Black Honey
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
110,728
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 18:52:32 UTC
Genres
Scores
Biography
Black Honey cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, UNITED KINGDOM, BRAZIL. A male-leaning (54%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 1,005 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Motel Rocks, Live Nation, Fred Perry, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 110,728 · Engagements 609 · Rate 0.5% Posts 1,829 · Views 1,742 · Avg Likes 604 · Avg Comments 11 · Avg Views 1,742 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 51% 25-34: 30% 35-44: 9% 13-17: 6% |
Largest: 18-24 (51%); next: 25-34 (30%) |
| Gender Split |
Female: 46% Male: 54% Non-binary/Other: 0% |
Skews male (54%) |
| Top Countries |
UNITED STATES (18%) UNITED KINGDOM (18%) BRAZIL (5%) MEXICO (4%) FRANCE (4%) |
Top regions: UNITED STATES (18%), UNITED KINGDOM (18%), BRAZIL (5%) |
| Platform Engagement | Instagram: 477 avg likes/post · Tiktok: 1,005 avg views/post · Youtube: 737 avg views/post | Best reach: Tiktok 1,005 avg views; best engagement: Instagram 477 avg likes |
Top Brand Affinities
Motel Rocks
Live Nation
Fred Perry
Depop
Mixcloud
Dr. Martens
Nasty Gal
Tate Modern
Beauty Bay
All Saints
Jean Paul Gaultier
Selfridges
| Brand | Category | Score |
|---|---|---|
| Motel Rocks | Apparel & Fashion | 44.00 |
| Live Nation | Entertainment | 30.17 |
| Fred Perry | Apparel & Fashion | 24.66 |
| Depop | E-commerce & Marketplaces | 18.50 |
| Mixcloud | Entertainment & Media | 17.68 |
| Dr. Martens | Apparel & Fashion | 15.42 |
| Nasty Gal | Apparel & Fashion | 13.90 |
| Tate Modern | Entertainment | 13.73 |
| Beauty Bay | Beauty & Personal Care | 12.28 |
| All Saints | Apparel & Fashion | 11.79 |
| Jean Paul Gaultier | Apparel & Fashion | 10.71 |
| Selfridges | Apparel & Fashion | 10.60 |
| Vivienne Westwood | Apparel & Fashion | 10.32 |
| Amazon Music | Entertainment & Media | 9.38 |
| Sainsbury's | Grocery & Pantry | 9.01 |
| Topshop | Apparel & Fashion | 8.14 |
| Urban Outfitters | Apparel & Fashion | 8.07 |
| Glossier | Beauty & Personal Care | 7.69 |
| Marks & Spencer | Apparel & Fashion | 7.58 |
| ASOS | Apparel & Fashion | 7.49 |
| Vauxhall | Automotive | 7.44 |
| Tesco | Grocery & Pantry | 7.26 |
| Carlsberg | Beverages | 7.11 |
| Alexander McQueen | Apparel & Fashion | 6.95 |
| Barbie | Toys & Games | 6.94 |
| Lime Crime | Beauty & Personal Care | 6.83 |
| MISSGUIDED | Apparel & Fashion | 6.80 |
| Spotify Music | Entertainment & Media | 6.69 |
| River Island | Apparel & Fashion | 6.58 |
| BBC | Apparel & Fashion | 6.12 |
| Polaroid | Cameras & Photography | 5.96 |
| Guinness | Alcoholic Beverages | 5.73 |
| Kodak | Cameras & Photography | 5.34 |
| boohoo | Apparel & Fashion | 4.81 |
| Lollapalooza | Entertainment | 4.53 |
| Showtime | Entertainment | 4.51 |
| Lush | Beauty & Personal Care | 4.47 |
| Sunnies Studios | Apparel & Fashion | 4.28 |
| SoundCloud | Entertainment & Media | 4.14 |
| Aperol | Alcoholic Beverages | 3.96 |
| Primark | Apparel & Fashion | 3.94 |
| Miu Miu | Apparel & Fashion | 3.71 |
| Fenty beauty | Beauty & Personal Care | 3.53 |
| MTV | Entertainment | 3.50 |
| Fujifilm | Cameras & Photography | 3.45 |
| Leica | Cameras & Photography | 3.34 |
| Harrods | Luxury & Designer | 3.29 |
| Olympus | Cameras & Photography | 3.28 |
| NARS Cosmetics | Beauty & Personal Care | 3.00 |
| Cadbury | Snacks & Confectionery | 2.96 |
Official Profiles
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LoginArtist: Black Honey
The map shows every radio station that aired Black Honey today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-26)
Total: 289,388
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
250,278 | 86.49% |
| [+] |
Yandex |
36,640 | 12.66% |
| [+] |
Pandora |
2,470 | 0.85% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 04:18:24 | Slow Dance | Ahoy Radio | Hamburg, DE | 18 |
| 2025-08-21 04:18:04 | Shallow | Ahoy Radio | Hamburg, DE | 17 |
| 2025-08-21 04:17:39 | Psycho | Ahoy Radio | Hamburg, DE | 23 |
| 2025-08-21 04:17:04 | Soak | Ahoy Radio | Hamburg, DE | 16 |
| 2025-08-21 04:16:33 | Dead | Ahoy Radio | Hamburg, DE | 16 |
| 2025-08-21 02:54:40 | Beaches | Euradio | Nantes, FR | 173 |
| 2025-08-21 01:47:57 | Lemonade | Rabe | Bern, CH | 202 |
| 2025-08-21 01:31:53 | Soak | Indie XL | Amsterdam, NL | 207 |
| 2025-08-21 00:18:49 | Slow Dance | Ahoy Radio | Hamburg, DE | 17 |
| 2025-08-21 00:18:29 | Shallow | Ahoy Radio | Hamburg, DE | 14 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |