Barbara Pravi

Barbara Pravi — pop artist from FR.

Barbara Pravi, a singer-songwriter known for her advocacy for women's rights, rose to international fame after representing France at the 2021 Eurovision Song…

Influential: 57.68% Fanbase: 36.32% Trending: 68.37% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Fnac • 49.06% • Very Strong

As of 2025-09-11

694,003

Social Media Followers

As of 2025-09-11

00:00:00

Hours Airplay

2025-10-07 16:50:06 UTC

Genres

popnouvelle chanson francaiseindie poppopeuropeaneurovision

Biography

Barbara Pravi, a singer-songwriter known for her advocacy for women's rights, rose to international fame after representing France at the 2021 Eurovision Song Contest and finishing as the runner-up with her song "Voilà," which became an anthem. She also won the Grand Prix Sacem for Song of the Year and was named Best Female Newcomer at the 2022 Victoires de la Musique awards with her debut album after writing and composing for various French artists and releasing songs for International Women's Day.

With a successful tour of over a hundred sold-out shows in more than twenty countries, including full houses at prestigious venues like Trianon and Olympia, Barbara Pravi has proven herself as an artist who truly connects with her audience. Described as more than just a singer, her concerts are theatrical experiences where she tells stories through her music, captivating audiences with her performances and leaving a lasting impact. Amidst her endeavors in cinema, including an upcoming role in Claude Lelouch's film "Finalement," Barbara Pravi announced her return in January 2024 with a new single, "Bravo," and plans for three shows at Cigale in November 2024.

Top Brand Affinities

Report Date: 2025-09-11

Barbara Pravi speaks to 18-24 & 25-34 audiences with measurable traction in FRANCE, UNITED STATES, BELGIUM. Composition is heavily female (62%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (94,550 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Fnac, Accor Hotels, Galeries Lafayette, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Barbara Pravi score 1.23% — Moderate bucket.

Brand: FnacBrand: Accor HotelsBrand: Galeries Lafayette

Followers:694,003

Engagements:8,513

Rate:1.2%

Posts:476

Avg Likes:8,066

Avg Comments:162

Avg Views:100,378

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 694,003 · Engagements 8,513 · Rate 1.2% Posts 476 · Views 100,378 · Avg Likes 8,066 · Avg Comments 162 · Avg Views 100,378	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 45% 25-34: 28% 35-44: 12% 45-64: 8%	Largest: 18-24 (45%); next: 25-34 (28%)
Gender Split	Female: 62% Male: 38% Non-binary/Other: 0%	Skews female (62%)
Top Countries	FRANCE (41%) UNITED STATES (5%) BELGIUM (4%) BRAZIL (4%) IRAN (3%)	Top regions: FRANCE (41%), UNITED STATES (5%), BELGIUM (4%)
Platform Engagement	Instagram: 4,335 avg likes/post · Tiktok: 94,550 avg views/post · Youtube: 5,828 avg views/post	Best reach: Tiktok 94,550 avg views; best engagement: Instagram 4,335 avg likes

Top Brand Affinities

Fnac

Score: 49.06

Accor Hotels

Score: 27.82

Galeries Lafayette

Score: 17.63

ESPRIT

Score: 14.76

Efteling

Score: 13.83

Jean Paul Gaultier

Score: 10.87

Air France

Score: 10.84

Ricard

Score: 8.94

Evian

Score: 8.56

Garnier

Score: 7.74

JACQUEMUS

Score: 6.92

Décathlon

Score: 6.55

Brand	Category	Score
Fnac		49.06
Accor Hotels		27.82
Galeries Lafayette		17.63
ESPRIT		14.76
Efteling		13.83
Jean Paul Gaultier		10.87
Air France		10.84
Ricard		8.94
Evian		8.56
Garnier		7.74
JACQUEMUS		6.92
Décathlon		6.55
NBC		6.36
PLAYMOBIL		6.33
Calzedonia		5.82
KARL LAGERFELD		5.32
Longchamp		5.30
Montblanc		4.86
ASOS		4.65
Elle Magazine		4.54
Summit Entertainment		3.39
Carrefour		3.15
Citroen		3.10
Pull&Bear		3.07
Primark		3.06
Tomorrowland		2.80
Aperol		2.76
Yves Saint Laurent		2.67
Faber-Castell		2.62
Tarte Cosmetics		2.56
Rover		2.54
Polaroid		2.54
Dr. Martens		2.47
Peugeot		2.29
Vogue		2.27
Lacoste		2.23
H&M		2.19
Bershka		2.14
HBO		2.13
Fujifilm		2.08
Lollapalooza		2.03
Cartier		1.98
Levi's		1.95
Chanel		1.94
Christian Dior		1.92
Kodak		1.87
Universal		1.86
Zara		1.81
IKEA		1.79
Calvin Klein		1.77

Official Profiles

Artist: Barbara Pravi

Date Range: 2025-10-07 → 2025-10-07

Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-08-23)

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Aired At	Song	Station	Location	Duration (s)
2025-08-23 01:43:28	CHAIR	Saint-Pierre et Miquelon La 1ère	Saint-Pierre, PM	176
2025-08-23 00:50:39	Voilà	ICI Radio-Canada Première - Montréal	Montreal, QC, CA	18
2025-08-23 00:47:33	Voilà	CBV-FM	La Malbaie, QC, CA	22
2025-08-23 00:28:22	CHAIR	Radio Campus 47	Agen, FR	172