
Billy Gillies
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
434,019
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
Updated 2025-10-03 20:44:45 UTC
Genres
Scores
Biography
As a globetrotting touring DJ, Gillies has already conquered stages in North America, Asia, Australia, South America, and the UK, expanding his fanbase with each performance. With a repertoire that includes both commercial hits like "Lagoon" and "Youth," as well as underground favorites, Gillies continues to solidify his status as a hitmaker and crowd favorite. Don't miss the chance to witness Billy Gillies in action, as he continues to captivate audiences with his studio prowess and electrifying live shows around the world.
Billy Gillies converts attention from 25-34 & 18-24 audiences across UNITED KINGDOM, ARGENTINA, POLAND. Audience shape is heavily male (67%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 588,693 avg views per post, with supportive conversation on Tiktok. Shared audience with Trancefamily, Mixcloud, Pioneer underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 434,019 · Engagements 12,473 · Rate 2.9% Posts 1,390 · Views 670,643 · Avg Likes 10,927 · Avg Comments 338 · Avg Views 670,643 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
25-34: 41% 18-24: 32% 35-44: 18% 45-64: 6% |
Largest: 25-34 (41%); next: 18-24 (32%) |
Gender Split |
Female: 33% Male: 67% Non-binary/Other: 0% |
Skews male (67%) |
Top Countries |
UNITED KINGDOM (46%) ARGENTINA (7%) POLAND (7%) IRELAND (6%) UNITED STATES (5%) |
Top regions: UNITED KINGDOM (46%), ARGENTINA (7%), POLAND (7%) |
Platform Engagement | Instagram: 1,284 avg likes/post · Tiktok: 81,950 avg views/post · Youtube: 588,693 avg views/post | Best reach: Youtube 588,693 avg views; best engagement: Tiktok 5,441 avg likes |
Top Brand Affinities
Trancefamily
Mixcloud
Pioneer
Ableton
Tomorrowland
SoundCloud
Sennheiser
River Island
Akai
Vauxhall
ASDA
Carlsberg
Brand | Category | Score |
---|---|---|
Trancefamily | 952.49 | |
Mixcloud | 134.64 | |
Pioneer | 81.84 | |
Ableton | 47.85 | |
Tomorrowland | 31.33 | |
SoundCloud | 20.39 | |
Sennheiser | 19.24 | |
River Island | 16.25 | |
Akai | 13.66 | |
Vauxhall | 12.46 | |
ASDA | 10.98 | |
Carlsberg | 10.76 | |
Next | 10.54 | |
Fred Perry | 10.05 | |
Costa Coffee | 9.02 | |
Grey Goose | 8.71 | |
Amazon Music | 8.16 | |
boohoo | 8.08 | |
Pro Tools | 7.95 | |
Myprotein | 7.32 | |
Hugo Boss | 7.08 | |
Lush | 6.64 | |
MISSGUIDED | 6.56 | |
Seat | 6.24 | |
Bose | 5.88 | |
Spotify Music | 5.78 | |
Emporium | 5.59 | |
ASOS | 4.67 | |
Cadbury | 4.61 | |
Guinness | 4.40 | |
Tesco | 4.25 | |
Beats Electronics | 4.06 | |
McLaren | 3.73 | |
Topshop | 3.54 | |
Estee Lauder | 3.20 | |
Harrods | 2.95 | |
Gymshark | 2.81 | |
Heineken | 2.81 | |
Aston Martin | 2.74 | |
shein | 2.73 | |
Baileys | 2.66 | |
Skoda | 2.65 | |
Haima | 2.64 | |
Rover | 2.58 | |
Fila | 2.55 | |
Land Rover | 2.54 | |
Primark | 2.53 | |
UFC | 2.48 | |
Showtime | 2.40 | |
Lollapalooza | 2.38 |
Official Profiles
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LoginArtist: Billy Gillies
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Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-23)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
---|---|---|---|---|
2025-08-23 04:47:21 | DNA (Loving You) [feat. Hannah Boleyn] | 1 FM Dance One | Zug, CH | 159 |
2025-08-23 04:38:31 | DNA (Loving You) [feat. Hannah Boleyn] | Hot Radio | Poole, GB | 158 |
2025-08-23 04:26:09 | DNA (Loving You) [feat. Hannah Boleyn] | XHNU-FM [Súper 94.5 FM] | Acapulco, GR, MX | 156 |
2025-08-23 04:23:01 | Lagoon | Red FM | Cork, IE | 6 |
2025-08-23 04:20:52 | Lagoon | Red FM | Cork, IE | 117 |
2025-08-23 03:20:43 | DNA (Loving You) [feat. Hannah Boleyn] | Atomic Radio | Pau, FR | 159 |
2025-08-23 01:40:33 | DNA (Loving You) [feat. Hannah Boleyn] | ENERGY98 | Portland, OR, US | 157 |
2025-08-23 01:37:50 | DNA (Loving You) [feat. Hannah Boleyn] | Radio Orbital | Lisbon, PT | 133 |
2025-08-23 01:10:35 | DNA (Loving You) [feat. Hannah Boleyn] [ZUEZEU Remix] | 89.7 Bay | Valletta, MT | 173 |
2025-08-23 01:02:03 | DNA (Loving You) [feat. Hannah Boleyn] | Radio Orbital | Lisbon, PT | 4 |
Popularity (2025-10-02)
Platform | % |
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No data. |