer's legacy endures through his music and activism, as he continued to push boundaries in reggae until his passing in 2021.

Top Brand Affinities

Report Date: 2025-09-08

Bunny Wailer builds repeat engagement among 25-34 & 18-24 audiences throughout UNITED STATES, BRAZIL, FRANCE. With a heavily male (81%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (1,273 avg views per post), while Instagram provides social proof in comments and saves. Affinities with The House of Marley, Mixcloud, Akai point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Bunny Wailer score 0.24% — Low bucket.

Brand: The House of MarleyBrand: MixcloudBrand: Akai

Followers:76,890

Engagements:184

Rate:0.2%

Posts:1,072

Avg Likes:184

Avg Comments:3

Avg Views:1,273

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 76,890 · Engagements 184 · Rate 0.2% Posts 1,072 · Views 1,273 · Avg Likes 184 · Avg Comments 3 · Avg Views 1,273	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 43% 18-24: 23% 35-44: 22% 45-64: 10%	Largest: 25-34 (43%); next: 18-24 (23%)
Gender Split	Female: 19% Male: 81% Non-binary/Other: 0%	Skews male (81%)
Top Countries	UNITED STATES (18%) BRAZIL (14%) FRANCE (13%) UNITED KINGDOM (10%) SPAIN (4%)	Top regions: UNITED STATES (18%), BRAZIL (14%), FRANCE (13%)
Platform Engagement	Instagram: 163 avg likes/post · Youtube: 1,273 avg views/post	Best reach: Youtube 1,273 avg views; best engagement: Instagram 163 avg likes

Top Brand Affinities

The House of Marley

Score: 166.38

Mixcloud

Score: 25.82

Akai

Score: 13.84

Amazon Music

Score: 12.06

Clarks

Score: 7.22

iHeartRadio Music Awards

Score: 5.46

Spotify Music

Score: 4.97

CNN

Score: 4.61

Ableton

Score: 4.48

SoundCloud

Score: 4.41

Hennessy

Score: 3.90

Beats Electronics

Score: 3.43

Brand	Category	Score
The House of Marley		166.38
Mixcloud		25.82
Akai		13.84
Amazon Music		12.06
Clarks		7.22
iHeartRadio Music Awards		5.46
Spotify Music		4.97
CNN		4.61
Ableton		4.48
SoundCloud		4.41
Hennessy		3.90
Beats Electronics		3.43
MTV		3.32
Lollapalooza		3.24
Paramount Pictures		3.11
Matrix		2.45
Timberland		2.42
Los Angeles Lakers		2.39
Heineken		2.28
musical.ly		2.05
BBC		1.99
Budweiser		1.90
NBA		1.78
Oakley		1.77
Warner Bros		1.75
The Olympic Games		1.68
Universal		1.57
Pandora		1.55
Paypal		1.51
Cadillac		1.42
Amazon		1.29
NFL		1.27
National Geographic		1.23
Guinness		1.18
Red Bull		1.18
FashionNova		1.17
Pepsi		1.09
GoPro		1.07
Harley-Davidson		1.06
Vans		1.05
Guess		1.04
Puma		1.02
Tesla Motors		1.02
UFC		1.01
Yamaha		0.99
Supreme		0.98
WWE		0.92
DC Entertainment		0.90
Sony		0.86
KTM		0.86