Big Boogie

Big Boogie

Country: US | Gender: male

Influence: 61.48% Fanbase: 37.20% Trending: 73.62% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Spinrilla • 142.97% • Very Strong

As of 2025-08-15

2,845,815

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

2025-10-07 18:46:21 UTC

Genres

hip-hop & raphip-hop/rapmemphis hip hopcontemporary hip hophip hop

Biography

Memphis rapper Big Boogie, signed to Yo Gotti's Collective Music Group, has built a career on tough Southern rap anthems. With projects like Final Nightmare, Underrated, and Definition of Big Dude, along with hit singles "Wop Wop" and "Pool Party," Big Boogie's music reflects his personal experiences growing up in poverty and navigating street life.

Raised in Memphis after being born in Louisiana, Big Boogie turned to music as an escape, releasing his debut mixtape Definition of Pain in 2017. His gritty Southern rap style gained attention, leading to collaborations with Yo Gotti and Moneybagg Yo. Boogie's rise continued with performances at major events and the release of projects like REDRUM Wizard and Ether in 2024, solidifying his status as a rising star in the rap scene.

Big Boogie Marketing Affinity & Brand Fit Data

Report Date: 2025-08-15

Big Boogie maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, NIGERIA, SOUTH AFRICA. The audience leans heavily female (72%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 315,500 avg views per post; Tiktok functions as the community touchpoint. Affinity with Spinrilla, True Religion, Palm Angels makes Merchandise collaborations with streetwear brands, Exclusive music releases on streaming platforms, Live concert experiences and virtual meet-and-greets a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Big Boogie score 1.90%Moderate bucket.
Brand: SpinrillaBrand: True ReligionBrand: Palm Angels Product: Merchandise collaborations with streetwear brandsProduct: Exclusive music releases on streaming platformsProduct: Live concert experiences and virtual meet-and-greets
Followers:2,845,815
Engagements:53,998
Rate:1.9%
Posts:1,699
Views:315,500
Avg Likes:50,810
Avg Comments:687
Avg Views:315,500

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 2,845,815 · Engagements 53,998 · Rate 1.9%
Posts 1,699 · Views 315,500 · Avg Likes 50,810 · Avg Comments 687 · Avg Views 315,500
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 49%
25-34: 38%
35-44: 7%
13-17: 6%
Largest: 18-24 (49%); next: 25-34 (38%)
Gender Split Female: 72%
Male: 28%
Non-binary/Other: 0%
Skews female (72%)
Top Countries UNITED STATES (96%)
NIGERIA (1%)
SOUTH AFRICA (1%)
GHANA (0%)
DOMINICAN REPUBLIC (0%)
Top regions: UNITED STATES (96%), NIGERIA (1%), SOUTH AFRICA (1%)
Platform Engagement Instagram: 20,210 avg likes/post · Tiktok: 315,500 avg views/post Best reach: Tiktok 315,500 avg views; best engagement: Tiktok 30,600 avg likes

Top Brand Affinities

Spinrilla
Entertainment & Media
Score: 142.97
True Religion
Apparel & Fashion
Score: 42.05
Palm Angels
Apparel & Fashion
Score: 18.10
WNBA
Sports & Outdoors
Score: 14.26
Benihana
Restaurants & Food Service
Score: 9.86
Kodak
Cameras & Photography
Score: 8.84
Philips
Consumer Electronics
Score: 8.81
FedEx
Travel & Hospitality
Score: 8.80
FashionNova
Apparel & Fashion
Score: 8.75
Amazon Music
Entertainment & Media
Score: 8.47
Marni
Apparel & Fashion
Score: 8.39
SoundCloud
Entertainment & Media
Score: 8.32

