AY YOLA
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-10-08
332,300
Social Media Followers
As of 2025-10-08
00:00:00
Hours Airplay
2025-12-29 14:41:34 UTC
Genres
Biography
As a professional music writer, I have extensive experience in analyzing and critiquing various genres of music. My expertise lies in crafting engaging and informative reviews that provide readers with a deeper understanding and appreciation of the music being discussed. With a keen ear for musical nuances and a passion for storytelling, I aim to convey the essence and impact of each piece of music in a concise and compelling manner.
AY YOLA speaks to 25-34 & 18-24 audiences with measurable traction in RUSSIA, TüRKIYE, UNITED STATES. Composition is heavily male (73%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (104,627 avg views per post), and Youtube supplies credible back-and-forth with core fans. Affinity clusters near leading lifestyle names, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 332,300 · Engagements 3,016 · Rate 0.9% Posts 311 · Views 123,627 · Avg Likes 2,890 · Avg Comments 129 · Avg Views 123,627 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 44% 18-24: 31% 35-44: 17% 45-64: 5% |
Largest: 25-34 (44%); next: 18-24 (31%) |
| Gender Split |
Female: 27% Male: 73% Non-binary/Other: 0% |
Skews male (73%) |
| Top Countries |
RUSSIA (52%) TüRKIYE (11%) UNITED STATES (9%) KAZAKHSTAN (6%) UZBEKISTAN (5%) |
Top regions: RUSSIA (52%), TüRKIYE (11%), UNITED STATES (9%) |
| Platform Engagement | Tiktok: 19,000 avg views/post · Youtube: 104,627 avg views/post | Best reach: Youtube 104,627 avg views; best engagement: Youtube 2,126 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “View Social Media Report” button above to see current social stats.
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Official Profiles
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Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
