Atta Halilintar

Atta Halilintar

Country: ID | Gender: male

Influence: 49.68% Fanbase: 52.11% Trending: 48.47% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Garuda Indonesia • 14.70% • Very Strong

As of 2025-09-21

94,442,131

Social Media Followers

As of 2025-09-21

00:00:00

Hours Airplay

2025-10-07 18:41:44 UTC

Genres

poppophip-hop & raphip-hop/rap

Biography

Atta Halilintar is a popular Indonesian social media personality known for his entertaining content and engaging online presence. With millions of followers across various platforms, he has garnered a large fan base and has become a prominent figure in the digital space. Atta is also recognized for his music career, releasing songs that have resonated with his audience and further solidified his status as a multi-talented entertainer. His dynamic personality and creative approach to content creation continue to captivate audiences and make him a standout influencer in the online community.

Atta Halilintar Marketing Affinity & Brand Fit Data

Report Date: 2025-09-21

Atta Halilintar commands interest from 18-24 & 25-34 audiences in INDONESIA, MALAYSIA, UNITED STATES. With a heavily male (56%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (1,500,000 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Garuda Indonesia, AirAsia, PlayerUnknown's Battlegrounds points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Atta Halilintar score 0.51%Low bucket.
Brand: Garuda IndonesiaBrand: AirAsiaBrand: PlayerUnknown's Battlegrounds
Followers:94,442,131
Engagements:481,345
Rate:0.5%
Posts:12,252
Views:1,530,213
Avg Likes:477,385
Avg Comments:1,094
Avg Views:1,530,213

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 94,442,131 · Engagements 481,345 · Rate 0.5%
Posts 12,252 · Views 1,530,213 · Avg Likes 477,385 · Avg Comments 1,094 · Avg Views 1,530,213
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 55%
25-34: 25%
13-17: 14%
35-44: 5%
Largest: 18-24 (55%); next: 25-34 (25%)
Gender Split Female: 44%
Male: 56%
Non-binary/Other: 0%
Skews male (56%)
Top Countries INDONESIA (94%)
MALAYSIA (3%)
UNITED STATES (2%)
JAPAN (0%)
TIMOR-LESTE (0%)
Top regions: INDONESIA (94%), MALAYSIA (3%), UNITED STATES (2%)
Platform Engagement Instagram: 384,396 avg likes/post · Tiktok: 1,500,000 avg views/post · Youtube: 30,213 avg views/post Best reach: Tiktok 1,500,000 avg views; best engagement: Instagram 384,396 avg likes

Top Brand Affinities

Garuda Indonesia
Score: 14.70
AirAsia
Score: 7.34
PlayerUnknown's Battlegrounds
Score: 5.67
Daihatsu
Score: 5.01
ASUS
Score: 4.29
Hot Wheels
Score: 4.11
Carrefour
Score: 4.03
Pizza Hut
Score: 3.52
Oriflame
Score: 3.29
Xiaomi
Score: 3.14
Petronas
Score: 3.09
KFC
Score: 2.13
Brand Category Score
Garuda Indonesia 14.70
AirAsia 7.34
PlayerUnknown's Battlegrounds 5.67
Daihatsu 5.01
ASUS 4.29
Hot Wheels 4.11
Carrefour 4.03
Pizza Hut 3.52
Oriflame 3.29
Xiaomi 3.14
Petronas 3.09
KFC 2.13
Suzuki 2.11
A Game of Tones 2.01
The North Face 1.99
musical.ly 1.94
New Balance 1.70
Snapseed 1.55
Yamaha 1.55
Honda 1.51
UNIQLO 1.36
Fujifilm 1.34
Google 1.26
Samsung Group 1.22
Volvo 1.15
Mitsubishi 1.14
H&M 0.96
Adobe 0.94
Canon 0.92
IKEA 0.86
Universal 0.84
Sony 0.82
Toyota 0.81
Levi's 0.76
Supreme 0.72
Adidas 0.69
Converse 0.66
Puma 0.66
Vans 0.57
National Geographic 0.55
Marvel 0.52
Nikon 0.50
McDonald's 0.49
Apple 0.49
Travelgram 0.45
Nike 0.41
Pokemon 0.40
Marvel Entertainment 0.39
Nissan 0.38
GoPro 0.38

Official Profiles

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Artist: Atta Halilintar

Date Range: 2025-10-07 → 2025-10-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Atta Halilintar today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-21)

Total: 1,231,627

PLATFORM TOTAL %
Spotify Spotify 1,231,627 100.00%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Last.fm Last.fm 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Radio Spins (2025-09-19)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-09-19 22:53:12 Hari Bahhagia Best FM Kuala Lumpur, MY 236
2025-09-19 14:39:19 Torang Indonesia RDI 97.1 FM Jakarta, ID 244
2025-09-19 05:00:29 Hari Bahhagia Paramuda 93.7 FM Bandung, ID 11

Popularity (2025-10-06)

Platform%
No data.

Trending Artist