Brooklyn Funk Essentials
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-16
8,590
Social Media Followers
As of 2025-08-16
00:00:00
Hours Airplay
2025-10-07 18:27:17 UTC
Genres
Biography
Brooklyn Funk Essentials' multicultural blend of acid jazz brought together a diverse array of talents, including singers Joi Cardwell and Stephanie McKay, alongside instrumentalists like trumpeter Bob Brachmann and saxophonist Maceo Parker. The group's fusion of various musical influences and styles has solidified their place as a pioneering force in the independent music scene, captivating audiences with their infectious grooves and dynamic performances.
Brooklyn Funk Essentials is a clear fit for 25-34 & 35-44 audiences with strength across BRAZIL, UNITED STATES, FRANCE. The audience is heavily male (80%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (17,296 avg views per post); Youtube builds the community layer. Affinity data highlights Funk-inspired clothing brands, Vinyl record stores, Music streaming platforms, suggesting immediate traction in Vinyl records of classic funk albums, Merchandise featuring retro designs, Exclusive live concert tickets. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 8,590 · Engagements 373 · Rate 4.3% Posts 49 · Views 17,296 · Avg Likes 356 · Avg Comments 17 · Avg Views 17,296 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 33% 35-44: 27% 45-64: 20% 18-24: 19% |
Largest: 25-34 (33%); next: 35-44 (27%) |
| Gender Split |
Female: 20% Male: 80% Non-binary/Other: 0% |
Skews male (80%) |
| Top Countries |
BRAZIL (17%) UNITED STATES (15%) FRANCE (11%) TüRKIYE (7%) GERMANY (4%) |
Top regions: BRAZIL (17%), UNITED STATES (15%), FRANCE (11%) |
| Platform Engagement | Youtube: 17,296 avg views/post | Best reach: Youtube 17,296 avg views; best engagement: Youtube 356 avg likes |
Top Brand Affinities
Recommendations
Products & Services
- Vinyl records of classic funk albums
- Merchandise featuring retro designs
- Exclusive live concert tickets
- Collaborative music projects with other artists
- Funk-themed apparel and accessories
- Music production workshops
- Online funk dance classes
- Vinyl subscription services
Marketing Angles
- Highlight the multicultural aspect of the music
- Emphasize the nostalgia of 90s funk and jazz
- Leverage social media for behind-the-scenes content
- Create interactive playlists featuring fan favorites
- Engage with local communities through live events
- Promote collaborations with contemporary artists
Content Themes
- Throwback posts featuring classic funk moments
- Interviews with band members discussing their journey
- User-generated content showcasing fans dancing to their music
- Live Q&A sessions on social media
- Behind-the-scenes footage from concerts
- Funk music history and its influence on modern genres
Partnership Brands
- Funk-inspired clothing brands
- Vinyl record stores
- Music streaming platforms
- Dance studios
- Music festivals focusing on funk and jazz
- Local food and beverage brands for event sponsorships
- Art galleries showcasing music-inspired art
- Fitness brands promoting dance workouts
- Cultural organizations celebrating diversity in music
- Technology brands for music production tools
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “View Social Media Report” button above to see current social stats.
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Official Profiles
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LoginArtist: Brooklyn Funk Essentials
The map shows every radio station that aired Brooklyn Funk Essentials today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-30)
Total: 180,121
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
180,121 | 100.00% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 06:49:05 | Life During Wartime - Edit | Radio 666 | Hérouville-Saint-Clair, FR | 220 |
| 2025-08-21 06:15:16 | Life During Wartime - Edit | Jazz Radio Nouveautés Soul | Paris, FR | 218 |
| 2025-08-21 02:05:31 | Life During Wartime - Edit | Radio 666 | Hérouville-Saint-Clair, FR | 219 |
| 2025-08-21 01:35:44 | Mama | Rock & Pop | Buenos Aires, AR | 262 |
Popularity (2025-10-06)
| Platform | % |
|---|---|
| No data. | |
