Blondie Brand Affinity ranks highest Vivienne Westwood at 12.03% . Very Strong. Score DMDB 74.99% | Fanbase 69.12%

Blondie — pop artist from US.

Blondie, formed in New York City in August 1974 by singer Deborah Harry and guitarist Chris Stein, emerged from the punk/new wave scene of the late '70s. The…

Blondie

Superstar

Country: US | Artist ID: 11e81bcc-9b60-98da-8df5-a0369fe50396

Find Artist

Genres

popnew wave poppower popcandy poprockpermanent waverocknew wave

Influential: 74.99% Fanbase: 69.12% Trending: 77.93%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Vivienne Westwood • 12.03% • Very Strong

As of 2025-09-09

1,898,503

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 74.99% | Fanbase 69.12% | Trending 77.93% | CAREER STAGE: SUPERSTAR

Biography

Blondie, formed in New York City in August 1974 by singer Deborah Harry and guitarist Chris Stein, emerged from the punk/new wave scene of the late '70s. The band's lineup evolved over the years, with key additions including drummer Clement Burke and bassist Gary Valentine. Blondie's breakthrough came with their third album, Parallel Lines, released in September 1978, featuring hits like "Heart of Glass" and "One Way or Another."

Following a period of individual projects, Blondie regrouped in 1998 for a European tour and released a new album, No Exit, in 1999. Subsequent releases, including The Curse of Blondie in 2003 and Pollinator in 2017, showcased the band's enduring influence and collaborations with artists like Charli XCX and Johnny Marr. Blondie's legacy was further cemented with their induction into the Rock & Roll Hall of Fame in 2006, marking over four decades of musical innovation and success.

Report Date: 2025-09-09

Blondie performs best with fans in the 18-24 range, concentrated in UNITED STATES, BRAZIL, MEXICO. Audience composition is heavily male (62%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 30,950 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Vivienne Westwood, Jean Paul Gaultier, All Saints, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Blondie is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Blondie score 0.73% — Low bucket.

Brand: Vivienne WestwoodBrand: Jean Paul GaultierBrand: All Saints

Followers:1,898,503

Engagements:13,812

Rate:0.7%

Posts:1,683

Avg Likes:13,569

Avg Comments:196

Avg Views:42,067

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,898,503 · Engagements 13,812 · Rate 0.7% Posts 1,683 · Views 42,067 · Avg Likes 13,569 · Avg Comments 196 · Avg Views 42,067	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 34% 25-34: 30% 35-44: 18% 45-64: 14%	Largest: 18-24 (34%); next: 25-34 (30%)
Gender Split	Female: 38% Male: 62% Non-binary/Other: 0%	Skews male (62%)
Top Countries	UNITED STATES (23%) BRAZIL (11%) MEXICO (8%) UNITED KINGDOM (6%) PERU (4%)	Top regions: UNITED STATES (23%), BRAZIL (11%), MEXICO (8%)
Platform Engagement	Instagram: 11,145 avg likes/post · Tiktok: 30,950 avg views/post · Youtube: 11,117 avg views/post	Best reach: Tiktok 30,950 avg views; best engagement: Instagram 11,145 avg likes

Top Brand Affinities

Vivienne Westwood

Score: 12.03

Jean Paul Gaultier

Score: 10.40

All Saints

Score: 9.93

Tate Modern

Score: 8.27

MATTEL

Score: 7.25

Columbia Pictures

Score: 6.19

Lollapalooza

Score: 5.54

Dr. Martens

Score: 5.34

KARL LAGERFELD

Score: 5.29

Alexander McQueen

Score: 5.02

NBC

Score: 4.83

Movistar

Score: 4.65

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Top Brand Affinities

Brand	Category	Score
Vivienne Westwood		12.03
Jean Paul Gaultier		10.40
All Saints		9.93
Tate Modern		8.27
MATTEL		7.25
Columbia Pictures		6.19
Lollapalooza		5.54
Dr. Martens		5.34
KARL LAGERFELD		5.29
Alexander McQueen		5.02
NBC		4.83
Movistar		4.65
MTV		4.41
Warner Bros		4.25
Cartoon Network		3.80
Guinness		3.68
Marc Jacobs		3.65
Paramount Pictures		3.65
Vogue		3.48
Showtime		3.45
TOM FORD		3.44
BBC		3.38
Polaroid		3.34
Spotify Music		3.18
Urban Outfitters		3.06
Star Wars		2.94
Martini		2.90
Coachella		2.81
Comedy Central		2.76
Chrysler		2.70
Prismacolor		2.68
Lush		2.62
HBO		2.54
ASOS		2.53
Kodak		2.47
Yves Saint Laurent		2.47
Moschino		2.44
Emporium		2.40
Nickelodeon		2.37
Sunnies Studios		2.36
Tesco		2.33
Dolce & Gabbana		2.33
Mulberry		2.32
Urban Decay Cosmetics		2.31
Budweiser		2.27
Snoopy And The Peanuts Gang		2.27
Primark		2.27
Aperol		2.25
Tiffany		2.24
Universal		2.24