Ben Rector
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
231,500
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 20:46:07 UTC
Genres
Scores
Biography
Rector's career has been marked by chart success and collaborations with artists like Snoop Dogg and Kenny G. His 2022 release, The Joy of Music, showcased his eclectic pop sound and featured guest appearances by several notable musicians. Following the album's release, he recorded a concert album, Live from Atlanta, and collaborated with country singer Hailey Whitters on the 2024 single "Color Up My World."
Ben Rector converts attention from 18-24 & 25-34 audiences across UNITED STATES, BRAZIL, PHILIPPINES. Audience shape is male-leaning (52%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 14,800 avg views per post, with supportive conversation on Tiktok. Shared audience with leading lifestyle names underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 231,500 · Engagements 1,928 · Rate 0.8% Posts 489 · Views 20,192 · Avg Likes 1,785 · Avg Comments 33 · Avg Views 20,192 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 44% 25-34: 34% 35-44: 9% 45-64: 6% |
Largest: 18-24 (44%); next: 25-34 (34%) |
| Gender Split |
Female: 48% Male: 52% Non-binary/Other: 0% |
Skews male (52%) |
| Top Countries |
UNITED STATES (58%) BRAZIL (5%) PHILIPPINES (5%) CANADA (4%) UNITED KINGDOM (4%) |
Top regions: UNITED STATES (58%), BRAZIL (5%), PHILIPPINES (5%) |
| Platform Engagement | Tiktok: 14,800 avg views/post · Youtube: 5,392 avg views/post | Best reach: Tiktok 14,800 avg views; best engagement: Tiktok 1,434 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
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Official Profiles
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LoginArtist: Ben Rector
The map shows every radio station that aired Ben Rector today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-23)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-23 01:20:01 | Forever (Doesn’t Quite Seem Long Enough) | Birmingham Mountain Radio | Birmingham, US | 7 |
| 2025-08-23 01:19:48 | Brand New | Birmingham Mountain Radio | Birmingham, US | 5 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |