Azet Brand Affinity ranks highest Alpha Industries at 50.72% . Very Strong. Score DMDB 55.22% | Fanbase 46.31%

Azet — hip-hop & rap artist from DE.

Azet & Zuna have achieved Gold and Platinum certifications and sold-out tours across Europe. Their music with KMN Gang has redefined success, but they…

Azet

Established

Country: DE | Gender: male | Artist ID: 11e81bbd-cd2e-b2b6-b1c1-a0369fe50396

Find Artist

Genres

hip-hop & raphip-hop/rapgerman hip hopalbanian hip hopcontemporary hip hophip hop

Influential: 55.22% Fanbase: 46.31% Trending: 59.68%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Alpha Industries • 50.72% • Very Strong

As of 2025-09-09

1,879,724

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 55.22% | Fanbase 46.31% | Trending 59.68% | CAREER STAGE: MID_LEVEL

Biography

Azet & Zuna have achieved Gold and Platinum certifications and sold-out tours across Europe. Their music with KMN Gang has redefined success, but they prioritize staying true to their roots and focusing on the music above all else. Remembering their origins is paramount to both artists.

Report Date: 2025-09-09

Azet indexes high with fans in the 18-24 range in INDONESIA, GERMANY, VIETNAM. The skew is heavily male (78%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 1,450,000 avg views per post; Tiktok rounds out day-to-day engagement. The brand graph leans toward Alpha Industries, Palm Angels, Clever Fit, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Azet when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Azet score 9.47% — Very Strong bucket.

Brand: Alpha IndustriesBrand: Palm AngelsBrand: Clever Fit

Followers:1,879,724

Engagements:177,985

Rate:9.5%

Posts:179

Avg Likes:162,907

Avg Comments:1,352

Avg Views:1,450,011

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,879,724 · Engagements 177,985 · Rate 9.5% Posts 179 · Views 1,450,011 · Avg Likes 162,907 · Avg Comments 1,352 · Avg Views 1,450,011	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 57% 25-34: 28% 13-17: 10% 35-44: 6%	Largest: 18-24 (57%); next: 25-34 (28%)
Gender Split	Female: 22% Male: 78% Non-binary/Other: 0%	Skews male (78%)
Top Countries	INDONESIA (33%) GERMANY (19%) VIETNAM (11%) INDIA (6%) UNITED STATES (4%)	Top regions: INDONESIA (33%), GERMANY (19%), VIETNAM (11%)
Platform Engagement	Instagram: 58,355 avg likes/post · Tiktok: 1,450,000 avg views/post · Youtube: 11 avg views/post	Best reach: Tiktok 1,450,000 avg views; best engagement: Tiktok 104,550 avg likes

Top Brand Affinities

Alpha Industries

Score: 50.72

Palm Angels

Score: 40.67

Clever Fit

Score: 35.69

Media Markt

Score: 28.97

Ellesse

Score: 19.23

Zalando

Score: 19.10

ESPRIT

Score: 14.38

Champion

Score: 11.63

Braun

Score: 10.03

Dsquared

Score: 8.75

Emporio Armani

Score: 8.40

Dom Pérignon

Score: 8.00

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Top Brand Affinities

Brand	Category	Score
Alpha Industries		50.72
Palm Angels		40.67
Clever Fit		35.69
Media Markt		28.97
Ellesse		19.23
Zalando		19.10
ESPRIT		14.38
Champion		11.63
Braun		10.03
Dsquared		8.75
Emporio Armani		8.40
Dom Pérignon		8.00
Andis		7.98
New Era		7.50
Stone Island		7.31
Jumeirah		7.23
Acne Studios		7.12
RAZER		7.06
Lacoste		6.83
BRABUS		6.82
Hugo Boss		6.65
Rolex		6.18
Opel		6.16
boohoo		5.87
Maybach		5.74
Barber Shop Connect		5.45
Daniel Wellington		5.34
Mercedes-Benz		5.29
Tommy Hilfiger		4.92
KARL LAGERFELD		4.84
Miu Miu		4.68
Gucci		4.43
BaByliss		4.37
The North Face		4.28
BBS		4.11
Armani		4.05
Moncler		4.00
Haima		3.99
Audi		3.82
Hublot		3.80
BH Cosmetics		3.79
Omega		3.73
Polo Ralph Lauren		3.53
Calvin Klein		3.28
Stradivarius		3.26
Nike		3.22
Besiktas		3.21
Primark		3.20
Versace		3.02
Moschino		2.98