Axwell

Axwell

Country: SE | Gender: male | Artist ID: 11e81bc9-cd75-5dd6-ab28-a0369fe50396

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Genres

electronicedmelectro housepop dancehouseprogressive housedanceprogressive electro housedutch housedisco housevocal house
Influential: 0.00% Fanbase: 0.00% Trending: 0.00%
Report Date: 2025-08-15

0

Total Streams

255,900

Social Media Followers

00:00:00

Hours Airplay

CAREER STAGE: MAINSTREAM

Biography

Electronic dance musician Axwell, known for his Grammy-nominated solo work and membership in Swedish House Mafia, has made a significant impact on the dance music scene. With hits like "What a Wonderful World" and "In My Mind," he has solidified his place as a talented DJ and producer. Born in Lund, Sweden, Axwell's early passion for percussion led him to electronic music production, where he found success with singles like "Burning" and "Feel the Vibe."

As part of Swedish House Mafia, Axwell achieved global fame with hits like "One" and platinum-certified albums Until One and Until Now. Transitioning to his solo career, he continued to release chart-topping singles, including the Grammy-nominated remix of "In My Mind." Alongside Sebastian Ingrosso, he formed the duo Axwell /\ Ingrosso, garnering further success with tracks like "Sun Is Shining" and "Can't Hold Us Down." Despite the trio's temporary breakup, Swedish House Mafia's reunion at Ultra Miami 2018 hinted at a promising future for the beloved group.

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Report Date: 2025-08-15

Artist Affinity estimates how strongly an artist’s audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Higher ER means a tighter, more responsive fan connection. Pair ER with reach (views/followers) to gauge both intensity and scale. Spikes can occur during viral moments—use 30–90 day averages for steadier context.
Connection Strength
Artist Axwell score 1.08%Moderate bucket.
Product: Merchandise collaborations with fashion brands Product: Exclusive remixes for streaming platforms Product: Virtual reality concert experiences
Followers:255,900
Engagements:2,754
Rate:1.1%
Posts:88
Views:31,610
Avg Likes:2,569
Avg Comments:59
Avg Views:31,610

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 255,900 · Engagements 2,754 · Rate 1.1%
Posts 88 · Views 31,610 · Avg Likes 2,569 · Avg Comments 59 · Avg Views 31,610
Combine reach (followers / views) with ER to size both impact and responsiveness; posts show cadence, likes/comments/avg views proxy content quality.
Age Breakdown 18-24: 51%
25-34: 39%
35-44: 6%
13-17: 3%
Largest: 18-24 (51%); next: 25-34 (39%)
Gender Split Female: 17%
Male: 83%
Non-binary/Other: 0%
Skews male (83%)
Top Countries UNITED STATES (14%)
MEXICO (6%)
BRAZIL (6%)
ITALY (6%)
INDIA (5%)
Top regions: UNITED STATES (14%), MEXICO (6%), BRAZIL (6%)
Platform Engagement Tiktok: 29,200 avg views/post · Youtube: 2,410 avg views/post Best reach: Tiktok 29,200 avg views; best engagement: Tiktok 2,368 avg likes

Recommendations

Products & Services
  • Merchandise collaborations with fashion brands
  • Exclusive remixes for streaming platforms
  • Virtual reality concert experiences
  • Limited edition vinyl releases
  • Collaborative tracks with popular influencers
  • Music production tutorials and workshops
  • Branded playlists on streaming services
  • Fan engagement through exclusive content
Marketing Angles
  • Highlighting Axwell's Grammy-nominated work
  • Leveraging nostalgia from Swedish House Mafia
  • Promoting festival appearances and live events
  • Engaging fans through interactive social media campaigns
  • Utilizing user-generated content for promotions
  • Creating behind-the-scenes content for deeper connection
Content Themes
  • The evolution of electronic music
  • Behind-the-scenes of music production
  • Fan stories and experiences with Axwell's music
  • Celebrating iconic tracks and their impact
  • Exploring the fusion of genres in dance music
  • The journey of a DJ and producer
Partnership Brands
  • Nike
  • Red Bull
  • Bose
  • Pioneer DJ
  • Spotify
  • Apple Music
  • Heineken
  • Adidas
  • Monster Energy
  • Coachella
Top Brand Affinities
Brand Category Score
Affinity data is not available yet for this artist. Click the button below to check Social Media stats.
Open Social Media Report

Total Streams (2025-08-24)

Total: 0 — Est. Royalty: $0.00

Platform Total Royalty ($) %
[+] Anghami Anghami 0 0.00 0.00%
[+] Audiomack Audiomack 0 0.00 0.00%
[+] Jiosaavn Jiosaavn 0 0.00 0.00%
[+] Last.fm Last.fm 0 0.00 0.00%
[+] Pandora Pandora 0 0.00 0.00%
[+] Spotify Spotify 0 0.00 0.00%
[+] Tidal Tidal 0 0.00 0.00%
[+] Yandex Yandex 0 0.00 0.00%
[+] YouTube Artist YouTube Artist 0 0.00 0.00%

Radio Spins (2025-08-24)

Aired At Song Station Location Duration (s)
No spins for today.

Popularity (2025-08-23)

Platform%
No data.

Daily Report: 2025-08-22 ? 2025-08-23

Streams: 0 ? 0 (+0.00%)

Royalties: $0.00 ? $0.00 (+0.00)

Audience Growth (followers)
Platform2025-08-222025-08-23Change
Popularity Change (%)
Platform2025-08-222025-08-23Change
Streaming Audience Growth
Platform2025-08-222025-08-23Change
Radio Airplay Change (min)
Song2025-08-222025-08-23Change
003159a4-48a2-11e9-a24c-00163ec5a2fb0.002.00+2.00
11e82641-0cc2-4b08-933e-a0369fe503960.003.50+3.50
11e82662-efc8-9396-ad6c-aa1c026db3d80.000.50+0.50
49b9e2d4-f45c-11e8-b3c9-549f351410000.006.50+6.50
f44425a8-6bdb-4f9a-b286-91a1e03fbc6b0.004.15+4.15
Streams & Royalties
Metric2025-08-222025-08-23Change
Streams00+0
Royalties$0.00$0.00+0.00