Bankroll Freddie

Bankroll Freddie — hip-hop & rap artist from US.

Bankroll Freddie, a rising star in southern rap, hails from Helena, Arkansas, where he cultivated his talents behind the scenes before catching the attention…

Influence: 54.40% Fanbase: 24.65% Trending: 69.27% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Spinrilla • 57.54% • Very Strong

As of 2025-09-08

1,106,666

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-10-07 18:50:12 UTC

Genres

hip-hop & raptraphouston raphip-hop/rapatl traparkansas hip hopcontemporary hip hophip hop

Biography

Bankroll Freddie, a rising star in southern rap, hails from Helena, Arkansas, where he cultivated his talents behind the scenes before catching the attention of Quality Control’s Pierre “P” Thomas. After being discovered through an Instagram freestyle, he was swiftly signed to QC and made a splash in the industry with his hard-hitting track “Drip Like Dis,” featuring Lil Baby and Young Dolph. His debut project, From Trap To Rap, released in 2020, showcased collaborations with Lil Yachty, Moneybagg Yo, and Tay Keith, solidifying his presence in the rap scene. In 2021, Bankroll made a significant move by signing with Motown Records in addition to QC, dropping his debut album Big Bank with standout tracks featuring Megan Thee Stallion, Gucci Mane, and 2 Chainz, further establishing him as a force to be reckoned with.

Top Brand Affinities

Report Date: 2025-09-08

Bankroll Freddie performs best with fans in the 25-34 range, concentrated in UNITED STATES, KENYA, NIGERIA. Audience composition is heavily male (67%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 148,763 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Spinrilla, True Religion, Palm Angels, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Bankroll Freddie is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Bankroll Freddie score 5.33% — Very Strong bucket.

Brand: SpinrillaBrand: True ReligionBrand: Palm Angels

Followers:1,106,666

Engagements:58,999

Rate:5.3%

Posts:181

Avg Likes:58,914

Avg Comments:726

Avg Views:148,763

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,106,666 · Engagements 58,999 · Rate 5.3% Posts 181 · Views 148,763 · Avg Likes 58,914 · Avg Comments 726 · Avg Views 148,763	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 43% 18-24: 42% 35-44: 9% 13-17: 5%	Largest: 25-34 (43%); next: 18-24 (42%)
Gender Split	Female: 33% Male: 67% Non-binary/Other: 0%	Skews male (67%)
Top Countries	UNITED STATES (77%) KENYA (3%) NIGERIA (2%) FRANCE (2%) BRAZIL (2%)	Top regions: UNITED STATES (77%), KENYA (3%), NIGERIA (2%)
Platform Engagement	Instagram: 55,166 avg likes/post · Youtube: 148,763 avg views/post	Best reach: Youtube 148,763 avg views; best engagement: Instagram 55,166 avg likes

Top Brand Affinities

Spinrilla

Score: 57.54

True Religion

Score: 29.50

Palm Angels

Score: 28.07

Lanvin

Score: 15.87

Marni

Score: 14.96

Armani Exchange

Score: 14.70

Alexander McQueen

Score: 12.69

New Era

Score: 11.86

FashionNova

Score: 11.43

Moncler

Score: 10.59

Kodak

Score: 9.47

Benihana

Score: 9.37

Brand	Category	Score
Spinrilla		57.54
True Religion		29.50
Palm Angels		28.07
Lanvin		15.87
Marni		14.96
Armani Exchange		14.70
Alexander McQueen		12.69
New Era		11.86
FashionNova		11.43
Moncler		10.59
Kodak		9.47
Benihana		9.37
Pro Tools		7.40
Hennessy		6.83
Maybach		6.80
SoundCloud		6.11
ESPN		5.85
Maison Margiela		5.82
Kappa		5.75
Coach		5.67
Champion		5.55
iHeartRadio Music Awards		5.48
Versace		4.75
Balenciaga		4.74
Philips		4.68
Steve Madden		4.54
Beats Electronics		4.48
Verizon		4.37
Burberry		4.30
Polo Ralph Lauren		4.15
Dolce & Gabbana		4.13
MTV		4.12
BALMAIN		3.97
Cartier		3.93
NFL		3.93
shein		3.88
UGG		3.86
Sneakerhead		3.78
Christian Louboutin		3.74
TOM FORD		3.63
Gucci		3.61
Los Angeles Lakers		3.58
Fendi		3.46
Barber Shop Connect		3.24
Louis Vuitton		3.18
Spotify Music		3.11
SheInside		3.10
Urban Outfitters		2.89
Prada		2.83
NBA		2.80