Belters Only
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
287,849
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-10-09 21:46:11 UTC
Genres
Biography
Belters Only connects with 18-24 & 25-34 audiences and shows durable traction across UNITED KINGDOM, IRELAND, UNITED STATES. With a heavily male (64%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 5,692 avg views per post; Instagram adds dependable engagement depth. Overlap with Arnotts, Quiz Clothing, Pioneer highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Belters Only moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 287,849 · Engagements 1,519 · Rate 0.5% Posts 1,023 · Views 9,189 · Avg Likes 1,488 · Avg Comments 34 · Avg Views 9,189 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 40% 25-34: 38% 35-44: 13% 13-17: 5% |
Largest: 18-24 (40%); next: 25-34 (38%) |
| Gender Split |
Female: 36% Male: 64% Non-binary/Other: 0% |
Skews male (64%) |
| Top Countries |
UNITED KINGDOM (43%) IRELAND (20%) UNITED STATES (5%) SPAIN (4%) POLAND (3%) |
Top regions: UNITED KINGDOM (43%), IRELAND (20%), UNITED STATES (5%) |
| Platform Engagement | Instagram: 1,119 avg likes/post · Tiktok: 5,692 avg views/post · Youtube: 3,497 avg views/post | Best reach: Tiktok 5,692 avg views; best engagement: Instagram 1,119 avg likes |
Top Brand Affinities
Arnotts
Quiz Clothing
Pioneer
Mixcloud
ITV
Trancefamily
River Island
Bellator MMA
SoundCloud
Ableton
Carlsberg
boohoo
| Brand | Category | Score |
|---|---|---|
| Arnotts | 76.67 | |
| Quiz Clothing | 74.99 | |
| Pioneer | 57.68 | |
| Mixcloud | 54.18 | |
| ITV | 18.01 | |
| Trancefamily | 16.37 | |
| River Island | 15.84 | |
| Bellator MMA | 15.26 | |
| SoundCloud | 15.24 | |
| Ableton | 15.09 | |
| Carlsberg | 15.02 | |
| boohoo | 13.99 | |
| Guinness | 12.89 | |
| Sennheiser | 11.35 | |
| Amazon Music | 10.17 | |
| Nasty Gal | 10.12 | |
| Tomorrowland | 9.75 | |
| Ryanair | 9.66 | |
| Primark | 8.91 | |
| Myprotein | 8.89 | |
| Vauxhall | 8.48 | |
| Jameson | 8.20 | |
| Selfridges | 7.34 | |
| MISSGUIDED | 7.11 | |
| Bacardi | 6.14 | |
| Tesco | 5.63 | |
| Spotify Music | 5.62 | |
| Emporio Armani | 5.40 | |
| Smirnoff | 5.40 | |
| UFC | 5.32 | |
| Alexander McQueen | 5.23 | |
| Pull&Bear | 4.86 | |
| Cadbury | 4.61 | |
| Heineken | 3.97 | |
| Beats Electronics | 3.96 | |
| Bershka | 3.93 | |
| Moncler | 3.90 | |
| The North Face | 3.75 | |
| ASOS | 3.71 | |
| Barber Shop Connect | 3.67 | |
| Stüssy | 3.61 | |
| Topshop | 3.31 | |
| Gymshark | 3.19 | |
| Monster Beverage | 3.15 | |
| Aperol | 3.04 | |
| Hennessy | 2.96 | |
| Stradivarius | 2.81 | |
| Armani | 2.75 | |
| Baileys | 2.72 | |
| Coachella | 2.66 |
Official Profiles
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LoginArtist: Belters Only
The map shows every radio station that aired Belters Only today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-23)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-23 01:13:45 | I Love You | Kiss Dance | N, GB | 139 |
| 2025-08-23 01:03:56 | Make Me Feel Good | East coast fm | Bray, IE | 194 |
| 2025-08-23 00:51:51 | I Love You | Hot Radio | Poole, GB | 137 |
| 2025-08-23 00:51:03 | Make Me Feel Good | Prysm Radio 1 | Paris, FR | 185 |
| 2025-08-23 00:03:56 | messy in heaven - Belters Only x Seamus D Remix | FM104 | Dublin, IE | 146 |
Popularity (2025-10-08)
| Platform | % |
|---|---|
| No data. | |
