Bon Iver

Bon Iver

Superstar

Country: US | Artist ID: 11e81bc4-0461-4fea-a9ae-a0369fe50396

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Genres

alternativealternativeeau claire indieelectronicelectronicothersmelancholiafolk & traditionalindie folk
Influential: 78.87% Fanbase: 74.09% Trending: 81.26%
As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 17.20% • Very Strong
As of 2025-09-09

1,739,653

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 78.87% | Fanbase 74.09% | Trending 81.26% | CAREER STAGE: SUPERSTAR

Biography

Bon Iver's album "SABLE" marked a period of introspection and darkness, while "fABLE" represents a shift towards a more open and radiant sound. The focus of the new album is on themes of love, clarity, and honesty, with Vernon exploring the emotions of infatuation and the complexities of relationships.

Throughout "fABLE," Vernon delves into the intensity of new love and the challenges that come with it, acknowledging the need for patience and commitment in relationships. The album reflects a journey towards understanding and acceptance, emphasizing that while there may be moments of joy and light, there are also shadows that linger from the past. Ultimately, "fABLE" serves as a narrative of personal growth and the complexities of human connection.
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Bon Iver Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Bon Iver indexes high with fans in the 18-24 range in UNITED STATES, BRAZIL, UNITED KINGDOM. The skew is heavily male (55%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 8,217 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward MOOG, Pro Tools, Glossier, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Bon Iver when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Bon Iver score 0.59%Low bucket.
Brand: MOOGBrand: Pro ToolsBrand: Glossier
Followers:1,739,653
Engagements:10,201
Rate:0.6%
Posts:1,107
Views:16,379
Avg Likes:10,173
Avg Comments:144
Avg Views:16,379

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 1,739,653 · Engagements 10,201 · Rate 0.6%
Posts 1,107 · Views 16,379 · Avg Likes 10,173 · Avg Comments 144 · Avg Views 16,379
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 46%
25-34: 36%
35-44: 10%
13-17: 5%
Largest: 18-24 (46%); next: 25-34 (36%)
Gender Split Female: 45%
Male: 55%
Non-binary/Other: 0%
Skews male (55%)
Top Countries UNITED STATES (25%)
BRAZIL (9%)
UNITED KINGDOM (7%)
CANADA (4%)
INDONESIA (4%)
Top regions: UNITED STATES (25%), BRAZIL (9%), UNITED KINGDOM (7%)
Platform Engagement Instagram: 9,632 avg likes/post · Tiktok: 8,162 avg views/post · Youtube: 8,217 avg views/post Best reach: Youtube 8,217 avg views; best engagement: Instagram 9,632 avg likes

Top Brand Affinities

MOOG
Score: 17.20
Pro Tools
Score: 10.16
Glossier
Score: 10.11
Sennheiser
Score: 9.75
Ableton
Score: 9.52
Amazon Music
Score: 7.93
Tate Modern
Score: 6.69
Kodak
Score: 5.22
Spotify Music
Score: 4.92
Kickstarter
Score: 4.80
Lollapalooza
Score: 4.72
Coachella
Score: 4.62
Brand Category Score
MOOG 17.20
Pro Tools 10.16
Glossier 10.11
Sennheiser 9.75
Ableton 9.52
Amazon Music 7.93
Tate Modern 6.69
Kodak 5.22
Spotify Music 4.92
Kickstarter 4.80
Lollapalooza 4.72
Coachella 4.62
Coors 4.51
Gillette 4.46
Verizon 4.00
Leica 3.74
Dr. Martens 3.61
Fujifilm 3.53
Oculus 3.47
Airbnb 3.41
Emporium 3.38
Urban Outfitters 3.36
Guinness 3.26
Polaroid 3.22
Showtime 3.18
SoundCloud 3.15
Olympus 3.15
Carhartt 3.03
NBC 3.03
Aperol 2.90
Columbia Pictures 2.71
Budweiser 2.58
Beats Electronics 2.41
Busch 2.38
Lush 2.37
Lululemon Athletica 2.36
BBC 2.20
HBO 2.18
Topshop 2.18
Tinder 2.16
The Olympic Games 2.08
Target 2.05
Sunnies Studios 2.05
Pantone Inc 2.01
A Game of Tones 2.00
Warner Bros 1.95
Paramount Pictures 1.95
Chrysler 1.95
Bellagio 1.88
Star Wars 1.86

Official Profiles

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Artist: Bon Iver

Date Range: 2025-09-10 → 2025-09-10
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Bon Iver today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-09-10)

Aired At Song Station Location Duration (s)
No spins for today.

Popularity (2025-09-09)

Platform%
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Artist Performace Report

Streams: 0 ? 0 (+0.00%)

Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist

Audience (latest followers)
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Artist Ranking, Popularity and Social Media Influence measured accurately with AI.