Blondie
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-10-01
1,906,503
Social Media Followers
As of 2025-10-01
00:00:00
Hours Airplay
2025-12-07 08:51:37 UTC
Genres
Biography
Following a period of individual projects, Blondie regrouped in 1998 for a European tour and released a new album, No Exit, in 1999. Subsequent releases, including The Curse of Blondie in 2003 and Pollinator in 2017, showcased the band's enduring influence and collaborations with artists like Charli XCX and Johnny Marr. Blondie's legacy was further cemented with their induction into the Rock & Roll Hall of Fame in 2006, marking over four decades of musical innovation and success.
Blondie performs best with fans in the 18-24 range, concentrated in UNITED STATES, BRAZIL, UNITED KINGDOM. Audience composition is heavily male (61%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 30,950 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Vivienne Westwood, Jean Paul Gaultier, All Saints, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Blondie is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,906,503 · Engagements 13,671 · Rate 0.7% Posts 1,687 · Views 41,394 · Avg Likes 13,433 · Avg Comments 196 · Avg Views 41,394 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 32% 25-34: 32% 35-44: 19% 45-64: 14% |
Largest: 18-24 (32%); next: 25-34 (32%) |
| Gender Split |
Female: 39% Male: 61% Non-binary/Other: 0% |
Skews male (61%) |
| Top Countries |
UNITED STATES (22%) BRAZIL (10%) UNITED KINGDOM (7%) MEXICO (6%) PERU (4%) |
Top regions: UNITED STATES (22%), BRAZIL (10%), UNITED KINGDOM (7%) |
| Platform Engagement | Instagram: 11,145 avg likes/post · Tiktok: 30,950 avg views/post · Youtube: 10,444 avg views/post | Best reach: Tiktok 30,950 avg views; best engagement: Instagram 11,145 avg likes |
Top Brand Affinities
Vivienne Westwood
Jean Paul Gaultier
All Saints
Tate Modern
MATTEL
Columbia Pictures
Lollapalooza
Dr. Martens
KARL LAGERFELD
Alexander McQueen
NBC
Movistar
| Brand | Category | Score |
|---|---|---|
| Vivienne Westwood | 12.03 | |
| Jean Paul Gaultier | 10.40 | |
| All Saints | 9.93 | |
| Tate Modern | 8.27 | |
| MATTEL | 7.25 | |
| Columbia Pictures | 6.19 | |
| Lollapalooza | 5.54 | |
| Dr. Martens | 5.34 | |
| KARL LAGERFELD | 5.29 | |
| Alexander McQueen | 5.02 | |
| NBC | 4.83 | |
| Movistar | 4.65 | |
| MTV | 4.41 | |
| Warner Bros | 4.25 | |
| Cartoon Network | 3.80 | |
| Guinness | 3.68 | |
| Marc Jacobs | 3.65 | |
| Paramount Pictures | 3.65 | |
| Vogue | 3.48 | |
| Showtime | 3.45 | |
| TOM FORD | 3.44 | |
| BBC | 3.38 | |
| Polaroid | 3.34 | |
| Spotify Music | 3.18 | |
| Urban Outfitters | 3.06 | |
| Star Wars | 2.94 | |
| Martini | 2.90 | |
| Coachella | 2.81 | |
| Comedy Central | 2.76 | |
| Chrysler | 2.70 | |
| Prismacolor | 2.68 | |
| Lush | 2.62 | |
| HBO | 2.54 | |
| ASOS | 2.53 | |
| Kodak | 2.47 | |
| Yves Saint Laurent | 2.47 | |
| Moschino | 2.44 | |
| Emporium | 2.40 | |
| Nickelodeon | 2.37 | |
| Sunnies Studios | 2.36 | |
| Tesco | 2.33 | |
| Dolce & Gabbana | 2.33 | |
| Mulberry | 2.32 | |
| Urban Decay Cosmetics | 2.31 | |
| Budweiser | 2.27 | |
| Snoopy And The Peanuts Gang | 2.27 | |
| Primark | 2.27 | |
| Aperol | 2.25 | |
| Tiffany | 2.24 | |
| Universal | 2.24 |
Official Profiles
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LoginArtist: Blondie
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Top 10 Songs Played Today
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Total Streams (2025-09-30)
Total: 495,521
| PLATFORM | TOTAL | % | |
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495,521 | 100.00% |
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















