Benjamin Gibbard
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
393,099
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 21:18:11 UTC
Genres
Scores
Biography
Benjamin Gibbard resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, CANADA, BRAZIL. The demographic is heavily male (57%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 3,517 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Ampeg, Pacific Northwest Wonderland, MOOG maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 393,099 · Engagements 6,637 · Rate 1.7% Posts 310 · Views 3,517 · Avg Likes 6,625 · Avg Comments 84 · Avg Views 3,517 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 42% 25-34: 35% 35-44: 12% 45-64: 6% |
Largest: 18-24 (42%); next: 25-34 (35%) |
| Gender Split |
Female: 43% Male: 57% Non-binary/Other: 0% |
Skews male (57%) |
| Top Countries |
UNITED STATES (45%) CANADA (7%) BRAZIL (7%) UNITED KINGDOM (4%) MEXICO (3%) |
Top regions: UNITED STATES (45%), CANADA (7%), BRAZIL (7%) |
| Platform Engagement | Instagram: 6,359 avg likes/post · Youtube: 3,517 avg views/post | Best reach: Youtube 3,517 avg views; best engagement: Instagram 6,359 avg likes |
Top Brand Affinities
Ampeg
Pacific Northwest Wonderland
MOOG
Warby Parker
Pro Tools
Paramount Pictures
Sennheiser
Glossier
Lollapalooza
Amazon Music
Coors
Ableton
| Brand | Category | Score |
|---|---|---|
| Ampeg | Audio & Music Gear | 22.90 |
| Pacific Northwest Wonderland | Apparel & Fashion | 20.61 |
| MOOG | Automotive | 20.20 |
| Warby Parker | Accessories (Bags, Eyewear, Etc.) | 19.60 |
| Pro Tools | Tools, DIY & Garden | 9.52 |
| Paramount Pictures | Entertainment & Media | 9.17 |
| Sennheiser | Audio & Music Gear | 8.70 |
| Glossier | Beauty & Personal Care | 8.32 |
| Lollapalooza | Entertainment | 7.41 |
| Amazon Music | Entertainment & Media | 7.31 |
| Coors | Alcoholic Beverages | 7.12 |
| Ableton | Audio & Music Gear | 7.07 |
| Bonneville | Apparel & Fashion | 7.03 |
| Anthropologie | Apparel & Fashion | 6.06 |
| Kickstarter | E-commerce & Marketplaces | 5.68 |
| Verizon | Telecom & Internet Services | 5.63 |
| Coachella | Apparel & Fashion | 5.53 |
| Columbia Pictures | Entertainment | 5.24 |
| Spotify Music | Entertainment & Media | 5.23 |
| Airbnb | Travel & Hospitality | 4.94 |
| Margaritaville | Apparel & Fashion | 4.68 |
| Bethesda Softworks | Gaming & Esports (Software/Titles) | 4.62 |
| Showtime | Entertainment | 4.52 |
| iHeartRadio Music Awards | Entertainment | 4.49 |
| NORDSTROM | Apparel & Fashion | 4.47 |
| The Home Depot | Home & Living | 4.36 |
| Taco Bell | Restaurants & Food Service | 4.13 |
| Oculus | Consumer Electronics | 4.11 |
| Guinness | Alcoholic Beverages | 3.81 |
| Gatorade | Beverages | 3.75 |
| NHL | Sports & Outdoors | 3.71 |
| NBC | Entertainment & Media | 3.65 |
| Leica | Cameras & Photography | 3.64 |
| Kodak | Cameras & Photography | 3.63 |
| Costco | Grocery & Pantry | 3.62 |
| Target | Apparel | 3.62 |
| Chipotle Mexican Grill | Restaurants & Food Service | 3.58 |
| Summit Entertainment | Entertainment | 3.56 |
| Urban Outfitters | Apparel & Fashion | 3.50 |
| Holden | Automotive | 3.47 |
| Heinz | Food & Snacks | 3.41 |
| Comedy Central | Entertainment & Media | 3.15 |
| Fujifilm | Cameras & Photography | 3.14 |
| Polaroid | Cameras & Photography | 3.12 |
| Cadillac | Automotive | 3.08 |
| Busch | Beverages | 3.03 |
| Nickelodeon | Entertainment | 2.92 |
| HBO | Entertainment & Media | 2.91 |
| Star Wars | Entertainment | 2.84 |
| Pokemon Go | Gaming & Esports (Software/Titles) | 2.82 |
Official Profiles
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LoginArtist: Benjamin Gibbard
The map shows every radio station that aired Benjamin Gibbard today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-17)
Total: 404,053
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
243,465 | 60.26% |
| [+] |
Last.fm |
150,997 | 37.37% |
| [+] |
Pandora |
9,591 | 2.37% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 06:10:35 | Hollywood | WMSC | Montclair, US | 179 |
| 2025-08-21 04:15:50 | Teardrop Windows | WYEP | Pittsburgh, US | 150 |
| 2025-08-21 02:16:03 | An Arrow In The Wall | KMTN The Mountain 96.9 FM | Jackson, US | 284 |
| 2025-08-21 00:01:18 | Crystals (feat. Benjamin Gibbard) | KEXP | Seattle, WA, US | 255 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |