BOL4 Brand Affinity ranks highest Style Nanda at 12.21% . Very Strong. Score DMDB 65.43% | Fanbase 67.96%

BOL4 — pop artist from KR.

BOL4, also known as Bolbbalgan4, is a South Korean indie duo formed in 2016. The group consists of members Ji Yoon and Ji Ae. They gained popularity for their…

BOL4

Recognizable

Country: KR | Gender: female | Artist ID: 11e83fed-fc29-3fba-8912-a0369fe50396

Find Artist

Genres

popk-popasiank-indie

Influential: 65.43% Fanbase: 67.96% Trending: 64.17%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Style Nanda • 12.21% • Very Strong

As of 2025-09-09

827,500

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 65.43% | Fanbase 67.96% | Trending 64.17% | CAREER STAGE: MAINSTREAM

Biography

BOL4, also known as Bolbbalgan4, is a South Korean indie duo formed in 2016. The group consists of members Ji Yoon and Ji Ae. They gained popularity for their unique sound and songwriting skills.

On June 13, 2024, BOL4 released the song "Lips (Feat. Giselle of aespa)" at 6 PM KST. The duo continues to attract a dedicated fan base with their music.

Report Date: 2025-09-09

BOL4 commands interest from 18-24 & 25-34 audiences in SOUTH KOREA, INDONESIA, PHILIPPINES. With a heavily female (69%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (6,092 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Style Nanda, Gundam, Innisfree points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist BOL4 score 0.39% — Low bucket.

Brand: Style NandaBrand: GundamBrand: Innisfree

Followers:827,500

Engagements:3,231

Rate:0.4%

Posts:1,384

Avg Likes:3,209

Avg Comments:38

Avg Views:6,092

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 827,500 · Engagements 3,231 · Rate 0.4% Posts 1,384 · Views 6,092 · Avg Likes 3,209 · Avg Comments 38 · Avg Views 6,092	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 64% 25-34: 20% 13-17: 13% 35-44: 2%	Largest: 18-24 (64%); next: 25-34 (20%)
Gender Split	Female: 69% Male: 31% Non-binary/Other: 0%	Skews female (69%)
Top Countries	SOUTH KOREA (25%) INDONESIA (15%) PHILIPPINES (9%) UNITED STATES (6%) TAIWAN (5%)	Top regions: SOUTH KOREA (25%), INDONESIA (15%), PHILIPPINES (9%)
Platform Engagement	Instagram: 2,764 avg likes/post · Youtube: 6,092 avg views/post	Best reach: Youtube 6,092 avg views; best engagement: Instagram 2,764 avg likes

Top Brand Affinities

Style Nanda

Score: 12.21

Gundam

Score: 8.80

Innisfree

Score: 7.34

LG Group

Score: 4.56

Shake Shack

Score: 4.56

iHeartRadio Music Awards

Score: 4.39

Snoopy And The Peanuts Gang

Score: 4.09

Tiffany

Score: 3.76

UNIQLO

Score: 3.61

ASUS

Score: 3.25

Olympus

Score: 3.09

League of Legends

Score: 2.89

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Top Brand Affinities

Brand	Category	Score
Style Nanda		12.21
Gundam		8.80
Innisfree		7.34
LG Group		4.56
Shake Shack		4.56
iHeartRadio Music Awards		4.39
Snoopy And The Peanuts Gang		4.09
Tiffany		3.76
UNIQLO		3.61
ASUS		3.25
Olympus		3.09
League of Legends		2.89
Fila		2.87
Stüssy		2.67
Kodak		2.38
Petronas		2.33
Montblanc		2.22
Adobe		2.11
Costco		1.88
Maserati		1.87
Hyundai		1.80
Tiffany & Co		1.79
A Game of Tones		1.78
Converse		1.70
Yves Saint Laurent		1.67
Polaroid		1.67
KitKat		1.55
KFC		1.51
Fujifilm		1.48
New Balance		1.45
Bershka		1.39
Lush		1.35
Reebok		1.33
IKEA		1.33
Pokemon Go		1.32
Forever 21		1.32
Dodge		1.32
Pixar		1.30
Christian Dior		1.25
H&M		1.24
Coachella		1.23
Burberry		1.21
Starbucks		1.19
Xiaomi		1.18
Balenciaga		1.14
Pokemon		1.14
Huawei		1.14
OREO		1.13
Walt Disney		1.11
FIFA		1.06