Bumpin Uglies

Bumpin Uglies

Country: US

Influential: 54.92% Fanbase: 30.52% Trending: 67.12%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Weedmaps • 26.06% • Very Strong

As of 2025-09-08

75,723

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

Updated 2025-10-03 19:02:19 UTC

Genres

reggaereggaeeast coast reggaereggae rockreggae fusion

Scores

Score: DMDB 54.90% | Fanbase 30.50% | Trending 67.10% | CAREER STAGE: MID_LEVEL

Biography

Bumpin Uglies, a reggae-punk-ska outfit from Annapolis, MD, have gained a loyal following, Uglies Nation, with their DIY ethos and unique blend of genres. The band, led by Brandon Hardesty, boasts a lineup of Brent Schraffenberger, T.J. Haslett, Ethan Lichtenberger, and Will Lopez, creating music that blends sharp lyricism, infectious rhythms, and a commitment to authenticity that resonates with fans worldwide.
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Bumpin Uglies Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Bumpin Uglies builds repeat engagement among 25-34 & 35-44 audiences throughout UNITED STATES, NIGERIA, BRAZIL. With a heavily male (67%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (1,078 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Weedmaps, Ampeg, Live Nation point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Bumpin Uglies score 0.50%Low bucket.
Brand: WeedmapsBrand: AmpegBrand: Live Nation
Followers:75,723
Engagements:376
Rate:0.5%
Posts:4,582
Views:1,078
Avg Likes:371
Avg Comments:16
Avg Views:1,078

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 75,723 · Engagements 376 · Rate 0.5%
Posts 4,582 · Views 1,078 · Avg Likes 371 · Avg Comments 16 · Avg Views 1,078
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 39%
35-44: 28%
18-24: 18%
45-64: 13%
Largest: 25-34 (39%); next: 35-44 (28%)
Gender Split Female: 33%
Male: 67%
Non-binary/Other: 0%
Skews male (67%)
Top Countries UNITED STATES (94%)
NIGERIA (5%)
BRAZIL (1%)
MEXICO (0%)
JAMAICA (0%)
Top regions: UNITED STATES (94%), NIGERIA (5%), BRAZIL (1%)
Platform Engagement Instagram: 276 avg likes/post · Tiktok: 1,078 avg views/post Best reach: Tiktok 1,078 avg views; best engagement: Instagram 276 avg likes

Top Brand Affinities

Weedmaps
Score: 26.06
Ampeg
Score: 24.47
Live Nation
Score: 22.83
Miller Lite
Score: 16.06
Burton Snowboards
Score: 14.37
Amazon Music
Score: 12.18
Jameson
Score: 11.40
Barstool Sports
Score: 11.18
Pro Tools
Score: 9.92
Verizon
Score: 8.75
Coors
Score: 8.36
Volcom
Score: 7.80
Brand Category Score
Weedmaps 26.06
Ampeg 24.47
Live Nation 22.83
Miller Lite 16.06
Burton Snowboards 14.37
Amazon Music 12.18
Jameson 11.40
Barstool Sports 11.18
Pro Tools 9.92
Verizon 8.75
Coors 8.36
Volcom 7.80
Publix 7.08
Bud Light 6.76
Margaritaville 6.08
Pacific Northwest Wonderland 5.93
Ableton 5.77
Taco Bell 5.71
Spotify Music 5.63
Gillette 5.46
MamaBear 5.46
Busch 5.19
iHeartRadio Music Awards 4.84
The Home Depot 4.73
NHL 4.71
Billabong 4.46
Fallout 4.38
Heinz 4.35
Hurley 4.30
Comedy Central 4.29
Chick-fil-A 4.21
Jeep 4.19
Bethesda Softworks 4.10
SoundCloud 4.01
FedEx 3.99
Gatorade 3.85
GMC 3.71
Columbia Pictures 3.70
NFL 3.61
ESPN 3.49
Budweiser 3.39
Cadillac 3.30
Nickelodeon 3.26
Monster Beverage 3.26
Paramount Pictures 3.18
Beats Electronics 3.15
Vans 3.08
Guinness 2.98
Harley-Davidson 2.84
MTV 2.66

Official Profiles

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Artist: Bumpin Uglies

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-08-21)

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Aired At Song Station Location Duration (s)
2025-08-21 00:09:21 Orange Crush WOCM Ocean City, US 178

Popularity (2025-10-02)

Platform%
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