Bruce Melodie
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
2,029,901
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-10-08 18:43:13 UTC
Genres
Biography
Bruce Melodie performs best with fans in the 25-34 range, concentrated in UNITED STATES, KENYA, UGANDA. Audience composition is heavily male (77%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 144,133 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Airtel, Sky Sports, Pioneer, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Bruce Melodie is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,029,901 · Engagements 14,943 · Rate 0.7% Posts 239 · Views 144,133 · Avg Likes 14,590 · Avg Comments 612 · Avg Views 144,133 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 49% 18-24: 43% 35-44: 5% 13-17: 3% |
Largest: 25-34 (49%); next: 18-24 (43%) |
| Gender Split |
Female: 23% Male: 77% Non-binary/Other: 0% |
Skews male (77%) |
| Top Countries |
UNITED STATES (43%) KENYA (17%) UGANDA (6%) BURUNDI (6%) RWANDA (6%) |
Top regions: UNITED STATES (43%), KENYA (17%), UGANDA (6%) |
| Platform Engagement | Instagram: 10,769 avg likes/post · Youtube: 144,133 avg views/post | Best reach: Youtube 144,133 avg views; best engagement: Instagram 10,769 avg likes |
Top Brand Affinities
Airtel
Sky Sports
Pioneer
KENZO
Timberland
FashionNova
Hennessy
FOREX
Los Angeles Lakers
Cartier
NBA
Louis Vuitton
| Brand | Category | Score |
|---|---|---|
| Airtel | 41.92 | |
| Sky Sports | 25.53 | |
| Pioneer | 7.49 | |
| KENZO | 3.84 | |
| Timberland | 3.07 | |
| FashionNova | 3.03 | |
| Hennessy | 2.58 | |
| FOREX | 2.57 | |
| Los Angeles Lakers | 2.27 | |
| Cartier | 1.94 | |
| NBA | 1.65 | |
| Louis Vuitton | 1.62 | |
| Versace | 1.56 | |
| KFC | 1.51 | |
| Christian Dior | 1.49 | |
| BBC | 1.49 | |
| Burberry | 1.40 | |
| Guess | 1.40 | |
| National Geographic | 1.26 | |
| Rolex | 1.18 | |
| musical.ly | 1.17 | |
| H&M | 1.16 | |
| The Olympic Games | 1.15 | |
| Nikon | 1.13 | |
| Microsoft | 1.12 | |
| Supreme | 1.09 | |
| FIFA | 1.06 | |
| Heineken | 1.03 | |
| Bentley | 1.03 | |
| Huda Beauty | 1.03 | |
| Sony | 1.02 | |
| Calvin Klein | 1.02 | |
| Vogue | 0.97 | |
| Puma | 0.93 | |
| Gucci | 0.93 | |
| Balenciaga | 0.92 | |
| Zara | 0.92 | |
| Adobe | 0.89 | |
| Tesla Motors | 0.87 | |
| Prada | 0.85 | |
| Beats Electronics | 0.84 | |
| Samsung Group | 0.78 | |
| Paypal | 0.78 | |
| SoundCloud | 0.75 | |
| Coca-Cola | 0.75 | |
| Mercedes-Benz | 0.68 | |
| Lamborghini | 0.61 | |
| Amazon | 0.60 | |
| Spotify Music | 0.58 | |
| HBO | 0.58 |
Official Profiles
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LoginArtist: Bruce Melodie
The map shows every radio station that aired Bruce Melodie today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 04:58:21 | Sawa Sawa | Hot 96 | Nairobi, KE | 3 |
| 2025-08-21 03:18:12 | Sawa Sawa | Hot 96 | Nairobi, KE | 3 |
| 2025-08-21 02:28:09 | Sawa Sawa | Radio Jambo | Nairobi, KE | 9 |
| 2025-08-21 02:04:53 | FOU DE TOi | Classic 105 FM | Nairobi, KE | 228 |
Popularity (2025-10-07)
| Platform | % |
|---|---|
| No data. | |
