BROCKHAMPTON Brand Affinity ranks highest Brandy Melville at 8.96% . Very Strong. Score DMDB 66.42% | Fanbase 63.67%

BROCKHAMPTON — pop artist from US.

Brockhampton is a music collective formed in 2015 in San Marcos, Texas. The group consists of vocalists, producers, and designers who collaborate on various…

BROCKHAMPTON

Recognizable

Country: US | Gender: male | Artist ID: 11e81bcb-2a58-62a4-8298-a0369fe50396

Find Artist

Genres

popboy bandhip-hop & raphip hopraphip-hop/rap

Influential: 66.42% Fanbase: 63.67% Trending: 67.80%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Brandy Melville • 8.96% • Very Strong

As of 2025-09-09

1,703,287

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 66.42% | Fanbase 63.67% | Trending 67.80% | CAREER STAGE: MAINSTREAM

Biography

Brockhampton is a music collective formed in 2015 in San Marcos, Texas. The group consists of vocalists, producers, and designers who collaborate on various creative projects. They gained recognition for their unique sound and DIY approach to music-making. Brockhampton released their debut album, "Saturation," in 2017, followed by two sequels that same year.

The collective's music blends elements of hip-hop, R&B, and pop, garnering a diverse fan base. Brockhampton has been praised for their innovation and authenticity in the music industry. They continue to release new music and tour extensively, solidifying their presence in the contemporary music scene.

Report Date: 2025-09-09

BROCKHAMPTON commands interest from 18-24 & 25-34 audiences in UNITED STATES, UNITED KINGDOM, BRAZIL. With a heavily male (62%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (52,109 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Brandy Melville, Lollapalooza, Glossier points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist BROCKHAMPTON score 4.56% — Very Strong bucket.

Brand: Brandy MelvilleBrand: LollapaloozaBrand: Glossier

Followers:1,703,287

Engagements:77,694

Rate:4.6%

Posts:163

Avg Likes:77,480

Avg Comments:904

Avg Views:52,109

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,703,287 · Engagements 77,694 · Rate 4.6% Posts 163 · Views 52,109 · Avg Likes 77,480 · Avg Comments 904 · Avg Views 52,109	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 60% 25-34: 25% 13-17: 9% 35-44: 4%	Largest: 18-24 (60%); next: 25-34 (25%)
Gender Split	Female: 38% Male: 62% Non-binary/Other: 0%	Skews male (62%)
Top Countries	UNITED STATES (46%) UNITED KINGDOM (8%) BRAZIL (5%) AUSTRALIA (4%) CANADA (4%)	Top regions: UNITED STATES (46%), UNITED KINGDOM (8%), BRAZIL (5%)
Platform Engagement	Instagram: 75,096 avg likes/post · Tiktok: 0 avg views/post · Youtube: 52,109 avg views/post	Best reach: Youtube 52,109 avg views; best engagement: Instagram 75,096 avg likes

Top Brand Affinities

Brandy Melville

Score: 8.96

Lollapalooza

Score: 8.69

Glossier

Score: 8.37

Houston Livestock Show and Rodeo

Score: 8.27

Acne Studios

Score: 7.98

Coachella

Score: 7.13

Champion

Score: 6.38

JACQUEMUS

Score: 6.27

Vivienne Westwood

Score: 6.12

SoundCloud

Score: 5.80

Kodak

Score: 5.56

Ableton

Score: 5.22

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Top Brand Affinities

Brand	Category	Score
Brandy Melville		8.96
Lollapalooza		8.69
Glossier		8.37
Houston Livestock Show and Rodeo		8.27
Acne Studios		7.98
Coachella		7.13
Champion		6.38
JACQUEMUS		6.27
Vivienne Westwood		6.12
SoundCloud		5.80
Kodak		5.56
Ableton		5.22
Stüssy		4.62
Urban Outfitters		4.29
ASOS		3.43
Carhartt		3.29
Spotify Music		3.13
Supreme		3.02
Polaroid		2.91
Tinder		2.90
Paramount Pictures		2.88
Busch		2.88
Sprite		2.73
Fujifilm		2.73
Chrysler		2.72
Hennessy		2.53
Showtime		2.50
Beats Electronics		2.48
Vans		2.45
Dr. Martens		2.38
Fenty beauty		2.30
Timberland		2.29
MTV		2.28
Cadillac		2.18
Nickelodeon		2.11
Sunnies Studios		2.11
A Game of Tones		2.06
Versace		2.06
Airbnb		1.99
Walmart		1.93
Los Angeles Lakers		1.87
Tomorrowland		1.82
Guinness		1.78
Nintendo		1.73
Aperol		1.66
CBS Television Studios		1.63
Pokemon Go		1.60
Chipotle Mexican Grill		1.56
New Balance		1.54
Levi's		1.53