Audrey Hobert
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
489,613
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:06:48 UTC
Biography
Audrey Hobert draws 18-24 & 25-34 audiences and holds attention in UNITED STATES, UNITED KINGDOM, AUSTRALIA. The skew is heavily female (74%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 304,750 avg views per post, with Instagram sustaining the conversation. Audience adjacency to UNIF, Glossier, Brandy Melville makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 489,613 · Engagements 89,933 · Rate 18.4% Posts 228 · Views 313,325 · Avg Likes 87,539 · Avg Comments 760 · Avg Views 313,325 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 63% 25-34: 20% 13-17: 14% 35-44: 2% |
Largest: 18-24 (63%); next: 25-34 (20%) |
| Gender Split |
Female: 74% Male: 26% Non-binary/Other: 0% |
Skews female (74%) |
| Top Countries |
UNITED STATES (41%) UNITED KINGDOM (12%) AUSTRALIA (7%) CANADA (6%) BRAZIL (2%) |
Top regions: UNITED STATES (41%), UNITED KINGDOM (12%), AUSTRALIA (7%) |
| Platform Engagement | Instagram: 44,533 avg likes/post · Tiktok: 304,750 avg views/post · Youtube: 8,575 avg views/post | Best reach: Tiktok 304,750 avg views; best engagement: Instagram 44,533 avg likes |
Top Brand Affinities
UNIF
Glossier
Brandy Melville
Coachella
Dr. Martens
Walgreens
Polaroid
Urban Outfitters
Miu Miu
Lollapalooza
Chrysler
NBC
| Brand | Category | Score |
|---|---|---|
| UNIF | 43.54 | |
| Glossier | 41.30 | |
| Brandy Melville | 32.96 | |
| Coachella | 18.40 | |
| Dr. Martens | 7.04 | |
| Walgreens | 5.99 | |
| Polaroid | 4.82 | |
| Urban Outfitters | 4.72 | |
| Miu Miu | 4.25 | |
| Lollapalooza | 3.89 | |
| Chrysler | 3.57 | |
| NBC | 3.47 | |
| Aperol | 3.46 | |
| SoundCloud | 3.41 | |
| Stüssy | 3.18 | |
| Kodak | 3.04 | |
| Marc Jacobs | 3.03 | |
| Sprite | 3.01 | |
| Spotify Music | 3.01 | |
| Tinder | 2.97 | |
| Carhartt | 2.66 | |
| Topshop | 2.62 | |
| ASOS | 2.59 | |
| Prada | 2.43 | |
| Showtime | 2.41 | |
| Budweiser | 2.40 | |
| Paramount Pictures | 2.38 | |
| Vogue | 2.33 | |
| Pixar | 2.32 | |
| Polo Ralph Lauren | 2.30 | |
| CBS | 2.10 | |
| Sunnies Studios | 2.08 | |
| Universal | 2.03 | |
| The Olympic Games | 1.98 | |
| Fenty beauty | 1.93 | |
| Levi's | 1.91 | |
| Fujifilm | 1.84 | |
| Hollister Co | 1.80 | |
| Walt Disney | 1.76 | |
| Guinness | 1.66 | |
| Versace | 1.60 | |
| Airbnb | 1.57 | |
| Chipotle Mexican Grill | 1.52 | |
| Forever 21 | 1.42 | |
| Bellagio | 1.39 | |
| Los Angeles Lakers | 1.37 | |
| H&M | 1.33 | |
| CBS Television Studios | 1.32 | |
| Netflix | 1.30 | |
| HBO | 1.29 |
Official Profiles
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LoginArtist: Audrey Hobert
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-08 03:00 UTC | Audrey Hobert | Longboat Hall | Toronto, Canada | |
| 2025-12-09 03:30 UTC | Teddy Swims, Nelly, Zara Larsson, Shinedown, Ravyn Lenae, Reneé Rapp, Jackson Wang, Jessie Murph, Audrey Hobert, Jingle Ball, iHeartRadio Jingle Ball | Allstate Arena | Rosemont, United States | |
| 2025-12-10 04:00 UTC | Audrey Hobert | Lincoln Hall | Chicago, United States | |
| 2025-12-15 04:00 UTC | Audrey Hobert | The Fillmore Philadelphia | Philadelphia, United States | |
| 2025-12-17 04:00 UTC | Audrey Hobert | Music Hall of Williamsburg | New York, United States | |
| 2025-12-18 04:00 UTC | Audrey Hobert | The Sinclair | Cambridge, United States | |
| 2025-12-19 02:30 UTC | Audrey Hobert | The Atlantis | Washington, United States | |
| 2026-02-28 03:00 UTC | Audrey Hobert | Melkweg | Amsterdam, Netherlands | |
| 2026-03-01 03:30 UTC | Audrey Hobert | Live Music Hall | Cologne, Germany | |
| 2026-03-03 04:00 UTC | Audrey Hobert | Huxleys Neue Welt | Berlin, Germany | |
| 2026-03-04 03:00 UTC | Audrey Hobert | Melkweg | Amsterdam, Netherlands | |
| 2026-03-07 04:00 UTC | Audrey Hobert | Live Music Hall | Cologne, Germany | |
| 2026-03-09 03:00 UTC | Audrey Hobert | Le Trianon | Paris, France | |
| 2026-03-11 02:00 UTC | Audrey Hobert | O2 Forum Kentish Town | London, United Kingdom | |
| 2026-03-12 02:00 UTC | Audrey Hobert | O2 Forum Kentish Town | London, United Kingdom | |
| 2026-03-14 02:00 UTC | sombr, The Vaccines, Audrey Hobert, Brigitte Calls Me Baby | O2 Academy2 Birmingham | Birmingham, United Kingdom | |
| 2026-03-15 02:00 UTC | The Vaccines, Scouting for Girls, Audrey Hobert, Brigitte Calls Me Baby | O2 Academy Birmingham | Birmingham, United Kingdom | |
| 2026-03-16 02:00 UTC | Audrey Hobert | O2 Victoria Warehouse Manchester | Manchester, United Kingdom | |
| 2026-03-18 02:00 UTC | The Feeling, Kesha | O2 Academy Birmingham | Birmingham, United Kingdom | |
| 2026-03-20 02:00 UTC | Audrey Hobert | 3Olympia Theatre | Dublin, Ireland |















