Bárbara Bandeira

Bárbara Bandeira

Country: PT | Gender: female

Influence: 52.63% Fanbase: 32.87% Trending: 62.51% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Parfois • 76.14% • Very Strong

As of 2025-09-09

1,287,313

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-10-08 18:45:41 UTC

Genres

poppopportuguese pop

Biography

Bárbara Bandeira com 16 anos editou o seu primeiro single e video, “Ès Tu”, e não parou mais esse ano, lançando mais 7 temas, 5 dos quais fazem parte do EP “Cartas”, lançado em Julho de 2018 (Junho na sua versão digital). O EP entrou directamente para o 2º lugar do TOP de vendas e alcançou o primeiro lugar duas semanas depois, e nele podem ouvir êxitos como “A Última Carta”, “Nem Sequer Doeu”, “E Se Eu”, “Friendzone” ou “Como Sou”. Bárbara Bandeira foi nomeada para ‘Best Portuguese Act’, nos MTV Europe Music Awards e venceu o ‘Prémio Revelação’, nos Globos de Ouro da SIC. No final do mesmo ano lançou “Como Eu” que já tem 2 milhões de streams aqui no Spotify. Em 2019 lançou “Larga-me Essas” e o grande sucesso “Nós Os Dois” que já é Single de Ouro. Em 2020 saiu “Eu Não” em parceria com Kasha, músico dos D.A.M.A. e já em 2021 o seu dueto com a fadista Carminho “Onde Vais” que em poucas horas atingiu #1 em várias plataformas.

Bárbara Bandeira Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Bárbara Bandeira indexes high with fans in the 18-24 range in PORTUGAL, BRAZIL, ANGOLA. The skew is heavily female (68%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 587,478 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Parfois, Fnac, MOCO Museum, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Bárbara Bandeira when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Bárbara Bandeira score 2.16%Strong bucket.
Brand: ParfoisBrand: FnacBrand: MOCO Museum
Followers:1,287,313
Engagements:27,804
Rate:2.2%
Posts:91
Views:587,478
Avg Likes:27,521
Avg Comments:481
Avg Views:587,478

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 1,287,313 · Engagements 27,804 · Rate 2.2%
Posts 91 · Views 587,478 · Avg Likes 27,521 · Avg Comments 481 · Avg Views 587,478
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 52%
25-34: 25%
13-17: 12%
35-44: 8%
Largest: 18-24 (52%); next: 25-34 (25%)
Gender Split Female: 68%
Male: 32%
Non-binary/Other: 0%
Skews female (68%)
Top Countries PORTUGAL (75%)
BRAZIL (9%)
ANGOLA (2%)
FRANCE (2%)
UNITED KINGDOM (2%)
Top regions: PORTUGAL (75%), BRAZIL (9%), ANGOLA (2%)
Platform Engagement Instagram: 20,257 avg likes/post · Youtube: 587,478 avg views/post Best reach: Youtube 587,478 avg views; best engagement: Instagram 20,257 avg likes

Top Brand Affinities

Parfois
Score: 76.14
Fnac
Score: 45.48
MOCO Museum
Score: 23.60
Oysho
Score: 19.44
Calzedonia
Score: 17.98
Gant
Score: 17.28
TOUS
Score: 15.91
Stradivarius
Score: 15.13
Pull&Bear
Score: 13.51
Jean Paul Gaultier
Score: 12.93
Fred Perry
Score: 12.60
Bershka
Score: 12.04
Brand Category Score
Parfois 76.14
Fnac 45.48
MOCO Museum 23.60
Oysho 19.44
Calzedonia 17.98
Gant 17.28
TOUS 15.91
Stradivarius 15.13
Pull&Bear 13.51
Jean Paul Gaultier 12.93
Fred Perry 12.60
Bershka 12.04
Boticario 11.72
Massimo Dutti 10.14
Kiko 10.12
Champion 9.31
Havaianas 7.68
Longchamp 7.34
La Roche-Posay 7.26
JACQUEMUS 6.73
Primark 6.68
Miu Miu 6.56
Vodafone 6.55
Loewe 6.44
MISSGUIDED 6.21
Ryanair 5.75
shein 5.70
SheInside 4.85
Lacoste 4.80
Ableton 4.77
Coach 4.51
Iberostar Hotels & Resorts 4.49
ASOS 4.34
Redken 4.13
Zara 3.72
Nivea 3.70
Guess 3.52
Kodak 3.36
Dolce & Gabbana 3.36
Versace 3.30
Urban Outfitters 3.19
Garnier 3.08
NARS Cosmetics 2.88
New Balance 2.80
Lancôme 2.68
Pantone Inc 2.52
Timberland 2.51
Kylie Cosmetics 2.47
Carhartt 2.47
Fila 2.35

Official Profiles

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Artist: Bárbara Bandeira

Date Range: 2025-10-08 → 2025-10-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-08-23)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-23 03:09:15 Não Gosta Vodafone FM Lisbon, PT 169
2025-08-23 00:50:42 Como Tu (feat. Ivandro) RFM Lisbon, PT 6
2025-08-23 00:16:34 Flores (feat. EU.CLIDES) Rádio Benedita FM 88.1 Benedita, PT 190
2025-08-23 00:00:05 Cidade (feat. Bárbara Bandeira) Radio Latina Luxembourg, LU 157

Popularity (2025-10-07)

Platform%
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Trending Artist