Bomba Estéreo

Bomba Estéreo

Country: CO

Influence: 61.84% Fanbase: 51.26% Trending: 67.12% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Movistar • 20.97% • Very Strong

As of 2025-09-09

2,745,498

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 20:35:15 UTC

Genres

alternativelatin alternativetropical alternativoelectronicpop electronicolatincumbialatin

Biography

Bomba Estéreo is a Colombian band known for blending Caribbean music with electronic elements, fronted by Li Saumet. Their albums "Elegancia Tropical" and "Amanecer" have earned them recognition, with hits like "Soy Yo" and "To My Love" becoming global favorites. The New York Times hailed their 2021 release "Deja" as the year's top album.

Having performed at international festivals and collaborated with artists such as Manu Chao and Bad Bunny, Bomba Estéreo's track "Ojitos Lindos" achieved significant success, reaching #2 on Spotify's Global Chart with over 1 billion streams. In 2025, they partnered with Rawayana to release ASTROPICAL. With a career spanning over two decades, Bomba Estéreo remains a prominent force in the fusion music scene.

Bomba Estéreo Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Bomba Estéreo has momentum with 18-24 & 25-34 audiences—particularly in COLOMBIA, MEXICO, UNITED STATES. A female-leaning (54%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 256,689 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Movistar, Cafecito, Suavecito signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Bomba Estéreo score 0.45%Low bucket.
Brand: MovistarBrand: CafecitoBrand: Suavecito
Followers:2,745,498
Engagements:12,424
Rate:0.5%
Posts:496
Views:269,343
Avg Likes:12,233
Avg Comments:252
Avg Views:269,343

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 2,745,498 · Engagements 12,424 · Rate 0.5%
Posts 496 · Views 269,343 · Avg Likes 12,233 · Avg Comments 252 · Avg Views 269,343
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 50%
25-34: 35%
35-44: 7%
13-17: 5%
Largest: 18-24 (50%); next: 25-34 (35%)
Gender Split Female: 54%
Male: 46%
Non-binary/Other: 0%
Skews female (54%)
Top Countries COLOMBIA (24%)
MEXICO (20%)
UNITED STATES (9%)
PERU (7%)
CHILE (6%)
Top regions: COLOMBIA (24%), MEXICO (20%), UNITED STATES (9%)
Platform Engagement Instagram: 8,468 avg likes/post · Tiktok: 12,654 avg views/post · Youtube: 256,689 avg views/post Best reach: Youtube 256,689 avg views; best engagement: Instagram 8,468 avg likes

Top Brand Affinities

Movistar
Score: 20.97
Cafecito
Score: 10.43
Suavecito
Score: 9.56
LATAM
Score: 8.56
Acroyoga
Score: 7.20
Ableton
Score: 6.69
American Airlines
Score: 6.60
VidaSana
Score: 4.99
Lollapalooza
Score: 4.31
Spotify Music
Score: 3.09
Pantone Inc
Score: 2.39
Tomorrowland
Score: 2.30
Brand Category Score
Movistar 20.97
Cafecito 10.43
Suavecito 9.56
LATAM 8.56
Acroyoga 7.20
Ableton 6.69
American Airlines 6.60
VidaSana 4.99
Lollapalooza 4.31
Spotify Music 3.09
Pantone Inc 2.39
Tomorrowland 2.30
Dr. Martens 2.24
Coachella 2.12
shein 2.00
Fujifilm 1.92
Snoopy And The Peanuts Gang 1.91
Airbnb 1.89
Kodak 1.88
BBC 1.80
SheInside 1.78
Tinder 1.75
Jaguar 1.72
Pepsi 1.65
SoundCloud 1.64
Star Wars 1.60
Aperol 1.59
Polaroid 1.57
Bellagio 1.57
Forever 21 1.54
HBO 1.48
Sony 1.47
Bershka 1.44
Heineken 1.43
Adobe 1.42
Coca-Cola 1.42
H&M 1.37
Nikon 1.36
musical.ly 1.36
National Geographic 1.32
Travelgram 1.28
GoPro 1.28
Lego 1.28
Pixar 1.23
Nintendo 1.23
Huawei 1.22
Netflix 1.20
Pandora 1.19
DC Entertainment 1.19
Reebok 1.18

Official Profiles

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Artist: Bomba Estéreo

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Total Streams

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Concerts

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