Billy Joel Brand Affinity ranks highest Margaritaville at 7.72% . Very Strong. Score DMDB 74.54% | Fanbase 74.98%

Billy Joel — rock artist from US.

Billy Joel, born in the Bronx and raised in Hicksville, Long Island, began his musical journey as a pianist infusing Beatlesque hooks with Tin Pan Alley and…

Billy Joel

Superstar

Country: US | Gender: male | Artist ID: 11e81bc3-9dee-9ab0-adce-a0369fe50396

Find Artist

Genres

rockrockpiano rockalbum rockheartland rocksoft rockclassic rockmellow goldpop rockfolk & traditionalfolk rocksinger-songwriter

Influential: 74.54% Fanbase: 74.98% Trending: 74.32%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Margaritaville • 7.72% • Very Strong

As of 2025-09-09

3,531,157

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 74.54% | Fanbase 74.98% | Trending 74.32% | CAREER STAGE: SUPERSTAR

Biography

Billy Joel, born in the Bronx and raised in Hicksville, Long Island, began his musical journey as a pianist infusing Beatlesque hooks with Tin Pan Alley and Broadway melodies. After early struggles, Joel found success in the late '70s and '80s, achieving multi-platinum albums and hit singles. His career started with various bands before signing with Columbia Records in 1973, releasing albums like "Piano Man" and "The Stranger" that solidified his superstar status.

Despite facing personal challenges and legal battles, Joel continued to produce successful albums like "Glass Houses" and "An Innocent Man." He explored different musical styles and themes, earning critical acclaim and commercial success with hits such as "Uptown Girl" and "We Didn't Start the Fire." Joel's career evolved with projects like Broadway musical "Movin' Out" and children's book authorship. He remains a prominent figure in the music industry, known for his energetic live performances and enduring legacy.

Report Date: 2025-09-09

Billy Joel is a clear fit for 18-24 & 25-34 audiences with strength across UNITED STATES, BRAZIL, JAPAN. The audience is heavily male (65%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (157,450 avg views per post); Instagram builds the community layer. Affinity data highlights Margaritaville, FOX, NBC, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Billy Joel score 0.88% — Low bucket.

Brand: MargaritavilleBrand: FOXBrand: NBC

Followers:3,531,157

Engagements:31,091

Rate:0.9%

Posts:2,006

Avg Likes:29,533

Avg Comments:985

Avg Views:181,007

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 3,531,157 · Engagements 31,091 · Rate 0.9% Posts 2,006 · Views 181,007 · Avg Likes 29,533 · Avg Comments 985 · Avg Views 181,007	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 32% 25-34: 31% 35-44: 17% 45-64: 16%	Largest: 18-24 (32%); next: 25-34 (31%)
Gender Split	Female: 35% Male: 65% Non-binary/Other: 0%	Skews male (65%)
Top Countries	UNITED STATES (36%) BRAZIL (6%) JAPAN (5%) CANADA (5%) UNITED KINGDOM (4%)	Top regions: UNITED STATES (36%), BRAZIL (6%), JAPAN (5%)
Platform Engagement	Instagram: 18,364 avg likes/post · Tiktok: 157,450 avg views/post · Youtube: 23,557 avg views/post	Best reach: Tiktok 157,450 avg views; best engagement: Instagram 18,364 avg likes

Top Brand Affinities

Margaritaville

Score: 7.72

FOX

Score: 6.40

NBC

Score: 5.93

Gillette

Score: 5.72

Kroger

Score: 5.23

Verizon

Score: 5.20

NHL

Score: 4.99

American Airlines

Score: 4.91

Columbia Pictures

Score: 4.64

Coors

Score: 4.59

Dunkin' Donuts

Score: 4.53

Busch

Score: 4.38

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Top Brand Affinities

Brand	Category	Score
Margaritaville		7.72
FOX		6.40
NBC		5.93
Gillette		5.72
Kroger		5.23
Verizon		5.20
NHL		4.99
American Airlines		4.91
Columbia Pictures		4.64
Coors		4.59
Dunkin' Donuts		4.53
Busch		4.38
Oculus		4.33
ESPN		4.08
Paramount Pictures		4.07
Summit Entertainment		3.92
NORDSTROM		3.85
Taco Bell		3.80
Comedy Central		3.62
Lollapalooza		3.57
NFL		3.35
Warner Bros		3.33
Heinz		3.29
Cadillac		3.21
Guinness		3.07
MTV		2.96
Pixar		2.94
Target		2.89
Spotify Music		2.69
Martini		2.62
Star Wars		2.56
Showtime		2.55
Walmart		2.53
Chrysler		2.48
Carhartt		2.41
BBC		2.38
Costco		2.34
AMC		2.29
The Olympic Games		2.28
Universal		2.26
Budweiser		2.19
Jack Daniels		2.16
Sunnies Studios		2.15
HBO		2.13
Nickelodeon		2.10
Snoopy And The Peanuts Gang		2.09
NBA		2.08
WWE		2.03
Bellagio		1.98
Tiffany		1.92