Recommendations

Products & Services
  • Merchandise collaborations with streetwear brands
  • Exclusive music releases on streaming platforms
  • Live concert experiences and virtual meet-and-greets
  • Branded content with lifestyle influencers
  • Music-themed fashion lines
  • Collaborations with beverage brands for promotional events
  • Music video sponsorships with major brands
  • Fan engagement through social media challenges
Marketing Angles
  • Highlight personal stories of overcoming adversity
  • Emphasize community and cultural roots in marketing
  • Leverage collaborations with popular artists in hip-hop
  • Create buzz around new releases with teaser campaigns
  • Utilize social media for direct fan interaction
  • Engage in cause marketing related to social issues
Content Themes
  • Authenticity in storytelling through music
  • Behind-the-scenes content from music production
  • Lifestyle content reflecting Southern culture
  • Fan stories and testimonials
  • Collaborative projects with other artists
  • Music that resonates with personal struggles and triumphs
Partnership Brands
  • Spinrilla
  • True Religion
  • Palm Angels
  • Hennessy
  • Amazon Music
  • SoundCloud
  • FashionNova
  • Kodak
  • Nike
  • Beats Electronics
  • MTV
  • ESPN
  • Gucci
  • Sprite
  • Timberland
  • Supreme
  • Balenciaga
  • Michael Kors
  • Walmart
  • Los Angeles Lakers
Brand Category Score
Spinrilla Entertainment & Media 142.97
True Religion Apparel & Fashion 42.05
Palm Angels Apparel & Fashion 18.10
WNBA Sports & Outdoors 14.26
Benihana Restaurants & Food Service 9.86
Kodak Cameras & Photography 8.84
Philips Consumer Electronics 8.81
FedEx Travel & Hospitality 8.80
FashionNova Apparel & Fashion 8.75
Amazon Music Entertainment & Media 8.47
Marni Apparel & Fashion 8.39
SoundCloud Entertainment & Media 8.32
Houston Livestock Show and Rodeo Entertainment 8.07
Hennessy Alcoholic Beverages 7.76
Gerber Baby, Kids & Maternity 6.56
iHeartRadio Music Awards Entertainment 6.37
Moncler Apparel & Fashion 5.87
Alexander McQueen Apparel & Fashion 5.34
Coach Accessories (Bags, Eyewear, Etc.) 5.02
Kroger Grocery & Pantry 4.98
Beats Electronics Audio & Music Gear 4.96
BALMAIN Apparel & Fashion 4.62
shein Apparel & Fashion 4.16
Steve Madden Apparel & Fashion 4.14
Barber Shop Connect Beauty & Personal Care 3.83
UGG Apparel & Fashion 3.83
MTV Entertainment 3.67
Fenty beauty Beauty & Personal Care 3.66
Verizon Telecom & Internet Services 3.53
SheInside Apparel & Fashion 3.52
Spotify Music Entertainment & Media 3.44
NBA Sports & Outdoors 3.39
ESPN Entertainment & Media 3.19
Balenciaga Apparel & Fashion 3.17
GMC Automotive 3.09
Supreme Apparel & Fashion 3.09
Christian Louboutin Apparel & Fashion 3.08
Walmart E-commerce & Marketplaces 3.03
Los Angeles Lakers Sports & Outdoors 2.95
Sprite Beverages 2.67
Burberry Apparel & Fashion 2.59
Timberland Apparel & Fashion 2.39
Nickelodeon Entertainment 2.32
Michael Kors Apparel & Fashion 2.29
Cadillac Automotive 2.22
Fila Apparel & Fashion 2.21
Tommy Hilfiger Apparel & Fashion 2.20
Gucci Luxury & Designer 2.17
Sneakerhead Footwear 2.14
Polo Ralph Lauren Apparel & Fashion 2.14

Official Profiles

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Artist: Big Boogie

Date Range: 2025-10-07 → 2025-10-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Big Boogie today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-07)

Total: 3,417,493

PLATFORM TOTAL %
Spotify Spotify 2,762,149 80.82%
Pandora Pandora 655,344 19.18%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Last.fm Last.fm 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Radio Spins (2025-08-23)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-23 04:02:00 Point Em Out WQUE New Orleans, LA, US 107
2025-08-23 03:30:25 BOP (feat. GloRilla) WWPW Atlanta, GA, US 130
2025-08-23 03:15:18 Pressure 2 (Radio Version) K104 Dallas, TX, US 38
2025-08-23 03:13:56 BOP (feat. GloRilla) Power 107.5 Colombus, OH, US 145
2025-08-23 03:06:51 BOP (feat. GloRilla) WPGC 95.5 Washington, D.C., US 115
2025-08-23 02:57:33 Take Her Down WKTT Live 97.5 FM Salisbury, US 188
2025-08-23 02:29:40 Take Her Down WPGC 95.5 Washington, D.C., US 95
2025-08-23 02:25:16 Pressure 2 Hip Hop Nation Washington, D.C., US 164
2025-08-23 02:16:47 Take Her Down Z-107.9 Cincinnati, OH, US 120
2025-08-23 02:05:38 BOP (feat. GloRilla) KBXX Houston, TX, US 100

Popularity (2025-10-06)

Platform%
No data.

Trending Artist