Black Alien

Black Alien — hip-hop & rap artist from BR.

Black Alien, a key figure in Brazil's hip-hop scene in the 1990s, gained recognition as part of groups like SpeedFreaks and Planet Hemp before releasing his…

Influence: 54.88% Fanbase: 39.82% Trending: 62.41% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

OSGEMEOS • 83.73% • Very Strong

As of 2025-08-16

765,856

Social Media Followers

As of 2025-08-16

00:00:00

Hours Airplay

2025-10-08 18:45:41 UTC

Genres

hip-hop & raphip-hop/rapbrazilian hip hophip hopreggaebrazilian reggaereggaedublatinafrofuturismo brasileiro

Biography

Black Alien, a key figure in Brazil's hip-hop scene in the 1990s, gained recognition as part of groups like SpeedFreaks and Planet Hemp before releasing his influential solo album 'Babylon By Gus Vol.1' in 2004. Growing up in Niteroi, Rio de Janeiro, Gustavo de Almeida Ribero found his passion for hip-hop and skateboarding, forming SpeedFreaks with Claudio 'Speed' Marcio in 1991. Their unique blend of hip-hop, funk, punk, and samba left a lasting impact on the underground music scene in Sao Paolo and Rio, with their album 'De Macaco' being particularly influential. Black Alien later went solo, captivating a new generation of hip-hop fans with 'Babylon By Gus Vol.1' and eventually overcoming addiction to release 'Babylon By Gus - Vol. II: No Príncipio Era O Verbo' in 2015, showcasing a more soulful and mature sound.

After making waves with groups like SpeedFreaks and Planet Hemp, Black Alien emerged as a solo artist with the release of 'Babylon By Gus Vol.1' in 2004, solidifying his status as a pioneering force in Brazilian hip-hop. From his upbringing in Niteroi, Rio de Janeiro, to his collaborations with Speed and eventual solo career, Black Alien's journey through addiction and recovery has been reflected in his music, with his melodic flow remaining as captivating as ever. His evolution as an artist is evident in his latest single 'Que Nem O Meu Cachorro,' released in 2019, where he celebrates his sobriety and showcases a newfound depth and wisdom in his music as he continues to push boundaries in the Brazilian hip-hop scene.

Top Brand Affinities

Report Date: 2025-08-16

Black Alien converts attention from 18-24 & 25-34 audiences across BRAZIL, UNITED STATES, PORTUGAL. Audience shape is heavily male (73%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 403,452 avg views per post, with supportive conversation on Instagram. Shared audience with OSGEMEOS, ChilliBeans, Citi underscores a strong fit in Merchandise (apparel, accessories), Exclusive music releases, Collaborative music projects. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Black Alien score 7.74% — Very Strong bucket.

Brand: OSGEMEOSBrand: ChilliBeansBrand: Citi Product: Merchandise (apparel, accessories)Product: Exclusive music releasesProduct: Collaborative music projects

Followers:765,856

Engagements:59,239

Rate:7.7%

Posts:1,198

Avg Likes:58,640

Avg Comments:1,086

Avg Views:403,452

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 765,856 · Engagements 59,239 · Rate 7.7% Posts 1,198 · Views 403,452 · Avg Likes 58,640 · Avg Comments 1,086 · Avg Views 403,452	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 50% 25-34: 38% 35-44: 7% 13-17: 4%	Largest: 18-24 (50%); next: 25-34 (38%)
Gender Split	Female: 27% Male: 73% Non-binary/Other: 0%	Skews male (73%)
Top Countries	BRAZIL (96%) UNITED STATES (1%) PORTUGAL (1%) GERMANY (0%) AUSTRALIA (0%)	Top regions: BRAZIL (96%), UNITED STATES (1%), PORTUGAL (1%)
Platform Engagement	Instagram: 36,232 avg likes/post · Youtube: 403,452 avg views/post	Best reach: Youtube 403,452 avg views; best engagement: Instagram 36,232 avg likes

Top Brand Affinities

OSGEMEOS

Apparel & Fashion

Score: 83.73

ChilliBeans

Accessories (Bags, Eyewear, Etc.)

