
Bathe
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
18,625
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
Updated 2025-10-03 18:51:28 UTC
Genres
Scores
Biography
The Brooklyn duo’s follow-up LP, Inside Voice(s), embraces this intriguing contrast. Featuring serene chords, luxurious beats, and catchy melodies, the album delves into themes such as familial grief, millennial angst, and the despair of underserved communities. With vocal production by Jake Aron, mixing by Joe Visciano, and mastering by Joe LaPorta, Inside Voice(s) echoes the lush yet sorrowful nature of albums like Marvin Gaye’s What’s Going On and Frank Ocean’s Channel Orange, offering a poignant reflection on the present while haunted by the past in a time of uncertainty about the future.
Bathe draws 18-24 & 25-34 audiences and holds attention in UNITED STATES, SOUTH AFRICA, INDIA. The skew is heavily female (62%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 443 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Live Nation, Akai, Ableton makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 18,625 · Engagements 874 · Rate 4.7% Posts 305 · Views 443 · Avg Likes 866 · Avg Comments 18 · Avg Views 443 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 44% 25-34: 40% 35-44: 8% 13-17: 7% |
Largest: 18-24 (44%); next: 25-34 (40%) |
Gender Split |
Female: 62% Male: 38% Non-binary/Other: 0% |
Skews female (62%) |
Top Countries |
UNITED STATES (89%) SOUTH AFRICA (3%) INDIA (1%) UNITED KINGDOM (1%) CANADA (1%) |
Top regions: UNITED STATES (89%), SOUTH AFRICA (3%), INDIA (1%) |
Platform Engagement | Instagram: 811 avg likes/post · Tiktok: 443 avg views/post | Best reach: Tiktok 443 avg views; best engagement: Instagram 811 avg likes |
Top Brand Affinities
Live Nation
Akai
Ableton
Amazon Music
Mixcloud
MOOG
Arri
SoundCloud
Pro Tools
WNBA
Shea Moisture
Spotify Music
Brand | Category | Score |
---|---|---|
Live Nation | 38.87 | |
Akai | 36.12 | |
Ableton | 35.26 | |
Amazon Music | 34.94 | |
Mixcloud | 25.43 | |
MOOG | 23.17 | |
Arri | 19.80 | |
SoundCloud | 19.70 | |
Pro Tools | 18.69 | |
WNBA | 17.38 | |
Shea Moisture | 17.38 | |
Spotify Music | 13.02 | |
HBO Max | 12.20 | |
Coachella | 10.95 | |
Foot Locker | 9.70 | |
Atmos | 9.23 | |
Kodak | 8.93 | |
Beats Electronics | 8.33 | |
Acne Studios | 7.87 | |
Maison Margiela | 7.81 | |
Kickstarter | 7.41 | |
Oculus | 7.14 | |
Lollapalooza | 6.94 | |
boohoo | 6.86 | |
Pioneer | 6.70 | |
Colgate | 6.60 | |
Steve Madden | 6.53 | |
MTV | 5.90 | |
iHeartRadio Music Awards | 5.37 | |
Showtime | 5.30 | |
Verizon | 5.26 | |
Coach | 4.99 | |
Paramount Pictures | 4.75 | |
Bacardi | 4.52 | |
Urban Outfitters | 4.38 | |
Fenty beauty | 4.19 | |
Fujifilm | 4.06 | |
NBC | 3.96 | |
Forever 21 | 3.94 | |
GAP | 3.83 | |
ASOS | 3.70 | |
Hennessy | 3.68 | |
NORDSTROM | 3.67 | |
Budweiser | 3.65 | |
Dr. Martens | 3.48 | |
Polaroid | 3.46 | |
shein | 3.37 | |
OLD NAVY | 3.34 | |
Carhartt | 3.34 | |
Vogue | 3.32 |
Official Profiles
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Radio Spins (2025-10-03)
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Popularity (2025-10-02)
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