Blanca

Blanca

Country: US | Gender: female

Influential: 55.73% Fanbase: 27.00% Trending: 70.09%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Ross Dress For Less • 29.19% • Very Strong

As of 2025-09-09

439,663

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Updated 2025-10-03 15:21:46 UTC

Genres

popchristian poppopmainstream popspiritualschristiananthem worshipccm

Scores

Score: DMDB 55.70% | Fanbase 27.00% | Trending 70.10% | CAREER STAGE: MID_LEVEL

Biography

Puerto Rican pop vocalist Blanca, originally from New York City, now resides in Florida. Following the success of her debut solo album and a notable career with Group 1 Crew, Blanca's second album, Shattered, produced three consecutive No. 1 radio singles and garnered over 104 million streams and 39 million YouTube views. She received a Tecla Award nomination in 2019 and has continued to achieve chart-topping success with recent singles like "Even At My Worst" and collaborations like "The Healing" with Dante Bowe. Blanca's latest project, The Heartbreak and The Healing, is now available for listeners everywhere.
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Blanca Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Blanca maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, BRAZIL, NIGERIA. The audience leans heavily female (70%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 2,790 avg views per post; Instagram functions as the community touchpoint. Affinity with Ross Dress For Less, Shea Moisture, Univision makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Blanca score 0.37%Low bucket.
Brand: Ross Dress For LessBrand: Shea MoistureBrand: Univision
Followers:439,663
Engagements:1,623
Rate:0.4%
Posts:695
Views:5,536
Avg Likes:1,572
Avg Comments:56
Avg Views:5,536

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 439,663 · Engagements 1,623 · Rate 0.4%
Posts 695 · Views 5,536 · Avg Likes 1,572 · Avg Comments 56 · Avg Views 5,536
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 40%
25-34: 37%
35-44: 13%
13-17: 6%
Largest: 18-24 (40%); next: 25-34 (37%)
Gender Split Female: 70%
Male: 30%
Non-binary/Other: 0%
Skews female (70%)
Top Countries UNITED STATES (48%)
BRAZIL (10%)
NIGERIA (7%)
DOMINICAN REPUBLIC (5%)
KENYA (3%)
Top regions: UNITED STATES (48%), BRAZIL (10%), NIGERIA (7%)
Platform Engagement Instagram: 1,076 avg likes/post · Tiktok: 2,790 avg views/post · Youtube: 2,746 avg views/post Best reach: Tiktok 2,790 avg views; best engagement: Instagram 1,076 avg likes

Top Brand Affinities

Ross Dress For Less
Score: 29.19
Shea Moisture
Score: 20.72
Univision
Score: 20.72
Amazon Music
Score: 15.79
Chick-fil-A
Score: 13.33
Pro Tools
Score: 12.45
Marshalls
Score: 10.93
boohoo
Score: 9.43
Coach
Score: 8.85
ULTA Beauty
Score: 8.70
Publix
Score: 7.71
Steve Madden
Score: 7.28
Brand Category Score
Ross Dress For Less 29.19
Shea Moisture 20.72
Univision 20.72
Amazon Music 15.79
Chick-fil-A 13.33
Pro Tools 12.45
Marshalls 10.93
boohoo 9.43
Coach 8.85
ULTA Beauty 8.70
Publix 7.71
Steve Madden 7.28
Movistar 7.07
Kroger 7.07
Influenster 7.01
T.J. Maxx 6.91
Amway 6.64
Verizon 6.55
Macy's 6.39
OLD NAVY 5.55
ASOS 5.42
Fenty beauty 5.32
American Airlines 5.22
NBC 5.21
NARS Cosmetics 5.08
Taco Bell 4.88
Ableton 4.81
Walmart 4.70
Busch 4.65
Urban Outfitters 4.64
Target 4.63
HomeGoods 4.54
iHeartRadio Music Awards 4.15
CNN 3.91
Spotify Music 3.86
Smashbox 3.84
Abercrombie & Fitch 3.83
Cafecito 3.71
NORDSTROM 3.57
Kate Spade 3.34
Nickelodeon 3.04
Revlon 2.99
ESPN 2.90
Benefit Cosmetics 2.89
Transformers 2.63
MTV 2.54
Mary Kay 2.52
Timberland 2.51
Paramount Pictures 2.46
Amazon 2.46

Official Profiles

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Artist: Blanca

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Blanca today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-21 07:34:41 Greater Is He WGTS-FM Washington, D.C., US 209
2025-08-21 07:32:36 Are You Ready Premier Gospel London, GB 164
2025-08-21 07:22:31 Even At My Worst Phare FM Paris, FR 14
2025-08-21 06:25:35 Are You Ready KFCO-FM Bennett, CO, US 167
2025-08-21 04:05:54 Are You Ready KFCO-FM Bennett, CO, US 167
2025-08-21 02:08:02 Are You Ready KFCO-FM Bennett, CO, US 167
2025-08-21 01:00:36 The Healing KWPZ-FM [Praise 106.5] Vancouver, BC, CA 18

Popularity (2025-10-02)

Platform%
No data.