Brick + Mortar

Brick + Mortar

Country: US | Gender: male

Influential: 55.86% Fanbase: 33.36% Trending: 67.11%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 28.11% • Very Strong

As of 2025-09-08

54,785

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

Updated 2025-10-03 19:01:55 UTC

Genres

popasbury park indieindie poprockmodern rockrockalternativemodern alternative rockalternativeindie rock

Scores

Score: DMDB 55.90% | Fanbase 33.40% | Trending 67.10% | CAREER STAGE: MID_LEVEL

Biography

For management and booking inquiries, please contact [email protected]. B+M, led by Brandon Asraf, offer a unique blend of raw authenticity and theatrical flair in their music. Drawing from personal experiences of anxiety, depression, and a tumultuous upbringing, their songs carry a heartfelt message that resonates with audiences. Since their humble beginnings on a couch, Brick + Mortar have evolved into a dynamic duo known for their energetic live performances and emotionally charged music, garnering recognition through record deals, festival appearances, and tours with notable acts. Despite their unconventional journey, their commitment to creating music from the heart remains unwavering, grateful for every listener who connects with their art.
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Brick + Mortar Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Brick + Mortar reliably reaches 18-24 & 25-34 audiences in UNITED STATES, BRAZIL, UNITED KINGDOM. The base is heavily male (66%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (1,256 avg views per post); Instagram layers on depth and replies. The audience sits near Live Nation, Ampeg, Arctic Fox hair Color, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Brick + Mortar score 1.22%Moderate bucket.
Brand: Live NationBrand: AmpegBrand: Arctic Fox hair Color
Followers:54,785
Engagements:667
Rate:1.2%
Posts:4,476
Views:1,689
Avg Likes:656
Avg Comments:41
Avg Views:1,689

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 54,785 · Engagements 667 · Rate 1.2%
Posts 4,476 · Views 1,689 · Avg Likes 656 · Avg Comments 41 · Avg Views 1,689
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 53%
25-34: 31%
35-44: 7%
13-17: 6%
Largest: 18-24 (53%); next: 25-34 (31%)
Gender Split Female: 34%
Male: 66%
Non-binary/Other: 0%
Skews male (66%)
Top Countries UNITED STATES (35%)
BRAZIL (9%)
UNITED KINGDOM (6%)
CANADA (4%)
RUSSIA (4%)
Top regions: UNITED STATES (35%), BRAZIL (9%), UNITED KINGDOM (6%)
Platform Engagement Instagram: 558 avg likes/post · Tiktok: 433 avg views/post · Youtube: 1,256 avg views/post Best reach: Youtube 1,256 avg views; best engagement: Instagram 558 avg likes

Top Brand Affinities

Live Nation
Score: 28.11
Ampeg
Score: 26.55
Arctic Fox hair Color
Score: 22.79
MOOG
Score: 17.69
SpeedPaint
Score: 14.16
Five Nights at Freddy's
Score: 10.42
Pro Tools
Score: 7.83
Taco Bell
Score: 7.62
Coors
Score: 7.14
iHeartRadio Music Awards
Score: 6.85
Lime Crime
Score: 6.30
DeviantArt
Score: 6.29
Brand Category Score
Live Nation 28.11
Ampeg 26.55
Arctic Fox hair Color 22.79
MOOG 17.69
SpeedPaint 14.16
Five Nights at Freddy's 10.42
Pro Tools 7.83
Taco Bell 7.62
Coors 7.14
iHeartRadio Music Awards 6.85
Lime Crime 6.30
DeviantArt 6.29
Jameson 6.29
Hot Topic 6.11
Ableton 6.09
RedBubble 6.03
Lollapalooza 5.62
Paramount Pictures 5.34
Verizon 5.30
Bud Light 5.17
Spotify Music 5.03
Fallout 4.98
Showtime 4.78
Kroger 4.55
Kickstarter 4.29
Coachella 4.16
Nickelodeon 4.11
Polaroid 4.07
Columbia Pictures 4.06
NHL 4.04
Urban Outfitters 3.89
Cartoon Network 3.58
Busch 3.39
Dr. Martens 3.36
SoundCloud 3.27
Prismacolor 3.24
Chipotle Mexican Grill 3.16
AMC 3.08
Lush 3.04
Comedy Central 2.99
Vans 2.89
Emporium 2.86
Walmart 2.85
Sprite 2.83
Pepsi 2.83
Nintendo 2.82
Chrysler 2.81
Tinder 2.80
Budweiser 2.80
Cadillac 2.80

Official Profiles

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Artist: Brick + Mortar

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-10-03)

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Aired At Song Station Location Duration (s)
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Popularity (2025-10-02)

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