Buku
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
42,392
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
Updated 2025-10-03 20:20:32 UTC
Genres
Scores
Biography
With a strong presence in the music industry, Buku's music has been featured on BBC Radio 1, Beats 1 Radio, and Spotify playlists, solidifying his status as a favorite among audiences worldwide. His recent EPs, 'What You See' and 'Scorched Earth,' stand out for their breakneck transitions and heavy-hitting synths, adding to his impressive discography across various prominent labels. Additionally, Buku's tracks have been featured in major media platforms and video games, including placements with ESPN, GoPro, EA Sports, Ubisoft, and Capcom, further cementing his position as a notable figure in the electronic music scene.
Buku indexes high with fans in the 18-24 range in UNITED STATES, CANADA, AUSTRALIA. The skew is heavily male (63%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 672 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward iHeartRaves, Phase One, Ableton, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Buku when the KPI is cultural lift plus measurable fan actions.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 42,392 · Engagements 482 · Rate 1.1% Posts 441 · Views 672 · Avg Likes 482 · Avg Comments 43 · Avg Views 672 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 48% 25-34: 37% 35-44: 8% 13-17: 5% |
Largest: 18-24 (48%); next: 25-34 (37%) |
| Gender Split |
Female: 37% Male: 63% Non-binary/Other: 0% |
Skews male (63%) |
| Top Countries |
UNITED STATES (88%) CANADA (4%) AUSTRALIA (1%) MEXICO (1%) BRAZIL (0%) |
Top regions: UNITED STATES (88%), CANADA (4%), AUSTRALIA (1%) |
| Platform Engagement | Instagram: 471 avg likes/post · Youtube: 672 avg views/post | Best reach: Youtube 672 avg views; best engagement: Instagram 471 avg likes |
Top Brand Affinities
iHeartRaves
Phase One
Ableton
Pioneer
Mapfre
Trancefamily
Akai
Live Nation
Mixcloud
MOOG
SoundCloud
Miller Lite
| Brand | Category | Score |
|---|---|---|
| iHeartRaves | 250.83 | |
| Phase One | 117.68 | |
| Ableton | 57.69 | |
| Pioneer | 34.13 | |
| Mapfre | 32.21 | |
| Trancefamily | 28.76 | |
| Akai | 26.16 | |
| Live Nation | 24.24 | |
| Mixcloud | 21.66 | |
| MOOG | 20.56 | |
| SoundCloud | 19.50 | |
| Miller Lite | 14.14 | |
| Hennessey | 13.29 | |
| Barstool Sports | 10.95 | |
| Mulberry | 10.76 | |
| Pulp Riot | 10.22 | |
| Pro Tools | 9.43 | |
| Beats Electronics | 8.84 | |
| Lollapalooza | 7.81 | |
| Tomorrowland | 7.43 | |
| Coachella | 7.06 | |
| Coors | 6.92 | |
| Bud Light | 6.79 | |
| Pacific Northwest Wonderland | 6.48 | |
| Heinz | 6.39 | |
| Jameson | 6.31 | |
| Hot Topic | 5.88 | |
| Margaritaville | 4.83 | |
| Spotify Music | 4.64 | |
| Taco Bell | 4.59 | |
| Acura | 4.37 | |
| Verizon | 4.28 | |
| Comedy Central | 3.77 | |
| Hennessy | 3.56 | |
| Fallout | 3.32 | |
| NHL | 3.30 | |
| Busch | 3.29 | |
| Pixar | 3.28 | |
| Chrysler | 3.23 | |
| Nickelodeon | 3.15 | |
| Showtime | 3.14 | |
| Monster Beverage | 2.89 | |
| Budweiser | 2.77 | |
| Cadillac | 2.76 | |
| Subaru | 2.74 | |
| Chipotle Mexican Grill | 2.67 | |
| Emporium | 2.67 | |
| Carhartt | 2.65 | |
| Matrix | 2.58 | |
| Polaroid | 2.46 |
Official Profiles
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LoginArtist: Buku
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-10-03)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
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Popularity (2025-10-02)
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