Blxckie
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,395,304
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-10-08 16:56:45 UTC
Genres
Biography
Blxckie reliably reaches 18-24 & 25-34 audiences in SOUTH AFRICA, UNITED STATES, ZIMBABWE. The base is heavily male (81%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (207,187 avg views per post); Instagram layers on depth and replies. The audience sits near Woolworths, Champion, Ellesse, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,395,304 · Engagements 27,569 · Rate 2.0% Posts 131 · Views 207,187 · Avg Likes 27,322 · Avg Comments 515 · Avg Views 207,187 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 57% 25-34: 33% 13-17: 7% 35-44: 3% |
Largest: 18-24 (57%); next: 25-34 (33%) |
| Gender Split |
Female: 19% Male: 81% Non-binary/Other: 0% |
Skews male (81%) |
| Top Countries |
SOUTH AFRICA (74%) UNITED STATES (7%) ZIMBABWE (3%) KENYA (3%) NIGERIA (2%) |
Top regions: SOUTH AFRICA (74%), UNITED STATES (7%), ZIMBABWE (3%) |
| Platform Engagement | Instagram: 22,484 avg likes/post · Youtube: 207,187 avg views/post | Best reach: Youtube 207,187 avg views; best engagement: Instagram 22,484 avg likes |
Top Brand Affinities
Woolworths
Champion
Ellesse
Umbro
SoundCloud
Palm Angels
Kappa
New Era
Hennessy
Jagermeister
The North Face
Lacoste
| Brand | Category | Score |
|---|---|---|
| Woolworths | 25.54 | |
| Champion | 20.53 | |
| Ellesse | 17.01 | |
| Umbro | 15.62 | |
| SoundCloud | 14.07 | |
| Palm Angels | 12.92 | |
| Kappa | 10.95 | |
| New Era | 8.68 | |
| Hennessy | 8.55 | |
| Jagermeister | 6.39 | |
| The North Face | 5.87 | |
| Lacoste | 5.85 | |
| Vans | 5.03 | |
| shein | 4.58 | |
| Dr. Martens | 4.34 | |
| Nike | 4.29 | |
| FOREX | 4.28 | |
| MTV | 4.27 | |
| New Balance | 4.27 | |
| H&M | 4.20 | |
| Puma | 4.19 | |
| Beats Electronics | 4.14 | |
| SheInside | 3.79 | |
| Colgate | 3.52 | |
| Spotify Music | 3.36 | |
| Calvin Klein | 3.12 | |
| Stüssy | 3.04 | |
| Sprite | 2.93 | |
| Timberland | 2.71 | |
| Heineken | 2.51 | |
| Reebok | 2.48 | |
| FashionNova | 2.47 | |
| Versace | 2.47 | |
| Herbalife | 2.37 | |
| Polo Ralph Lauren | 2.24 | |
| Balenciaga | 2.23 | |
| Nokia | 2.17 | |
| Sneakerhead | 1.95 | |
| Adidas | 1.92 | |
| Guess | 1.87 | |
| Supreme | 1.85 | |
| Huawei | 1.84 | |
| Converse | 1.83 | |
| Zara | 1.80 | |
| GIVENCHY | 1.65 | |
| Gucci | 1.64 | |
| McLaren | 1.61 | |
| Rolex | 1.57 | |
| Levi's | 1.52 | |
| Bentley | 1.37 |
Official Profiles
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LoginArtist: Blxckie
The map shows every radio station that aired Blxckie today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 05:19:05 | SETE (feat. Young Stunna & Blxckie) | Trace FM | Nairobi, KE | 247 |
| 2025-08-21 03:23:13 | Back Into It | Y FM | Johannesburg, ZA | 140 |
| 2025-08-21 01:51:50 | Waiting For You | Metro FM | Johannesburg, ZA | 179 |
| 2025-08-21 01:43:46 | Kwenzekile (feat. Madumane & Chang Cello) | UCT Radio 104.5 FM | Cape Town, ZA | 226 |
| 2025-08-21 00:22:23 | Ngibolekeni (feat. Sean 1401, LeeMcKrazy, Blxckie, Pcee, Madumane & Kabelo Sings) | Radio Jambo | Nairobi, KE | 122 |
Popularity (2025-10-07)
| Platform | % |
|---|---|
| No data. | |