Score: 20.04

Citi

Finance, Banking & Insurance

Score: 18.46

Itaipava

Beverages

Score: 15.21

Lollapalooza

Entertainment

Score: 12.16

Banco Bradesco

Finance, Banking & Insurance

Score: 12.07

Danone

Food & Snacks

Score: 9.66

Riachuelo

Apparel & Fashion

Score: 7.96

Havaianas

Footwear

Score: 7.89

Amstel

Beverages

Score: 6.32

Heineken

Alcoholic Beverages

Score: 6.07

Ableton

Audio & Music Gear

Score: 6.00

Recommendations

Products & Services

Merchandise (apparel, accessories)
Exclusive music releases
Collaborative music projects
Live concert tickets
VIP meet-and-greet packages
Music production workshops
Digital music downloads
Streaming subscriptions

Marketing Angles

Highlight Black Alien's journey of recovery and resilience
Engage fans with behind-the-scenes content
Leverage nostalgia for 90s hip-hop culture
Promote collaborations with emerging artists
Utilize storytelling in social media campaigns
Capitalize on the growing interest in Brazilian hip-hop

Content Themes

Personal stories of growth and recovery
Music and skateboarding culture
Collaborative projects with other artists
Live performance highlights
Fan interactions and shoutouts
Cultural influences in music

Partnership Brands

OSGEMEOS
ChilliBeans
Itaipava
Lollapalooza
Banco Bradesco
Danone
Havaianas
Ableton
Spotify Music
GoPro
Red Bull
Nike
Netflix
Adidas
Coca-Cola
Universal

Brand	Category	Score
OSGEMEOS	Apparel & Fashion	83.73
ChilliBeans	Accessories (Bags, Eyewear, Etc.)	20.04
Citi	Finance, Banking & Insurance	18.46
Itaipava	Beverages	15.21
Lollapalooza	Entertainment	12.16
Banco Bradesco	Finance, Banking & Insurance	12.07
Danone	Food & Snacks	9.66
Riachuelo	Apparel & Fashion	7.96
Havaianas	Footwear	7.89
Amstel	Beverages	6.32
Heineken	Alcoholic Beverages	6.07
Ableton	Audio & Music Gear	6.00
Budweiser	Beverages	4.28
Oakley	Apparel & Fashion	3.42
Spotify Music	Entertainment & Media	3.13
Barber Shop Connect	Beauty & Personal Care	2.73
Beats Electronics	Audio & Music Gear	2.57
SoundCloud	Entertainment	2.56
GoPro	Cameras & Photography	2.49
UFC	Sports & Outdoors	2.09
NBA	Sports & Outdoors	2.07
Lacoste	Apparel & Fashion	1.90
Tomorrowland	Apparel & Fashion	1.79
DC Entertainment	Entertainment	1.74
Jack Daniels	Beverages	1.70
Los Angeles Lakers	Sports & Outdoors	1.46
Red Bull	Beverages	1.42
Warner Bros	Entertainment	1.32
Vans	Footwear	1.19
Pixar	Entertainment	1.18
Pandora	Jewelry & Watches	1.16
FIFA	Gaming & Esports (Software/Titles)	1.09
shein	Apparel & Fashion	1.08
SheInside	Apparel & Fashion	1.06
Levi's	Apparel & Fashion	1.04
Pepsi	Beverages	1.01
Nike	Entertainment	1.01
Netflix	Entertainment & Media	0.95
Guinness	Alcoholic Beverages	0.86
Converse	Footwear	0.85
Polaroid	Cameras & Photography	0.85
Adidas	Apparel & Fashion	0.85
Volkswagen	Automotive	0.83
Coca-Cola	Beverages	0.83
Adobe	Software, Apps & SaaS	0.82
Puma	Apparel & Fashion	0.81
Airbnb	Travel & Hospitality	0.81
Universal	Entertainment	0.76
Canon	Cameras & Photography	0.72
HBO	Entertainment & Media	0.67