Boy & Bear
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
34,024
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-04 13:03:51 UTC
Genres
Scores
Biography
Boy & Bear draws 18-24 & 25-34 audiences and holds attention in AUSTRALIA, UNITED STATES, UNITED KINGDOM. The skew is male-leaning (51%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 692 avg views per post, with Tiktok sustaining the conversation. Audience adjacency to leading lifestyle names makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 34,024 · Engagements 81 · Rate 0.2% Posts 390 · Views 1,323 · Avg Likes 75 · Avg Comments 4 · Avg Views 1,323 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 43% 25-34: 32% 35-44: 12% 45-64: 8% |
Largest: 18-24 (43%); next: 25-34 (32%) |
| Gender Split |
Female: 49% Male: 51% Non-binary/Other: 0% |
Skews male (51%) |
| Top Countries |
AUSTRALIA (33%) UNITED STATES (20%) UNITED KINGDOM (6%) BRAZIL (6%) CANADA (5%) |
Top regions: AUSTRALIA (33%), UNITED STATES (20%), UNITED KINGDOM (6%) |
| Platform Engagement | Tiktok: 692 avg views/post · Youtube: 631 avg views/post | Best reach: Tiktok 692 avg views; best engagement: Tiktok 44 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: Boy & Bear
The map shows every radio station that aired Boy & Bear today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-12)
Total: 1,188,740
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
757,481 | 63.72% |
| [+] |
Last.fm |
431,259 | 36.28% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 08:06:50 | High Up | Itapema FM | Joinville, BR | 197 |
| 2025-08-21 07:21:14 | Southern Sun | WLKR | Norwalk, US | 216 |
| 2025-08-21 05:56:52 | Southern Sun | Radio Jade | Wilhelmshaven, DE | 211 |
| 2025-08-21 05:18:04 | Walk the Wire | KBAC | Santa Fe, US | 165 |
| 2025-08-21 03:51:55 | Hold Your Nerve | WRUR | Rochester, NY, US | 207 |
| 2025-08-21 02:21:52 | A Moment's Grace | Kosmos Radio 93.6 & 107.0 | Athens, GR | 283 |
Popularity (2025-10-03)
| Platform | % |
|---|---|
| No data. | |