Bernhoft

Bernhoft

Country: NO | Gender: male

Influential: 53.74% Fanbase: 34.40% Trending: 63.42%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 40.01% • Very Strong

As of 2025-09-09

70,738

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Updated 2025-10-03 18:47:56 UTC

Genres

poppopnorwegian popnorwegian indie

Scores

Score: DMDB 53.70% | Fanbase 34.40% | Trending 63.40% | CAREER STAGE: MID_LEVEL

Biography

Hailing from just north of Oslo, Norway, Jarle Bernhoft is a gifted and versatile musician known for his distinctive sound and engaging personality. With a rock-solid discography and a decade of sold-out tours, he has garnered critical acclaim and awards, even being the first non-American nominated for the Best R&B Album Grammy.

Initially gaining recognition as the lead singer of rock band Span, Bernhoft later pursued a solo career, delving into soul music under his surname. Known for his live looping techniques, he utilizes a loop pedal to craft intricate and dynamic arrangements by layering vocals and instrumental parts. Residing in North London, he has cultivated a dedicated following drawn to his stylish and inquisitive approach to music.
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Bernhoft Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Bernhoft speaks to 25-34 & 18-24 audiences with measurable traction in UNITED STATES, BRAZIL, FRANCE. Composition is heavily male (66%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (555 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near MOOG, Ampeg, Akg, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Bernhoft score 1.05%Moderate bucket.
Brand: MOOGBrand: AmpegBrand: Akg
Followers:70,738
Engagements:758
Rate:1.1%
Posts:810
Views:3,750
Avg Likes:754
Avg Comments:25
Avg Views:3,750

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 70,738 · Engagements 758 · Rate 1.1%
Posts 810 · Views 3,750 · Avg Likes 754 · Avg Comments 25 · Avg Views 3,750
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 40%
18-24: 34%
35-44: 15%
45-64: 8%
Largest: 25-34 (40%); next: 18-24 (34%)
Gender Split Female: 34%
Male: 66%
Non-binary/Other: 0%
Skews male (66%)
Top Countries UNITED STATES (26%)
BRAZIL (10%)
FRANCE (7%)
NORWAY (7%)
UNITED KINGDOM (6%)
Top regions: UNITED STATES (26%), BRAZIL (10%), FRANCE (7%)
Platform Engagement Instagram: 705 avg likes/post · Youtube: 555 avg views/post Best reach: Youtube 555 avg views; best engagement: Instagram 705 avg likes

Top Brand Affinities

MOOG
Score: 40.01
Ampeg
Score: 33.04
Akg
Score: 25.66
Sennheiser
Score: 19.26
Pro Tools
Score: 17.23
Akai
Score: 16.75
Ableton
Score: 14.49
Amazon Music
Score: 11.82
Spotify Music
Score: 7.94
NBC
Score: 6.75
Bose
Score: 5.94
Carlsberg
Score: 5.62
Brand Category Score
MOOG 40.01
Ampeg 33.04
Akg 25.66
Sennheiser 19.26
Pro Tools 17.23
Akai 16.75
Ableton 14.49
Amazon Music 11.82
Spotify Music 7.94
NBC 6.75
Bose 5.94
Carlsberg 5.62
Kickstarter 4.75
Beats Electronics 3.90
Lollapalooza 3.63
Nespresso 3.55
SoundCloud 3.48
Tinder 2.75
Fujifilm 2.67
IKEA 2.61
Aperol 2.60
Showtime 2.57
Yamaha 2.55
Airbnb 2.48
Guinness 2.45
Paramount Pictures 2.40
Polaroid 2.36
MTV 2.26
Lego 2.25
Coachella 2.22
BBC 2.16
Nickelodeon 2.14
Kodak 2.08
Ray-Ban 2.04
Dr. Martens 2.04
LEGOLAND 1.97
Warner Bros 1.96
musical.ly 1.93
HBO 1.91
Volvo 1.89
Pepsi 1.85
Tesla Motors 1.83
GoPro 1.77
ASICS 1.75
Star Wars 1.74
Cadillac 1.73
Sony 1.65
Jaguar 1.58
Heineken 1.55
Harley-Davidson 1.52

Official Profiles

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Artist: Bernhoft

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-08-21)

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Aired At Song Station Location Duration (s)
2025-08-21 05:30:37 Call out Kids FluxFM Berlin, DE 4
2025-08-21 04:30:05 Call out Kids FluxFM Berlin, DE 4

Popularity (2025-10-02)

Platform%
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