Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
268,261
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
Updated 2025-10-03 16:56:48 UTC
Genres
Scores
Biography
Born and raised in the Washington, D.C. area, BT began his music career playing piano and studying at the Washington Conservatory of Music. He gained recognition in the UK club scene with singles like "Embracing the Future" and "Loving You More," and later achieved international success with tracks like "Blue Skies." Throughout his career, BT has released a range of albums, from pop-influenced efforts to experimental works like This Binary Universe and _. He has also ventured into software development, founded a synth pop duo called All Hail the Silence, and composed music for various projects, showcasing his versatility and innovation in the music industry.
BT stands out with 25-34 & 18-24 audiences across UNITED STATES, UNITED KINGDOM, RUSSIA. The profile is heavily male (83%), and content lands hardest on Youtube, where posts average 848 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Trancefamily, MOOG, Mixcloud, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes BT a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 268,261 · Engagements 221 · Rate 0.1% Posts 2,399 · Views 848 · Avg Likes 213 · Avg Comments 36 · Avg Views 848 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 44% 18-24: 28% 35-44: 19% 45-64: 6% |
Largest: 25-34 (44%); next: 18-24 (28%) |
| Gender Split |
Female: 17% Male: 83% Non-binary/Other: 0% |
Skews male (83%) |
| Top Countries |
UNITED STATES (34%) UNITED KINGDOM (7%) RUSSIA (4%) MEXICO (3%) NETHERLANDS (3%) |
Top regions: UNITED STATES (34%), UNITED KINGDOM (7%), RUSSIA (4%) |
| Platform Engagement | Instagram: 145 avg likes/post · Youtube: 848 avg views/post | Best reach: Youtube 848 avg views; best engagement: Instagram 145 avg likes |
Top Brand Affinities
Trancefamily
MOOG
Mixcloud
Ableton
Akai
Launchpad
Pioneer
Pro Tools
Akg
Amazon Music
Live Nation
Atmos
| Brand | Category | Score |
|---|---|---|
| Trancefamily | 149.46 | |
| MOOG | 84.64 | |
| Mixcloud | 44.44 | |
| Ableton | 43.97 | |
| Akai | 30.58 | |
| Launchpad | 28.98 | |
| Pioneer | 26.00 | |
| Pro Tools | 23.05 | |
| Akg | 20.77 | |
| Amazon Music | 20.67 | |
| Live Nation | 20.29 | |
| Atmos | 16.86 | |
| Sennheiser | 14.97 | |
| HBO Max | 9.90 | |
| Tomorrowland | 9.73 | |
| DeLorean Motor Company | 7.62 | |
| SoundCloud | 7.24 | |
| iHeartRadio Music Awards | 6.80 | |
| American Airlines | 6.48 | |
| Beats Electronics | 6.30 | |
| Final Fantasy | 5.70 | |
| MTV | 5.53 | |
| WordPress | 5.47 | |
| Oculus | 5.45 | |
| Matrix | 5.14 | |
| Sega | 4.96 | |
| Nvidia | 4.69 | |
| Columbia Pictures | 4.62 | |
| Bethesda Softworks | 4.53 | |
| NBC | 4.10 | |
| Spotify Music | 4.09 | |
| NHL | 4.09 | |
| Verizon | 3.97 | |
| Aston Martin | 3.83 | |
| Panasonic | 3.74 | |
| Kickstarter | 3.73 | |
| ASUS | 3.72 | |
| Fallout | 3.69 | |
| Intel | 3.60 | |
| Coachella | 3.51 | |
| Gundam | 3.40 | |
| McLaren | 3.28 | |
| Microsoft | 3.26 | |
| Leica | 3.19 | |
| ESPN | 3.11 | |
| Martini | 3.05 | |
| Comedy Central | 3.02 | |
| Lollapalooza | 2.94 | |
| Uber | 2.83 | |
| Boeing | 2.81 |
Official Profiles
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LoginArtist: BT
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Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 06:14:21 | Flaming June (ABGT638) - PARAFRAME Remix (Mixed) | Power Hit Radio | Vilnius, LT | 224 |
| 2025-08-21 04:01:06 | Fibonacci Sequence | Rock & Pop | Buenos Aires, AR | 2 |
| 2025-08-21 03:49:19 | Flaming June (ABGT638) - PARAFRAME Remix (Mixed) | Radio Hoy | Santiago, CL | 5 |
| 2025-08-21 02:31:22 | Flaming June (ABGT638) - PARAFRAME Remix (Mixed) | Power Hit Radio | Vilnius, LT | 210 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |